DODGEVILLE, Wis., Oct. 1, 2019 /PRNewswire/ -- Lands' End
(NASDAQ: LE), a leading uni-channel retailer known for
high quality apparel for the whole family, has joined the Breast
Cancer Research Foundation to raise funds and awareness for breast
cancer during Breast Cancer Awareness month. For each sale of a
pink poppy floral swimsuit on LandsEnd.com, the retailer will
donate 20% of all sales, with a minimum of $10,000, to the Breast Cancer Research
Foundation.
As October is Breast Cancer Awareness Month, Lands' End is proud
to help support finding a cure. For the past five years, Lands' End
has raised more than $393,898 to fund
over 7,800 hours of dedicated research through the Breast Cancer
Research Foundation.
"At Lands' End, we're really proud to support BCRF and those
impacted by breast cancer. We continue to be innovative in how we
approach quality and design in creating items that our customers
really value," said Chieh Tsai,
Chief Product Officer, Lands' End.
"In supporting the highest-rated breast cancer organization in
the country, Lands' End is making a tangible impact by propelling
lifesaving research," said Stephanie
Kauffman, BCRF Chief Partnerships Officer. "The support of
Lands' End through their mastectomy swimsuit is especially
meaningful, empowering women treated for breast cancer to continue
thriving. We're especially proud of this poignant partnership to
fund research and save lives."
Alongside the donation, Lands' End continues to offer
industry-leading mastectomy swimsuit options. Utilizing Lycra Xtra
Life spandex and UPF 50 sun protection, swimsuits are built to last
season after season. Designed with care, Lands' End mastectomy
swimsuits are built for each body's unique needs in mind.
Women's swimsuits included in the donation:
- Women's Chlorine Resistant Tugless One Piece Swimsuit Soft Cup
in Crisp Pink Poppy Floral
- Women's Plus Size Chlorine Resistant Tugless One Piece Swimsuit
Soft Cup in Crisp Pink Poppy Floral
- Women's Mastectomy Chlorine Resistant Tugless One Piece
Swimsuit Soft Cup in Crisp Pink Poppy Floral
- Women's Plus Size Mastectomy Chlorine Resistant Tugless One
Piece Swimsuit Soft Cup in Crisp Pink Poppy Floral
All swimsuits will be available for purchase online at
www.landsend.com.
About Lands' End, Inc.:
Lands' End, Inc. (NASDAQ: LE)
is a leading uni-channel retailer of casual clothing, accessories,
footwear and home products. We offer products online at
www.landsend.com, on third party online marketplaces and through
retail locations. We are a classic American lifestyle brand with a
passion for quality, legendary service and real value, and seek to
deliver timeless style for men, women, kids and the home.
About the Breast Cancer Research Foundation:
The
Breast Cancer Research Foundation (BCRF) is dedicated to being the
end of breast cancer by advancing the world's most promising
research. Founded by Evelyn H.
Lauder in 1993, BCRF-funded investigators have been deeply
involved in every major breakthrough in breast cancer prevention,
diagnosis, treatment, survivorship and metastasis. BCRF is the
largest private funder of breast cancer research worldwide.
Visit www.bcrf.org to learn more.
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SOURCE Lands' End