BEIJING, Oct. 6, 2020 /PRNewswire/ -- iQIYI, Inc. (NASDAQ:
IQ) ("iQIYI" or the "Company"), an innovative market-leading online
entertainment service in China, is
pleased to announce today that its first original film, Let Life
Be Beautiful (the "Film"), premiered in theaters on
October 5, 2020. The Film has
received a rating of 7.4 on Douban, an influential Chinese social
media platform known for its movie and TV show reviews. The Film is
also the first film in a 13-part film installments which will be
released in 2020 and 2021 as part of iQIYI's original film
initiative.
Let Life Be Beautiful tells the story of Wang Xinyang, a
teenager whose life is dramatically changed by an unexpected event.
Facing an unknown future, Xinyang stays optimistic and strives to
realize his dreams. Let Life Be Beautiful is a new type of
coming-of-age film, exploring the energetic and bright side of
youth rather than its pains while still maintaining a sense of
realism.
The Film boasts a cast that includes Liu Mintao, an accomplished
actress playing the mother (Lan
Zhou), Rong Zishan, who has starred in famous dramas and
films such as The Bad Kids and Mountains May Depart,
as her son, and Tan Kai as the
father (Wang Ye'an). The film is
produced by Huang Zhiming, producer
of The Left Ear, and directed by Lin Ziping, executive
director of blockbuster Our Times.
iQIYI has a long history of producing high-quality coming-of-age
dramas. The Company's first big success in the genre was With
You, which was released in 2014, followed by a number of
popular TV dramas including My
Huckleberry Friends and Somewhere Only We Know.
Leveraging its strength and depth of experience in this genre,
iQIYI presents a fresh new take on the coming-of-age tale in Let
Life Be Beautiful, telling a realistic, touching and engaging
story.
iQIYI also continues to push the boundaries in other genres such
as action, crime, and suspense, with multiple projects currently in
production and slated for release soon. These include realistic
dramas such as Hovering Blade, Underworld Crashed and
The Invisible Guest (Chinese Version) ; films and shows
focused on Chinese culture such as PING-PONG OF CHINA, Hello, Hero, Raid On The
Lethal Zone, Hell Walker; films highlighting humanity
such as Hachi and In Our Prime; as well as inspiring
youth productions like The Apprentice of Mensa and The
Big Band. iQIYI is committed to delivering fantastic and
diverse content to users who can enjoy them in the comfort of their
homes or at the cinema.
About iQIYI, Inc.
iQIYI, Inc. is an innovative market-leading online entertainment
service in China. Its corporate
DNA combines creative talent with technology, fostering an
environment for continuous innovation and the production of
blockbuster content. iQIYI's platform features highly popular
original content, as well as a comprehensive library of other
professionally-produced content, partner-generated content and user
generated content. The Company distinguishes itself in the online
entertainment industry by its leading technology platform powered
by advanced AI, big data analytics and other core proprietary
technologies. iQIYI attracts a massive user base with tremendous
user engagement, and has developed a diversified monetization model
including membership services, online advertising services, content
distribution, live broadcasting, online games, IP licensing, online
literature and e-commerce.
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SOURCE iQIYI Inc.