JAKKS Pacific Bites Into Upcoming Dog Man Movie From DreamWorks/Universal and Dav Pilkey’s Global Bestselling Book Franchise for Toys and Costumes
May 14 2024 - 9:00AM
JAKKS Pacific, Inc. (NASDAQ: JAKK) and its costume
division, Disguise, have partnered with Dav Pilkey to create a line
of toys and costumes based on Pilkey’s bestselling
Dog
Man graphic novel series and the upcoming Dog Man
theatrical release from DreamWorks Animation and Universal
Pictures. The license, which includes North America, U.K. and
Australia, was brokered by The Joester Loria Group, exclusive
global licensing agent for
Dog Man and
Cat
Kid Comic Club, on behalf of Writers
House and Dav Pilkey.
JAKKS will launch a range of Dog Man products,
including plush, action figures, playsets, costumes, and costume
accessories in early 2025 to coincide with the Universal Pictures
release of the animated Dog Man feature film
slated to open in theaters worldwide in January 2025.
"The team at JAKKS Pacific Inc. is thrilled to partner with Dav
Pilkey and Dreamworks on the first-ever Dog Man toy line for the
upcoming theatrical release of Dog Man," said Kevin Feely,
Vice President of Marketing at JAKKS Pacific, Inc, "We are excited
to introduce the loyal fanbase of the Dog
Man best-selling book series to our line of action figures,
plush and costumes that can be enjoyed all year round."
With his trademark humor and heart, #1 bestselling author and
award-wining illustrator Dav Pilkey has made reading fun for kids
with the Dog Man series, which was launched by
Scholastic in August 2016, has more than 60 million copies in print
and been translated into 47 languages. All five books in Dav
Pilkey’s Cat Kid Comic Club series which
launched in 2020 have topped bestseller lists. The latest book in
the Dog Man series, Dog Man: The Scarlet Shedder published in March
2024, launched to the top spot-on bestseller lists around the
world, and was the #1 bestselling book overall (children’s and
adult books combined) in the U.S., Canada, Australia, New Zealand,
Ireland, and was the #1 bestselling children’s book in the U.K.
About Dav Pilkey
The publication of Dog Man: The Scarlett
Shedder marks Dav Pilkey’s 37 years of writing and
illustrating award-winning and bestselling books for children. When
Dav Pilkey was a kid, he was diagnosed with ADHD and dyslexia. Dav
was so disruptive in class that his teachers made him sit out in
the hallway every day. He spent his time in the hallway creating
his own original comic books—the very first adventures of Dog Man
and Captain Underpants. In college, Dav met a teacher who
encouraged him to write and illustrate for kids. He took her advice
and created his first book, World War Won, which won a national
competition in 1986. Dav's stories are semi-autobiographical and
explore universal themes that celebrate friendship, empathy, and
the triumph of the good-hearted. When he is not making books for
kids, Dav loves to kayak with his wife in the Pacific Northwest.
For more information about Dav Pilkey and his books
visit http://mediaroom.scholastic.com/davpilkey.
About JAKKS Pacific, Inc.:
JAKKS Pacific, Inc. is a leading designer, manufacturer and
marketer of toys and consumer products sold throughout the world,
with its headquarters in Santa Monica, California. JAKKS Pacific’s
popular proprietary brands include: AirTitans®, Disguise®, Fly
Wheels®, JAKKS Wild Games®, Moose Mountain®, Maui®, Perfectly
Cute®, ReDo® Skateboard Co., Sky Ball®, SportsZone™, Xtreme
Power Dozer®, WeeeDo®, and Wild Manes™ as well as a wide range of
entertainment-inspired products featuring premier licensed
properties. Through our products and our charitable donations,
JAKKS is helping to make a positive impact on the lives of
children. Visit us at www.jakks.com and follow us on
Instagram (@jakkspacific.toys), Twitter (@jakkstoys) and Facebook
(@jakkspacific.toys).©2024 JAKKS Pacific, Inc. All rights
reserved
About Disguise Inc.
Since 1987, Disguise has been a global leader in
the dress up and roleplay industry creating innovative and trend
setting costumes and accessories. Based in San Diego, Disguise
produces costumes and accessories under many of the world’s leading
licensed brands, as well as its own proprietary brands for the
world’s largest retailers including specialty, party and pop-up
stores. Disguise designs and manufactures millions of costumes each
year bringing smiles and creating memories for kids and adults
alike. To see Disguise’s extensive licensed dress up
collection, please visit www.disguise.com and follow us on
Instagram (@disguise.costumes), X (@DisguiseInc) and Facebook
(Disguise Costumes).
About The Joester Loria
Group
The Joester Loria Group,
(www.thejoesterloriagroup.com), is an
award-winning full-service licensing and brand extension
agency, representing Chiquita; PepsiCo’s North America beverage
brands; Frito-Lay’s Cheetos and Doritos brand; Constellation Brands
Beer portfolio including Corona Extra, Modelo and Pacifico;
Kellogg’s portfolio of cereal and snack brands; Toyota and
Lexus; Papyrus; The World of Eric Carle™ including The Very
Hungry Caterpillar; Dick Bruna’s Miffy and Dav Pilkey’s Dog
Man.
A photo accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/e22329aa-009e-476f-b867-f6550bdac8da
Contact
pr@JAKKS.net
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