UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
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SCHEDULE 14A
Proxy Statement Pursuant to Section 14(a) of the
Securities Exchange Act of 1934
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Preliminary Proxy Statement
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Definitive Proxy Statement
Definitive Additional Materials
Soliciting Material under §240.14a-12
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DocuSign, Inc.
(Name of Registrant as Specified In Its Charter)
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(Name of Person(s) Filing Proxy Statement, if other than the Registrant)
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DOCUSIGN, INC.
221 Main Street, Suite 1550
San Francisco, California 94105
NOTICE OF ANNUAL MEETING OF STOCKHOLDERS
To Be Held on May 29, 2020
Dear Stockholder:
You are cordially invited to attend the 2020 Annual Meeting of Stockholders of DocuSign, Inc., a Delaware corporation (the “Company”) (the “Annual Meeting”). The meeting will be held on May 29, 2020 at 9 a.m. Pacific Time at 221 Main Street, Suite 1550, San Francisco, California 94105 for the following purposes:
1.To elect the Board of Directors’ nominees, Cynthia Gaylor and S. Steven Singh, to the Board of Directors to hold office until the 2023 Annual Meeting of Stockholders.
2.To ratify the selection of PricewaterhouseCoopers LLP by the Audit Committee of the Board of Directors as the independent registered public accounting firm of the Company for its fiscal year ending January 31, 2021.
3.To conduct an advisory vote on the frequency of future non-binding votes on our named executive officers’ compensation.
4.To conduct any other business properly brought before the meeting.
These items of business are more fully described in the Proxy Statement accompanying this Notice.
The record date for the Annual Meeting is March 31, 2020. Only stockholders of record at the close of business on that date may vote at the meeting or any adjournment thereof. On or about April 15, 2020, we expect to mail to our stockholders a Notice of Internet Availability of Proxy Materials containing instructions on how to access our Proxy Statement and annual report.
We currently intend to hold the Annual Meeting in person. However, we are sensitive to public health and travel concerns our stockholders may have, and are continuing to monitor the measures that are being taken by public health officials in light of the evolving coronavirus (“COVID-19”) situation. As a result, we may impose additional procedures or limitations on meeting attendees (beyond those described in the Proxy Statement accompanying this Notice). We may also decide to hold the Annual Meeting in a different location or solely by means of remote communication (i.e., a virtual-only stockholder meeting). We plan to announce any such updates through a press release and on our proxy website (http://www.astproxyportal.com/ast/22144) and in a Current Report on Form 8-K. We encourage you to check this website prior to the meeting if you plan to attend.
By Order of the Board of Directors,
/s/ Daniel D. Springer  
Daniel D. Springer
President & Chief Executive Officer
San Francisco, California
April 15, 2020
All stockholders are cordially invited to attend the Annual Meeting. Whether or not you plan to attend the Annual Meeting, you are encouraged to submit your proxy and voting instructions via the Internet, by telephone or, if you received a paper proxy card and voting instructions by mail, you may vote your shares by completing, signing and dating the proxy card as promptly as possible and returning it in the


enclosed envelope (to which no postage need be affixed if mailed in the United States). Even if you have given your proxy, you may still vote in person if you attend the Annual Meeting. Please note, however, that if your shares are held of record by a broker, bank or other nominee and you wish to vote at the Annual Meeting, you must obtain from the record holder a proxy issued in your name. You may revoke a previously delivered proxy at any time prior to the Annual Meeting. You may do so automatically by voting in person at the Annual Meeting, or by delivering to us a written notice of revocation or a duly executed proxy bearing a date later than the date of the proxy being revoked.



DOCUSIGN, INC.
PROXY STATEMENT
FOR THE 2020 ANNUAL MEETING OF STOCKHOLDERS
TABLE OF CONTENTS






DOCUSIGN, INC.
221 Main Street, Suite 1550
San Francisco, California 94105
PROXY STATEMENT
FOR THE 2020 ANNUAL MEETING OF STOCKHOLDERS
TO BE HELD MAY 29, 2020
QUESTIONS AND ANSWERS ABOUT THESE PROXY MATERIALS AND VOTING
Why did I receive a notice regarding the availability of proxy materials on the Internet?
Pursuant to rules adopted by the Securities and Exchange Commission (the “SEC”) we have elected to provide access to our proxy materials over the Internet. Accordingly, we have sent you a Notice of Internet Availability of Proxy Materials (the “Notice”) because the Board of Directors (the “Board”) of DocuSign, Inc., a Delaware corporation (sometimes referred to as the “Company” or “DocuSign”) is soliciting your proxy to vote at the 2020 Annual Meeting of Stockholders (the “Annual Meeting”), including at any adjournments or postponements of the meeting. All stockholders will have the ability to access the proxy materials on the website referred to in the Notice or request to receive a printed set of the proxy materials. Instructions on how to access the proxy materials over the Internet or to request a printed copy may be found in the Notice.
