IZEA Announces Launch of BrandGraph® Pulse with Slack® Integration
July 16 2020 - 1:45PM
IZEA Worldwide, Inc. (NASDAQ: IZEA), the premier provider of
influencer marketing technology, data, and services for the world’s
leading brands, today announced the launch of BrandGraph® Pulse.
BrandGraph Pulse is a new feature that allows users to monitor
the social media content mentioning any brand entity found in the
platform. Powered by IZEA’s proprietary content classification
engine and social content dataset, BrandGraph Pulse surfaces
insights about brands and delivers daily or weekly activity digests
directly to the user via a third-party messaging platform.
Slack® IntegrationBrandGraph Pulse
has launched with Slack integration. Slack is a leading corporate
messaging platform with over 12 million daily users. The Slack
integration allows BrandGraph users with Slack accounts to deliver
brand updates into any Slack channel they designate. BrandGraph
will automatically deliver regular updates based on the frequency
settings determined by the user. The user can subscribe to an
unlimited number of brands, allowing a marketer to monitor not only
the brands they own, but their entire competitive landscape as that
data is available within BrandGraph.
“BrandGraph Pulse with Slack integration brings a
whole new level of utility to the platform,” said Ted Murphy,
Founder and CEO of IZEA. “BrandGraph already excels as a tool for
marketers to research social media trends and benchmark the
performance of brands. With the Pulse functionality, we are now
processing data and pushing brand insights directly into the user’s
corporate messaging platform, which can be a personal or shared
work channel. Rather than requiring the user to login, search, and
run reports, we are programmatically surfacing notable influencers,
changes in sentiment, share of voice, engagement rates and much
more. BrandGraph Pulse delivers actionable brand insights on
autopilot.”
Those interested in learning more about the
platform can request a product demonstration at
izea.com/brandgraph/get-a-demo.
All product names, logos, and brands are property
of their respective owners. All company, product and service names
used in this press release and BrandGraph are for identification
purposes only. Use of these names, logos, and brands does not imply
endorsement or partnership.
About IZEA Worldwide, Inc.IZEA
Worldwide, Inc. (“IZEA”) operates IZEAx, the premier online
marketplace that connects marketers with content creators. IZEAx
automates influencer marketing and custom content development,
allowing brands and agencies to scale their marketing programs.
IZEA creators include celebrities and accredited journalists.
Creators are compensated for producing unique content such as long
and short form text, videos, photos, status updates, and
illustrations for marketers or distributing such content on behalf
of marketers through their personal websites, blogs, and social
media channels. Marketers receive influential content and engaging,
shareable stories that drive awareness. For more information about
IZEA, visit https://izea.com/.
Safe Harbor StatementAll
statements in this release that are not based on historical fact
are “forward-looking statements” within the meaning of Section 27A
of the Securities Act of 1933, as amended, and Section 21E of the
Securities Exchange Act of 1934, as amended. For IZEA’s full safe
harbor statement, please visit
https://izea.com/safe-harbor-statement/.
- BrandGraph Slack Integration
Martin Smith
IZEA Worldwide, Inc.
Phone: 407-674-6911
Email: ir@izea.com
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