CPI Card Group® Becomes the First Licensee in the ICMA EcoLabel Standard Program
February 02 2021 - 9:00AM
Business Wire
CPI®’s Recovered Ocean Bound Plastic and High
Content Cards Certified through ICMA EcoLabel Standard Program
CPI Card Group Inc. (OTCQX: PMTS, TSX: PMTS) (“CPI” or the
“Company”), a payment technology company and leading provider of
credit, debit and prepaid solutions, recently became a licensee for
the new ICMA EcoLabel Standard Program created by the International
Card Manufacturers Association (ICMA), a global trade association
for card manufacturers, personalizers, issuers and suppliers. CPI
is the first company to become a licensee for the program, which
recognizes ICMA member card manufacturers for their commitment to
sustainability and for specific card products that meet program
requirements.
Created in response to consumer and card issuer demand for more
eco-friendly payment and identification cards, the ICMA EcoLabel
Standard Program sets measurable criteria for assessing the
environmental impact of cards. Categories for analysis might
include reduced materials, the amount of recycled or bio-based
content used in card construction, or the ability to be
compostable. The voluntary program allows licensees to demonstrate
their support of sustainability initiatives and offer their issuer
clients a valuable EcoLabel opportunity for the eco-friendly cards
in their portfolio.
CPI’s Recovered Ocean Bound Plastic and High Upcycled Content
payment cards have both been certified through the new program,
with the cards meeting the ICMA EcoLabel criteria as verified by a
third party assessor. The Recovered Ocean Bound Plastic card, known
as Second Wave™, is the first to market, EMV® compliant, dual
interface capable, high quality payment card featuring a core made
with recovered ocean-bound plastic. The High Upcycled Content card,
known as Earthwise™, is also EMV compliant and dual interface
capable, is produced using post-industrial upcycled plastic. The
two cards are part of Earth Elements™, CPI’s portfolio of more
eco-focused payment cards – designed to empower financial
institutions and the consumers they serve.
“We applaud the ICMA for taking the initiative to define an
evaluation and labelling standard for eco-focused cards that the
card industry can rally behind, learn from and leverage to support
sustainability initiatives,” said Guy DiMaggio, SVP and General
Manager, Secure Card Solutions, CPI Card Group. “We are honored to
be the first company to become a licensee in the ICMA EcoLabel
Standard Program and aim to continue leading financial
institutions, cardholders and our industry peers toward a more
sustainable future for card products.”
To learn more about Earth Elements™, click here.
About ICMA
Celebrating its 30th anniversary in 2020, ICMA is a nonprofit
association of card manufacturers, personalizers, suppliers and
related industry participants. With more than 200 members globally,
ICMA is a resource for industry issues, including the production,
technology, application, security and environmental issues of
cards. More information is available at icma.com.
About CPI Card Group®
CPI Card Group® is a payment technology company and leading
provider of credit, debit and prepaid solutions delivered
physically, digitally and on-demand. CPI helps our customers foster
connections and build their brands through innovative and reliable
solutions, including financial payment cards, personalization, and
Software-as-a-Service (SaaS) instant issuance. CPI has more than 20
years of experience in the payments market and is a trusted partner
to financial institutions and payments services providers. Serving
customers from locations throughout the United States, CPI has a
large network of high security facilities, each of which is
registered as PCI compliant by one or more of the payment brands:
Visa, Mastercard®, American Express® and Discover®. Learn
more at www.cpicardgroup.com.
EMV® is a registered trademark in the U.S. and other countries
and an unregistered trademark elsewhere. The EMV trademark is owned
by EMVCo, LLC.
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ICR Inc. for CPI Card Group Sourav Das 203-682-8283
media@cpicardgroup.com
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