We intend to mail the Notice on or about April 15, 2020 to all stockholders of record entitled to vote at the Annual Meeting.
Will I receive any other proxy materials by mail?
We may send you a proxy card, along with a second Notice, on or after April 15, 2020.
How do I attend the annual meeting?
The meeting will be held on Friday, May 29, 2020 at 221 Main Street, Suite 1550, San Francisco, California 94105 at 9 a.m. Pacific Time. Information on how to vote in person at the Annual Meeting is discussed below.
Will the annual meeting be held in person?
We currently intend to hold the Annual Meeting in person. However, we are sensitive to public health and travel concerns our stockholders may have, and are continuing to monitor the measures that are being taken by public health officials in light of the evolving coronavirus (“COVID-19”) situation. As a result, we may impose additional procedures or limitations on meeting attendees beyond those described in this Proxy Statement. We may also decide to hold the Annual Meeting in a different location or solely by means of remote communication (i.e., a virtual-only stockholder meeting). We plan to announce any such updates through a press release and on our proxy website (http://www.astproxyportal.com/ast/22144) and in a Current Report on Form 8-K. We encourage you to check this website prior to the meeting if you plan to attend.
Who can vote at the annual meeting?
Only stockholders of record at the close of business on March 31, 2020, will be entitled to vote at the Annual Meeting. On this record date, there were 183,127,421 shares of common stock outstanding and entitled to vote.
Stockholder of Record: Shares Registered in Your Name
If on March 31, 2020, your shares were registered directly in your name with DocuSign’s transfer agent, American Stock Transfer and Trust Company, LLC, then you are a stockholder of record. As a stockholder of record, you may vote in person at the Annual Meeting or vote by proxy. Whether or not you plan to attend the meeting, we urge you to fill out and return the proxy card or vote by proxy over the telephone or on the Internet as instructed below to ensure your vote is counted.
Beneficial Owner: Shares Registered in the Name of a Broker or Bank
If on March 31, 2020, your shares were not held in your name, but rather in an account at a brokerage firm, bank or other similar organization, then you are the beneficial owner of shares held in “street name” and the Notice is being forwarded to you by that organization. The organization holding your account is considered to be the stockholder of record for purposes of voting at the Annual Meeting. As a beneficial owner, you have the right to direct your broker, bank or other agent regarding how to vote the shares in your account. You are also invited to
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attend the Annual Meeting. However, since you are not the stockholder of record, you may not vote your shares at the Annual Meeting unless you request and obtain a valid proxy from your broker, bank or other agent.
What am I voting on?
There are three matters scheduled for a vote:
1.Election of two Class II directors (Proposal 1);
2.Advisory vote on the frequency of future non-binding votes on our named executive officers’ compensation (Proposal 2); and
3.Ratification of selection of PricewaterhouseCoopers LLP by the Audit Committee of the Board as independent registered public accounting firm of the Company for its fiscal year ending January 31, 2021 (Proposal 3).
What are my voting choices on each matter? What are the Board’s recommendations?
Proposal Number
Proposal Description Voting Choices
Board’s Recommendation
1 Election of Directors
For(1)
Withhold(1)
For(1)
2 Approval, on an advisory basis, on frequency of future non-binding votes on our named executive officers’ compensation 1 year
2 years
3 years
Abstain
1 year (annual “Say on Pay” votes)
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Ratification of the selection of PricewaterhouseCoopers LLP as the Company’s independent registered public accounting firm for fiscal year ending January 31, 2021
For
Against
Abstain 		For
(1) The voting choices and Board recommendation are with respect to each director nominee.



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How many votes are needed to approve each proposal?
The following table summarizes the minimum vote needed to approve each proposal and the effect of abstentions and broker non-votes.
Proposal Number Proposal Description Vote Required for Approval Effect of Abstentions Effect of Broker Non-Votes
1 Election of Directors Nominees receiving the most “For” votes will be elected; withheld votes will have no effect Not applicable No effect
2 Approval, on an advisory basis, of frequency of future non-binding votes on our named executive officers’ compensation The frequency (every one, two or three years) receiving the greatest number of votes will be considered the frequency recommended by stockholders Against No effect
3 Ratification of the selection of PricewaterhouseCoopers LLP as the Company’s independent registered public accounting firm for fiscal ending January 31, 2020 “For” votes from the holders of a majority of shares present or represented by proxy and entitled to vote on the matter Against
Not applicable(1)
(1) This proposal is considered to be a “routine” matter. Accordingly, if you hold your shares in street name and do not provide voting instructions to your broker, bank or other agent that holds your shares, your broker, bank or other agent has discretionary authority under applicable exchange rules to vote your shares on this proposal.

