Nickelodeon and Kevin Hart Enter into Exclusive First-Look Deal to Develop and Produce Content for Kids
October 11 2018 - 1:00PM
Business Wire
Nickelodeon has entered into an exclusive first-look deal with
comedian, actor and television personality Kevin Hart (Night
School, Jumanji, The Secret Life of Pets) and his production
entity, HartBeat Productions. Hugely popular among Nickelodeon’s
audience, Hart will develop and produce live-action, scripted kids’
content for the network through HartBeat.
Kevin Hart noted, “For me, Nick has always represented
everything fun about being a kid, and it’s still at the forefront
today of kids’ and family entertainment. I’ve been slimed at Kids’
Choice, won a lot of Orange Blimps and my kids are my very own
built-in focus group, so I’m ready to dive in and make some
next-level shows with Brian and everyone at Nickelodeon.”
Added Brian Robbins, Nickelodeon’s newly named President: “I’m
excited to inherit this terrific content deal with Kevin Hart
just as I step into my new role at Nickelodeon. Kevin is an
incredible talent whose appeal cuts across practically every age
group and every member of the family. He knows how to create
unforgettable characters, and I can’t wait for him and
HartBeat Productions to focus their creativity on making
great new content with us.”
Hart is no stranger to Nickelodeon and its audience, having
garnered numerous Kids’ Choice Awards nominations and Orange Blimp
wins. In 2014, Hart won for “Favorite Funny Star.” In 2017, he took
home two awards in the categories of “Favorite Villain” and “Most
Wanted Pet” (Snowball, The Secret Life of Pets), and one for “BFFs”
(Central Intelligence).
About HartBeat Productions
Founded by Kevin Hart, HartBeat Productions is a multi-platform
production company creating unique content for worldwide audiences.
With a focus in Feature Films, Television and Digital Content,
HartBeat aims to provide content from culturally diverse
storytellers that resonate on a global scale. HartBeat currently
has a First-Look deal with Universal Studios to produce Feature
Films. Their first production together, Night School, had the
highest grossing opening weekend for a comedy in 2018. Other
projects include "The Next Level" and "Hart of the City" on Comedy
Central, and "Cold as Balls" and "What the Fit" on LOL Network.
HartBeat currently has numerous Film, and Television projects in
various stages of development.
About Nickelodeon
Nickelodeon, now in its 39th year, is the number-one
entertainment brand for kids. It has built a diverse, global
business by putting kids first in everything it does. The company
includes television programming and production in the United States
and around the world, plus consumer products, digital, recreation,
books and feature films. Nickelodeon’s U.S. television network is
seen in more than 90 million households and has been the
number-one-rated kids’ basic cable network for 22 consecutive
years. For more information or artwork, visit
http://www.nickpress.com. Nickelodeon and all related
titles, characters and logos are trademarks of Viacom Inc. (NASDAQ:
VIA, VIAB).
View source
version on businesswire.com: https://www.businesswire.com/news/home/20181011005726/en/
Nickelodeon:Ariana Urbontariana.urbont@nick.comorFor
Kevin Hart:Haley Hilemanhaley@viewpointla.com
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