PORTLAND, Ore., April 15, 2020 /PRNewswire/ -- Eastside
Distilling, Inc. (NASDAQ: EAST) today announced expanded
distribution for its Redneck Riviera Whiskey to 521 Rite Aid stores
throughout the state of California. The initial shelf sets by Rite Aid
marks a significant milestone in the development of the brand as
Rite Aid becomes the first retailer in the drug store segment to
begin carrying the product. The Rite Aid shelf sets are expected to
be placed in the month of May for the start of the busy summer
season.
"We are very excited to be able to offer the Rite Aid customers
Redneck Riviera American Blended Whiskey, a small batch whiskey
with vanilla honey smoothness and a subtle oak finish," said
Eastside Distilling's President, Robert
Manfredonia. "We greatly appreciate Rite Aid's commitment to
Eastside Distilling and the Redneck Riviera Whiskey brand as they
become the first distribution for the brand into the drug store
segment which is usually reserved for fully mature bellwether
brands. At just 24 months old now, this is a huge win for the
Redneck Riviera Whiskey brand and Eastside Distilling."
Redneck Riviera Whiskey is a joint collaboration between
Eastside and John Rich, the multi-platinum country-music
artist and one-half of the award-winning duo Big & Rich.
John Rich and Eastside have taken to heart the Folds of
Honor mission and have been active advocates on behalf of the
foundation, raising hundreds of thousands of dollars through the
sale of Redneck Riviera Whiskey. Since 2007, the Folds of Honor
Foundation has carried forth this singular, noble mission – to
provide educational scholarships to spouses and children of
America's fallen and disabled service-members. Their motto says it
best: "Honor Their Sacrifice. Educate Their Legacy." Redneck
Riviera Whiskey is currently available in 48 states.
For more information on Redneck Riviera Whiskey, please visit
redneckriviera.com.
About Eastside Distilling
Eastside Distilling, Inc.
(NASDAQ: EAST) has been producing high-quality, award-winning craft
spirits in Portland, Oregon, since
2008. The Company is distinguished by its highly decorated product
lineup that includes Redneck Riviera and Granny Rich Whiskey,
Azuñia Tequilas, Burnside Whiskeys and Rye, Hue-Hue Coffee Rum, and
Portland Potato Vodkas. All Eastside spirits are crafted from natural
ingredients for quality and taste. Eastside's Craft Canning subsidiary is one of
the Northwest's leading independent spirit bottlers and
ready-to-drink canners. For more information, visit
eastsidedistilling.com or craftcanning.com and follow Eastside
Distilling on Twitter and Facebook.
Important Cautions Regarding Forward-Looking
Statements
Certain matters discussed in this press release
may be forward-looking statements. Such matters involve risks and
uncertainties that may cause actual results to differ materially,
including the following: changes in economic conditions; general
competitive factors; acceptance of the Company's products in the
market; the Company's success in obtaining new customers; the
Company's success in product development; the Company's ability to
execute its business model and strategic plans; the Company's
success in integrating acquired entities and assets, and all the
risks and related information described from time to time in the
Company's filings with the Securities and Exchange Commission
("SEC"), including the financial statements and related information
contained in the Company's Annual Report on Form 10-K and interim
Quarterly Reports on Form 10-Q. Examples of forward-looking
statements in this release may include statements related to our
distribution, strategic focus, product verticals, anticipated
revenue, and profitability. The Company assumes no obligation to
update the cautionary information in this release.
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SOURCE Eastside Distilling, Inc.