What if another matter is properly brought before the meeting?
The Board knows of no other matters that will be presented for consideration at the Annual Meeting. If any other matters are properly brought before the meeting, it is the intention of the persons named in the accompanying proxy to vote on those matters in accordance with their best judgment.
How do I vote?
You may either vote “For” all the nominees to the Board or you may “Withhold” your vote for any nominee you specify. For each of the other matters to be voted on, you may vote “For” or “Against” or abstain from voting.
Stockholder of Record: Shares Registered in Your Name
If you are a stockholder of record, vote by proxy over the telephone, vote by proxy through the Internet or vote by proxy using a proxy card that you may request or that we may elect to deliver at a later time. Whether or not you plan to attend the meeting, we urge you to vote by proxy to ensure your vote is counted. You may still attend the meeting even if you have already voted by proxy. In such case and if you vote at the meeting, your previously submitted proxy will be disregarded.
1.To vote in person, come to the Annual Meeting and we will give you a ballot when you arrive.
2.To vote using the proxy card, simply complete, sign and date the proxy card and return it promptly in the envelope provided (if you elected to receive printed materials). If you return your signed proxy card to us before the Annual Meeting, we will vote your shares as you direct.
3.To vote over the telephone, dial toll-free 1-800-PROXIES (1-800-776-9437) in the United States or 1-718-921-8500 from foreign countries, using a touch-tone phone and follow the recorded instructions (have your Notice or proxy card in hand when you call). You will be asked to provide the company number and 16-digit control number from the Notice. Your telephone vote must be received by 11:59 p.m. Eastern Time on May 28, 2020 to be counted.
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4.To vote through the Internet, go to www.voteproxy.com to complete an electronic proxy card (have your Notice or proxy card in hand when you visit the website). You will be asked to provide the company number and 16-digit control number from the Notice. Your Internet vote must be received by 11:59 p.m. Eastern Time on May 28, 2020 to be counted.
Beneficial Owner: Shares Registered in the Name of Broker or Bank
If you are a beneficial owner of shares registered in the name of your broker, bank or other agent, you should have received a Notice containing voting instructions from that organization rather than from DocuSign. Follow the voting instructions in the Notice to ensure that your vote is counted. Alternatively, you may vote by telephone or over the Internet as instructed by your broker or bank. To vote in person at the annual meeting, you must obtain a valid proxy from your broker, bank or other agent. Follow the instructions from your broker, bank or other agent included with these proxy materials, or contact that organization to request a proxy form.
Internet proxy voting may be provided to allow you to vote your shares online, with procedures designed to ensure the authenticity and correctness of your proxy vote instructions. However, please be aware that you must bear any costs associated with your Internet access, such as usage charges from Internet access providers and telephone companies.
How many votes do I have?
On each matter to be voted upon, you have one vote for each share of common stock you own as of March 31, 2020, the record date for the meeting.
If I am a stockholder of record and I do not vote, or if I return a proxy card or otherwise vote without giving specific voting instructions, what happens?
If you are a stockholder of record and do not vote by completing your proxy card, by telephone, through the Internet or in person at the Annual Meeting, your shares will not be voted.
If you return a signed and dated proxy card or otherwise vote without marking voting selections, your shares will be voted, as applicable, “For” the election of the two nominees for director, “For” the advisory vote on the frequency of future non-binding votes on our named executive officers’ compensation, on an annual basis, and “For” the ratification of PricewaterhouseCoopers LLP as our independent registered public accounting firm for the fiscal year ending January 31, 2021. If any other matter is properly presented at the meeting, your proxyholder (one of the individuals named on your proxy card) will vote your shares using his or her best judgment.
If I am a beneficial owner of shares held in street name and I do not provide my broker or bank with voting instructions, what happens?
Broker non-votes occur when shares held by a broker for a beneficial owner are not voted either because (i) the broker did not receive voting instructions from the beneficial owner or (ii) the broker lacked discretionary authority to vote the shares. Abstentions represent a stockholder’s affirmative choice to decline to vote on a proposal, and occur when shares present at the meeting are marked “abstain.” Broker non-votes and abstentions are counted for purposes of determining whether a quorum is present but have no effect on the outcome of matters voted.
