-- Includes expanded licensing and digital distribution
for Mayday
HANGZHOU, China, Dec. 31,
2022 /PRNewswire/ -- Cloud Music Inc. (HKEX:
9899, "NetEase Cloud Music" or the "Company"), a leading
interactive music streaming service provider in China, today
announced that it has entered into a licensing agreement for
digital music distribution ("the Agreement") with B'in Music
International Co., Ltd. ("B'in Music"), a leading C-pop music
production company, granting NetEase Cloud Music the right to
distribute B'in Music's music catalog, including one of the most
influential C-pop bands Mayday.
Under the terms of the Agreement, the two companies will
leverage their unparalleled talent and musical prowess and
collaborately promote the presence of prominent and fan-favorite
C-pop artists and content within the B'in Music catalog. B'in
Music's robust portfolio boasts a number of influential C-pop
artists and groups including JONATHAN
LEE, MAYDAY, RENÉ LIU,
TARCY SU, DELLA, JIA JIA, ANN and others.
Established in 2006, B'in Music is one of the most influential
independent record lable in Asia
music community and boasts numerous renowned artists and musical
works. Acting on the mission of "Believe in music", B'in Music
attaches great importance to the development of "original
singer-songwriters" and "artists with strong vocal skills". B'in
Music's pioneering business model spanning various musical genres
and content, and has demonstrated its expertise in diversified
music types that integrate emotional experience and create content
reflective of rapid changes in the pop culture industry.
Mayday is an iconic rock band in Asia music community that has influenced and
motivated a great number of audiences for over 2 decades. This
Agreement enables NetEase Cloud Music to introduce Mayday's full
recorded songs copyright under B'in Music. Together with the
existing Mayday copyrights on the platform, NetEase Cloud Music
offers users instant access to Mayday's complete studio album
catalogue under B'in Music and Rock Records.
As one of China's leading
online music platforms, NetEase Cloud Music has been a preferred
online destination among the younger generation to enjoy music in a
wide variety of genres from artists both at home and abroad. The
unique music community atmosphere, highly interactive user base and
impressive user stickiness of NetEase Cloud Music underpins the
platform's capability in efficiently promoting music content and
enhancing the interactions between artists and their fan base.
NetEase Cloud Music has been actively growing its portfolio and
expanding its partnerships with top entertainment companies to
enrich the high-quality content offering on the platform to better
address users' diverse music tastes. Recently, NetEase Cloud Music
has extended music copyright cooperations with a number of top
record labels, including Modern Sky, Emperor Entertainment Group,
China Record Group, Feng Hua Qiu
Shi, Yuehua Entertainment, Linfair Records, SM
Entertainment, TF Entertainment, YG Entertainment, KAO!INC, Avex
and Pony Canyon. Moving forward, NetEase Cloud Music will pursue
further collaborations with upstream copyright owners and continue
to provide more high-quality music content for music lovers in
China.
About Cloud Music Inc.
Launched in 2013 by NetEase, Inc. (NASDAQ: NTES; HKEX: 9999),
Cloud Music Inc. (HKEX: 9899) is a leading interactive music
streaming service provider in China. Dedicated to providing an elevated user
experience, Cloud Music Inc. provides precise, personalised
recommendations, promotes user interaction and creates a strong
social community. Its focus on discovering and promoting emerging
musicians has made Cloud Music Inc. a destination of choice for
exploring new and independent music among music enthusiasts in
China. The platform has been
recognised as the most popular entertainment app among China's vibrant Generation Z community.
Please see http://ir.music.163.com/ for more
information.
Forward Looking Statements
This press release contains forward-looking statements relating
to the business outlook, estimates of financial performance,
forecast business plans and growth strategies of the Company. These
forward-looking statements are based on information currently
available to the Company and are stated herein on the basis of the
outlook at the time of this press release. They are based on
certain expectations, assumptions and premises, some of which are
subjective or beyond our control. These forward-looking statements
may prove to be incorrect and may not be realised in the future.
Underlying these forward-looking statements are a lot of risks and
uncertainties. In light of the risks and uncertainties, the
inclusion of forward-looking statements in this press release
should not be regarded as representations by the Board or the
Company that the plans and objectives will be achieved, and
investors should not place undue reliance on such statements.
Investor Enquiries:
Angela Xu
Cloud Music Inc.
music.ir@service.netease.com
Media Enquiries:
Li Ruohan
NetEase, Inc.
globalpr@service.netease.com
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SOURCE NetEase Cloud Music