French brands showcased their winter 22/23 collection
while demoing FirstLook Smart Mirror in front of influencers, VIPs,
and celebrity stylists
AIRPORT CITY, Israel, Dec. 14,
2022 /PRNewswire/ -- MySize, Inc.
(NASDAQ: MYSZ) (TASE: MYSZ.TA) ("MySize" or the
"Company", an omnichannel e-commerce platform and provider of
AI-driven measurement solutions to drive revenue growth and reduce
costs for its business clients, today announced MySize partnered
with Promas, the French Menswear Federation, during Promas' 2-day
fashion event on December
7th and 8th, 2022 in Paris, France to demo and present its
FirstLook Smart Mirror.
FirstLook Smart Mirror is an interactive, mirror-like touch
display that provides shoppers in physical stores with an enhanced
online shopping experience featuring a 3D "try it on" avatar
experience, personalized size recommendations from MySizeID, style
recommendations, and contactless checkout. Seamlessly fitting into
any retail environment with third-party point-of-sale systems
integration, it can be placed in fitting rooms and other
high-traffic, strategic locations.
Promas, a premier fashion event, showcased the winter 22/23
menswear collections of a dozen French brands including Béton
Ciré, Gab+riel, Giorgio & Mario, Le Petit Dakarois, Pas
Une Marque, Studio Rice, and The
Hideoutclothing. Attendees including an estimated 100 French
fashion influencers, VIPs, and celebrity stylists discovered these
exciting fashion brands and FirstLook Smart Mirror.
MySize presented its First Look Smart Mirror and provided a demo
for attendees featuring clothing from the French brand Giorgio
& Mario. During the event, influencers tried on the latest
collections from a variety of brands and viewed themselves on
FirstLook Smart Mirror.
"FirstLook Smart Mirror is a highly innovative, next-generation
mirror that hybridizes retail apparel shopping, merging the
digital-online user experience that so many have become accustomed
to into the traditional physical retail store environment," stated
MySize CEO Ronen Luzon. "We were
pleased to participate in this major French menswear fashion event
where top retail influencers got to experience FirstLook Smart
Mirror firsthand. We believe this will lead to greater interest
from retailers and subsequent installations of the mirror in more
physical store locations."
MySize offers FirstLook Smart Mirror to retailers on a purchase
or lease option, with a subscription service for data and
About MySize Inc.
MySize, Inc. (NASDAQ: MYSZ)
(TASE: MYSZ.TA) is an omnichannel e-commerce platform and provider
of AI-driven measurement solutions including MySizeID and recently
acquired Naiz Fit to drive revenue growth and reduce costs for its
business clients. Orgad, its online retailer platform, has
expertise in e-commerce, supply chain, and technology operating as
a third-party seller on Amazon.com and other sites. MySize recently
launched FirstLook Smart Mirror, a mirror-like touch display that
provides in-store customers an enhanced shopping experience and
contactless checkout. FirstLook Smart Mirror extends MySize's reach
into physical stores and is expected to contribute to revenues
through unit sales and recurring service fees.
MySize has developed a unique measurement technology based on
sophisticated algorithms and cutting-edge technology with broad
applications, including the apparel, e-commerce, DIY, shipping, and
parcel delivery industries. This proprietary measurement technology
is driven by several algorithms that are able to calculate and
record measurements in a variety of novel ways. To learn more about
MySize, please visit our website: www.mysizeid.com.
We routinely post information that may be important to investors
in the Investor Relations section of our website. Follow us on
Facebook, LinkedIn, Instagram, and Twitter.
Please click here for a demonstration of how MySizeID
provides a full sizing solution for the retail industry.
Register here for the MySizeID solution for your
online store and here for the Naiz Fiz solution.
To learn more about MySize and for additional information,
please visit: our website: www.mysizeid.com.
This press release contains
certain forward-looking statements within the meaning of the safe
harbor provisions of the Private Securities Litigation Reform Act
of 1995, including statements related to the acquisition, expected
revenues, and the expected closing of the acquisition. These
statements are identified by the use of the words "could,"
"believe," "anticipate," "intend," "estimate," "expect," "may,"
"continue," "predict," "potential," "project" and similar
expressions that are intended to identify forward-looking
statements. All forward-looking statements speak only as of the
date of this press release. You should not place undue reliance on
these forward-looking statements. Although we believe that our
plans, objectives, expectations and intentions reflected in or
suggested by the forward-looking statements are reasonable, we can
give no assurance that these plans, objectives, expectations or
intentions will be achieved. Forward-looking statements involve
significant risks and uncertainties (some of which are beyond our
control) and assumptions that could cause actual results to differ
materially from historical experience and present expectations or
projections. Actual results may differ materially from those in the
forward-looking statements and the trading price for our common
stock may fluctuate significantly. Forward-looking statements also
are affected by the risk factors described in the Company's filings
with the U.S. Securities and Exchange Commission. Except as
required by law, we undertake no obligation to update or revise
publicly any forward-looking statements, whether as a result of new
information, future events or otherwise, after the date on which
the statements are made or to reflect the occurrence of
Or Kles, CFO
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SOURCE My Size Inc.