A broker has discretionary authority to vote shares held for a beneficial owner on “routine” matters without instructions from the beneficial owner of those shares. On the other hand, absent instructions from the beneficial owner of such shares, a broker is not entitled to vote shares held for a beneficial owner on “non-routine” matters.
Proposal 1, the election of our Class II directors, and Proposal 2, the advisory vote on the frequency of future non-binding votes on our named executive officers’ compensation, are non-routine matters so your broker or nominee may not vote your shares on Proposal 1 or Proposal 2 without your instructions. Proposal 3, the ratification of PricewaterhouseCoopers LLP as our independent registered public accounting firm for the fiscal year ending January 31, 2021, is a routine matter so your broker or nominee may vote your shares on Proposal 3 even in the absence of your instruction.
If you are a beneficial owner of shares held in street name, in order to ensure your shares are voted in the way you would prefer, you must provide voting instructions to your broker, bank or other agent by the deadline provided in the materials you receive from your broker, bank or other agent.
Who is paying for this proxy solicitation?
DocuSign will pay for the entire cost of soliciting proxies. In addition to these proxy materials, our directors and employees may also solicit proxies in person, by telephone or by other means of communication. Directors and
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employees will not be paid any additional compensation for soliciting proxies. We will also reimburse brokerage firms, banks and other agents for the cost of forwarding proxy materials to beneficial owners.
What does it mean if I receive more than one Notice?
If you receive more than one Notice, your shares may be registered in more than one name or in different accounts. Please follow the voting instructions on the Notices to ensure that all of your shares are voted.
Can I change my vote after submitting my proxy?
Stockholder of Record: Shares Registered in Your Name
Yes. You can revoke your proxy at any time before the final vote at the meeting. If you are the record holder of your shares, you may revoke your proxy in any one of the following ways:
1.You may submit another properly completed proxy card with a later date.
2.You may grant a subsequent proxy by telephone or through the Internet.
3.You may send a timely written notice that you are revoking your proxy to DocuSign’s Corporate Secretary at 221 Main Street, Suite 1550, San Francisco, California 94105.
4.You may attend the Annual Meeting and vote. Simply attending the meeting will not, by itself, revoke your proxy.
Your most current proxy card or telephone or Internet proxy is the one that is counted.
Beneficial Owner: Shares Registered in the Name of Broker or Bank
If your shares are held by your broker, bank or other agent, you should follow the instructions provided by your broker, bank or other agent.
When are stockholder proposals and director nominations due for next year’s annual meeting?
To be considered for inclusion in next year’s proxy materials, your proposal must be submitted in writing by December 16, 2020, to our Corporate Secretary at 221 Main Street, Suite 1550, San Francisco, California 94105, and you must comply with all applicable requirements of Rule 14a-8 promulgated under the Securities Exchange Act of 1934, as amended (the “Exchange Act”). Pursuant to our Amended and Restated Bylaws (the “Bylaws“), if you wish to submit a proposal (including a director nomination) at the meeting that is not to be included in next year’s proxy materials, you must do so not later than the close of business on February 28, 2021 and no earlier than the close of business on January 29, 2021; provided, however, that if next year’s annual meeting is advanced more than 30 days prior to or delayed by more than 30 days after May 29, 2021, your proposal must be submitted not earlier than the close of business on the 120th day prior to such annual meeting and not later than the close of business on the 90th day prior to such annual meeting or the 10th day following the day on which public announcement of such meeting is first made. Please refer to our Bylaws for more information and additional requirements about advance notice of stockholder proposals and director nominations.
How are votes counted?
Votes will be counted by the inspector of election appointed for the Annual Meeting, who will separately count, for the proposal to elect directors, votes “For,” “Withhold” and broker non-votes; and, with respect to other proposals, votes “For” and “Against,” abstentions and, if applicable, broker non-votes. Broker non-votes have no effect and will not be counted towards the vote total for any proposal.
What is the quorum requirement?
A quorum of stockholders is necessary to hold a valid meeting. A quorum will be present if stockholders holding a majority of the outstanding shares entitled to vote are present in person at the meeting or represented by proxy. On the record date, there were 183,127,421 shares outstanding and entitled to vote. Thus, the holders of 91,563,711 shares must be present in person or represented by proxy at the Annual Meeting to have a quorum.
Your shares will be counted towards the quorum only if you submit a valid proxy (or one is submitted on your behalf by your broker, bank or other agent) or if you vote at the Annual Meeting. Abstentions and broker non-votes will be counted towards the quorum requirement. If there is no quorum, the holders of a majority of shares present at the meeting in person or represented by proxy may adjourn the meeting to another date.
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How can I find out the results of the voting at the Annual Meeting?
