SINGAPORE, Nov. 8, 2019 /PRNewswire/ -- Sabre
Corporation (NASDAQ: SABR), the leading technology provider to
the global travel industry, today signed a multimillion-dollar
agreement with longstanding customer Vietnam Airlines. The carrier
will adopt Sabre Revenue Optimizer and SabreSonic Inventory
solutions to enable responsive real-time origin and destination
(O&D) revenue management. This will further strengthen Vietnam
Airlines' forecasting and inventory control capabilities, helping
maximize its revenue and setting the foundation for dynamic offer
creation.
The announcement, which was formalized during a signing ceremony
attended by Nguyen Xuan Phuc, prime
minister of the Socialist Republic of Vietnam, Wilbur Louis
Ross Jr., United States
secretary of commerce, Duong Tri
Thanh, president and CEO, Vietnam Airlines, Cem Tanyel, executive vice president and
president, Sabre Airline Solutions, also marked the 10-year
anniversary of Vietnam Airlines leveraging the SabreSonic Passenger
Service System (PSS) as its core airline platform.
"As the fastest-growing flag carrier in Southeast Asia, the agreement allows us to
dynamically adapt our approach to changing market conditions thanks
to seamless integration across our Sabre solutions, including our
SabreSonic PSS," said Trinh Hong
Quang, executive vice president, Vietnam Airlines. "The
solutions that we're adopting today further demonstrate our
commitment to taking a holistic approach to our forecasting,
optimization and inventory management capabilities, which serves
our objective to increase revenue while delivering a consistent,
end-to-end customer experience. The continued technology
partnership with Sabre has supported our ambition to achieve the
5-star status in the future," he added.
Re-thinking traditional revenue management technology, Revenue
Optimizer is at the core of Sabre's end-to-end offer management
strategy. Sabre's intelligent revenue management solution paired
with its Inventory O&D, incorporates modern, modular system
architecture, offering performance that can power near real-time
event-driven data processing and optimization. With built-in
integration between revenue management, inventory and reservations,
these solutions revamp revenue management capabilities for the next
generation of industry growth.
Revenue Optimizer is designed to allow airlines to optimize
availability by considering relevant data sources and seamlessly
integrating across an airline's commercial planning organization.
With the ability to help drive the carrier's incremental revenue,
today's announcement allows Vietnam Airlines to leverage
market-level forecasting, capacity allocation and revenue
performance measurement, all using Sabre's Commercial Platform, an
intelligent retailing platform powering the core of Sabre's offer
management solutions.
"Revenue optimization and an offer management strategy are
essential to an airline's continued success, particularly in a
market as competitive as the Asia
Pacific region," said Dasha
Kuksenko, vice president, regional general manager for
airlines, North Asia, Sabre Travel
Solutions. "We are pleased to once again deliver intelligent
solutions that continue to fuel Vietnam Airlines' growth and help
its teams sharpen their focus on their customers."
SABR-F
About Sabre Corporation
Sabre Corporation is the leading technology provider to the global
travel industry. Sabre's software, data, mobile and distribution
solutions are used by hundreds of airlines and thousands of hotel
properties to manage critical operations, including passenger and
guest reservations, revenue management, flight, network and crew
management. Sabre also operates a leading global travel
marketplace, which processes more than US$120 billion of global travel spend annually by
connecting travel buyers and suppliers. Headquartered in
Southlake, Texas, USA, Sabre
serves customers in more than 160 countries around the world.
About Vietnam Airlines
Vietnam Airlines – a member of SkyTeam Alliance – is the flag
carrier of Vietnam and the major
carrier in South East Asia,
operating 94 routes to 18 domestic and 33 international
destinations with an average of 400 flights per day. Vietnam
Airlines is the first airline in the world to successfully operate
both next-generation aircrafts Boeing 787-9 Dreamliner and Airbus
A350-900 XWB at the same time.
Skytrax – the world's leading airline and airport rating
organization – has ranked Vietnam Airlines as a 4-Star Airline for
four consecutive years. Vietnam Airlines has spearheaded
Vietnam's aviation market – one of
the fastest-growing domestic markets in the world – throughout 20
years of development at a double-digit annual growth rate.
Positioning itself as a modern carrier with an internationally
recognizable brand characterized by Vietnamese traditional culture,
Vietnam Airlines aims to achieve 5-star status and become a major
airline in Asia.
Media Contacts:
Maxime-Elisabeth Illick
Sabre Public Relations – Asia
Pacific
Email: maxime.illick@sabre.com
Telephone: +65 6426 0088
Vietnam Airlines Public Relations
Email: public-relations@vietnamairlines.com
Telephone: +84 903242577
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SOURCE Sabre Corporation