Preliminary voting results will be announced at the Annual Meeting. In addition, final voting results will be published in a Current Report on Form 8-K that we expect to file within four business days after the Annual Meeting. If final voting results are not available to us in time to file a Current Report on Form 8-K within four business days after the meeting, we intend to file a Current Report on Form 8-K to publish preliminary results and, within four business days after the final results are known to us, file an additional Current Report on Form 8-K to publish the final results.
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PROPOSAL 1

ELECTION OF DIRECTORS
BOARD COMPOSITION
DocuSign’s Board of Directors is divided into three classes. Each class consists, as nearly as possible, of one-third of the total number of directors, and each class has a three-year term. Vacancies on the Board may be filled only by persons elected by a majority of the remaining directors. A director elected by the Board to fill a vacancy in a class, including vacancies created by an increase in the number of directors, shall serve for the remainder of the full term of that class and until the director’s successor is duly elected and qualified.
The Board currently has ten members. There are four directors in the class whose term of office expires in 2020. Each of the nominees listed below is currently a director of the Company who was previously elected by the stockholders. Mr. Hinshaw and Mr. Lavigne will not be standing for re-election and the Board size will be reduced to eight members immediately after the Annual Meeting. If elected at the annual meeting, each of these nominees would serve until the 2023 annual meeting and until his or her successor has been duly elected and qualified, or, if sooner, until the director’s death, resignation or removal. It is the Company’s policy to encourage directors and nominees for director to attend the Annual Meeting.
Directors are elected by a plurality of the votes of the holders of shares present in person or represented by proxy and entitled to vote on the election of directors. Accordingly, the two nominees receiving the highest number of affirmative votes will be elected. Shares represented by executed proxies will be voted, if authority to do so is not withheld, for the election of the two nominees named below. If any nominee becomes unavailable for election as a result of an unexpected occurrence, shares that would have been voted for that nominee will instead be voted for the election of a substitute nominee proposed by DocuSign. Each person nominated for election has agreed to serve if elected. The Company’s management has no reason to believe that any nominee will be unable to serve. The following table sets forth information as of March 31, 2020 with respect to our directors who we expect to continue in office after the Annual Meeting on May 29, 2020, including the two nominees for election at such Annual Meeting:
Name Age Director Since
Class I Directors- Continuing in Office until the 2022 Annual Meeting
Blake J. Irving(1)
60 August 2018
Daniel D. Springer* 56 January 2017
Class II Directors- Nominees for Election at the Current Annual Meeting
Cynthia Gaylor(2)
47 December 2018
S. Steven Singh(1)
58 August 2018
Class III Directors-Continuing in Office until the 2021 Annual Meeting
Mary Agnes “Maggie” Wilderotter** 65 March 2018
Enrique Salem (2)
54 August 2013
Peter Solvik(1)(3)
61 March 2006
Inhi Cho Suh(3)
44 August 2018
(1) Member of the compensation committee
(2) Member of the audit committee
(3) Member of the nominating and corporate governance committee
*President and Chief Executive Officer
**Board Chair
The following is a brief biography of each nominee and each director whose term will continue after the Annual Meeting.
NOMINEES FOR ELECTION FOR A THREE-YEAR TERM EXPIRING AT THE 2023 ANNUAL MEETING
Cynthia Gaylor has served on our Board since December 2018. Ms. Gaylor served as Senior Vice President and Chief Financial Officer of Pivotal Software, Inc. (NYSE: PVTL), a multinational software and services company, from May 2016 until December 2019. From November 2014 to May 2016, Ms. Gaylor was an independent strategic advisor. From June 2013 to October 2014, Ms. Gaylor was the Head of Corporate Development and an Advisor at Twitter, Inc. (NYSE: TWTR), a social networking platform. Prior to Twitter, Ms. Gaylor was a Managing Director at Morgan Stanley (NYSE: MS), a multinational investment bank and financial
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services company, serving in various positions in the technology investment banking group between March 2006 and May 2013. Ms. Gaylor holds a B.S. in Economics from The Wharton School of the University of Pennsylvania.
The Nominating and Corporate Governance Committee (the "Nominating Committee") believes that Ms. Gaylor possesses specific attributes that qualify her to serve as a member of the Board, including her substantial experience in corporate finance and with technology companies.
S. Steven Singh has served on our Board since August 2018. Since May 2017, Mr. Singh has served as Chairman and Chief Executive Officer of Docker, Inc., a cloud software company. From December 2014 to April 2017, Mr. Singh served on the Executive Board of SAP SE and as President of Business Networks and Applications a division of SAP SE (NYSE: SAP), an enterprise applications software company. From February 1996 to December 2014, Mr. Singh was Chief Executive Officer and Chairman of the Board of Concur Technologies, Inc., a business travel and expense management software company, which was acquired by SAP SE in 2014. He has served on the board of directors of Talend SA (NASDAQ: TLND), a provider of cloud integration solutions, since October 2016 and has been chairman of the board since December 2017. Mr. Singh has served on the board of directors of Washington Federal, Inc. (NASDAQ: WAFD), a bank holding company, since August 2018.
The Nominating Committee believes that Mr. Singh possesses specific attributes that qualify him to serve as a member of the Board, including his knowledge of the technology industry and his leadership experience in the operation of large, complex companies.
THE BOARD RECOMMENDS
A VOTE IN FAVOR OF EACH NOMINEE.
DIRECTORS CONTINUING IN OFFICE UNTIL THE 2021 ANNUAL MEETING
Enrique Salem has served on our Board since August 2013. Since July 2014, Mr. Salem has been a Managing Director at Bain Capital Ventures, a venture capital firm. From April 2009 to July 2012, Mr. Salem was President, Chief Executive Officer and a director at Symantec Corp. (NASDAQ: SYMC), an information storage, security and systems management software company. Mr. Salem also served as Symantec's Chief Operating Officer from January 2008 to April 2009. Mr. Salem has been a member of the board of directors and chairman of the compensation committee of FireEye, Inc. (NASDAQ: FEYE), an enterprise cybersecurity company, since February 2013 and has served as the chairman of the board of directors since March 2017. Mr. Salem has also served on the board of directors of ForeScout Technologies, Inc. (NASDAQ: FSCT), a network security software company, since September 2013 and the board of directors of Atlassian Corporation Plc (NASDAQ: TEAM), an enterprise software company, since July 2013. Mr. Salem served on the board of directors of Automatic Data Processing, Inc. (NASDAQ: ADP), a human resources management software and services provider, from 2010 to November 2013. Mr. Salem holds an A.B. in Computer Science from Dartmouth College.
The Nominating Committee believes that Mr. Salem possesses specific attributes that qualify him to serve as a member of the Board, including his substantial board experience in addition to his investment, management and senior leadership experience at technology companies.
Peter Solvik has served on our Board since 2006. Since 2011, Mr. Solvik has been a Managing Director at Jackson Square Ventures, formerly known as Sigma West, a venture capital firm. Since 2002, Mr. Solvik has been a Managing Director at Sigma Partners, a venture capital firm. Mr. Solvik was previously Chief Information Officer and Senior Vice President at Cisco Systems, Inc. (NASDAQ: CSCO), an information technology and networking company, where he was employed from January 1993 to March 2003. Mr. Solvik holds a B.S. in Business Administration from the University of Illinois at Urbana-Champaign Gies College of Business.
The Nominating Committee believes that Mr. Solvik possesses specific attributes that qualify him to serve as a member of the Board, including his extensive experience investing in and serving in senior leadership positions at technology companies.
Inhi Cho Suh has served on our Board since August 2018. Since January 2020, Ms. Suh has served as the Head of Business Development for Strategic Partnerships at IBM (NYSE: IBM). She previously held other roles at IBM including General Manager of Watson Customer Engagement from January 2018 to January 2020, General Manager for IBM Collaboration Solutions from February 2016 to January 2018, Vice President, Strategy and Business Development from December 2014 to January 2016, and General Manager, Big Data from July 2013 to December 2014. From May 2010 to July 2013, Ms. Suh served as Vice President, Product Management and Strategy, Information Management Software at IBM and as Vice President, Marketing for Information Management Software from December 2007 to May 2010. Ms. Suh holds a B.S. in Biology, History and Women’s Studies from Duke University and a J.D. from North Carolina Central University School of Law.
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The Nominating Committee believes that Ms. Suh possesses specific attributes that qualify her to serve as a member of the Board, including her technology and management expertise and her leadership experience in the operations of large, complex companies.
Mary Agnes “Maggie” Wilderotter has served on our Board since March 2018 and as Board Chair since January 2019. Since August 2016, Ms. Wilderotter has been Chairman and Chief Executive Officer of the Grand Reserve Inn, a luxury resort and vineyard. From November 2004 to April 2016, she served in a number of roles at Frontier Communications Corp. (NASDAQ: FTR), a public telecommunications company, including as Executive Chairman of the board of directors from April 2015 to April 2016, Chairman and Chief Executive Officer from January 2006 to April 2015, and President, Chief Executive Officer and a director from 2004 to 2006. Ms. Wilderotter has served on the boards of directors of Costco Wholesale Corp. (NASDAQ: COST), a wholesale retailer, since October 2015; Hewlett Packard Enterprise Co. (NYSE: HPE), a technology company, since February 2016; Tanium Inc., an endpoint security and systems management company, since February 2017; Cadence Design Systems (NASDAQ: CDNS), an electronic design automation software and engineering services company, since June 2017; and Lyft, Inc. (NASDAQ: LYFT), a ride-sharing service company, since June 2018. She was previously a director of Xerox Corp. (NYSE: XRX), a technology company, from 2005 to October 2015, DreamWorks Animation SKG Inc. (NASDAQ: DWA), an entertainment company, from October 2015 to November 2016, The Procter & Gamble Company (NYSE: PG), a consumer products company, from 2009 to October 2015, and Juno Therapeutics, Inc. (NASDAQ: JUNO), a biopharmaceutical company, from November 2014 to March 2018. Ms. Wilderotter holds a B.A. in Economics from the College of the Holy Cross.
The Nominating Committee believes that Ms. Wilderotter possesses specific skills and attributes that qualify her to serve as a member of the Board and as our Board Chair, including her significant public company leadership experience as both a board member and an officer, as well as her broad-ranging corporate experiences, including senior leadership positions in the areas of marketing and technology.
DIRECTORS CONTINUING IN OFFICE UNTIL THE 2022 ANNUAL MEETING
Blake J. Irving has served on our Board since August 2018. From January 2013 to January 2018, he was the Chief Executive Officer of GoDaddy, Inc. (NYSE: GDDY), a publicly traded domain registrar and web hosting company. From May 2014 to June 2018 Mr. Irving also served on the board of directors of GoDaddy. From May 2010 to April 2012, Mr. Irving was the Chief Product Officer at Yahoo! Inc, a web services provider. From January 2009 to May 2010, Mr. Irving was a Professor in the M.B.A. program at Pepperdine University. From 1992 to September 2007, Mr. Irving served in various senior and management roles at Microsoft Corporation (NYSE: MSFT), a multinational technology company, including most recently as Corporate Vice President of the Windows Live Platform Group. Mr. Irving holds a B.A. in Fine Arts from San Diego State University and an M.B.A. from Pepperdine University.
The Nominating Committee, believes that Mr. Irving possesses specific attributes that qualify him to serve as a member of the Board, including his significant public company leadership experience in the operations of large, complex companies.
Daniel D. Springer has served as our Chief Executive Officer, President and member of the Board since January 2017. From May 2015 to January 2017, he served as an Operating Partner at Advent International Corp., a private equity investment firm. From March 2004 to March 2014, Mr. Springer served as Chairman and Chief Executive Officer of Responsys, Inc. (NASDAQ: MKTG), a marketing software company that was acquired by Oracle Corp. in 2014. Prior to joining Responsys, Inc., Mr. Springer served as the Managing Director of Modem Media, Inc., a marketing strategy and services firm, the Chief Executive Officer of Telleo, Inc., an internet services company, and Chief Marketing Officer of NextCard, Inc., a consumer credit company. Mr. Springer served on the board of directors of YuMe Inc. (NYSE: YUME), a digital advertising company, from October 2013 to July 2017. Mr. Springer holds a B.A. in Mathematics and Economics from Occidental College and an M.B.A. from Harvard University.
The Nominating Committee believes that Mr. Springer possesses specific attributes that qualify him to serve as a member of the Board, including his service as our Chief Executive Officer and his experience in senior management and board service at other technology and software companies.

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INFORMATION REGARDING THE BOARD AND CORPORATE GOVERNANCE
DIRECTOR INDEPENDENCE
Our common stock is listed on the Nasdaq Global Select Market (“Nasdaq”). Under the listing requirements and rules of Nasdaq, independent directors must comprise a majority of our board of directors. In addition, the rules of Nasdaq require that, subject to specified exceptions, each member of a listed company’s audit, compensation and nominating and corporate governance committees be independent. Under the rules of the Nasdaq, a director will only qualify as an “independent director” if, in the opinion of that company’s board of directors, that person does not have a relationship that would interfere with the exercise of independent judgment in carrying out the responsibilities of a director. Compensation committee members must not have a relationship with us that is material to the director’s ability to be independent from management in connection with the duties of a compensation committee member. Additionally, audit committee members must also satisfy the independence criteria set forth in Rule 10A-3 under the Exchange Act. To be considered independent for purposes of Rule 10A-3, a member of an audit committee of a listed company may not, other than in his or her capacity as a member of the audit committee, the board of directors or any other board committee accept, directly or indirectly, any consulting, advisory or other compensatory fee from the listed company or any of its subsidiaries or be an affiliated person of the listed company or any of its subsidiaries.
Our Board has undertaken a review of the independence of the directors and considered whether any director has a material relationship with us that could compromise his or her ability to exercise independent judgment in carrying out his or her responsibilities. Based upon information requested from and provided by each director concerning such director’s background, employment and affiliations, including family relationships, our Board determined that Mses. Gaylor, Suh and Wilderotter and Messrs. Hinshaw, Irving, Lavigne, Salem, Singh, and Solvik, representing nine of our ten directors, are “independent directors” as defined under current rules and regulations of the SEC and Nasdaq listing standards. In making these determinations, our Board considered the current and prior relationships that each non-employee director has with our company and all other facts and circumstances that our Board deemed relevant in determining their independence, including the beneficial ownership of our capital stock by each non-employee director and the transactions involving them described in “Certain Relationships and Related Party Transactions.”
BOARD LEADERSHIP STRUCTURE
The Board of Directors of the Company has an independent Board Chair, Ms. Wilderotter, who has authority, among other things, to call and preside over Board meetings, including meetings of the independent directors, to set meeting agendas and to determine materials to be distributed to the Board. Accordingly, the Board Chair has substantial ability to shape the work of the Board. The Company believes that separation of the positions of Board Chair and Chief Executive Officer reinforces the independence of the Board in its oversight of the business and affairs of the Company. In addition, the Company believes that having an independent Board Chair creates an environment that is more conducive to objective evaluation and oversight of management’s performance, increasing management accountability and improving the ability of the Board to monitor whether management’s actions are in the best interests of the Company and its stockholders. As a result, the Company believes that having an independent Board Chair enhances the effectiveness of the Board as a whole.
ROLE OF THE BOARD IN RISK OVERSIGHT
One of the Board’s key functions is informed oversight of the Company’s risk management process which risks include, among others, strategic, financial, business and operational, cybersecurity, legal and regulatory compliance, and reputational risks and, more recently, risk exposures related to COVID-19. The Board believes that its current leadership structure facilitates its risk oversight responsibilities. In particular, the Board believes the independent Board Chair, majority-independent Board and independent Board committees provide a well-functioning and effective balance. Although the Board does not have a standing risk management committee, it administers this oversight function directly through the Audit Committee, the Board as a whole, as well as through its other standing committees that address risks inherent in their respective areas of oversight. In particular, the Board is responsible for monitoring and assessing strategic risk exposure, including a determination of the nature and level of risk and mitigations appropriate for the Company.
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The Audit Committee has the responsibility to consider and discuss our major financial risk exposures and the steps our management has taken to monitor and control these exposures, including guidelines and policies to govern the process by which risk assessment and management is undertaken. Furthermore, the Audit Committee plays a role in overseeing risks associated with cybersecurity, information security and data privacy, and regularly reviews with management the Company’s data security programs and assessment, management and mitigation of such risks. The Audit Committee also monitors compliance with legal and regulatory requirements, in addition to oversight of the performance of our internal audit function. The Nominating Committee oversees risks related to our overall corporate governance, including Board and committee composition, Board size and structure and director independence, as well as succession planning. The Compensation Committee assesses and monitors whether any of our compensation policies and programs has the potential to encourage excessive risk-taking. Both the Board as a whole and the various standing committees receive periodic reports from executive management, as well as incidental reports as matters may arise. It is the responsibility of the committee chairs to report findings regarding material risk exposures to the Board as appropriate.
MEETINGS OF THE BOARD
Our Board is responsible for the oversight of company management and the strategy of our company and for establishing corporate policies. Our Board and its committees meet throughout the year on a regular schedule, and also hold special meetings and act by written consent from time to time. The Board met five times during the last fiscal year. Each Board member attended 75% or more of the aggregate number of meetings of the Board and of the committees on which he or she served, held during the portion of the last fiscal year for which he or she was a director or committee member.
It is our policy to encourage our directors and nominees for director to attend our annual meeting of stockholders. All of our continuing directors and nominees, except for Mr. Irving, attended the 2019 Annual Meeting of the Stockholders.
INFORMATION REGARDING COMMITTEES OF THE BOARD
Our Board has established an audit committee, a compensation committee and a nominating and corporate governance committee. From time to time, our Board may establish other committees to facilitate the management of our business. The composition and responsibilities of each of the committees is described below. Members serve on these committees until their resignation or until otherwise determined by the Board.
Each committee operates under a written charter that satisfies the applicable rules of the SEC and Nasdaq listing standards. Copies of each charter are posted on our website at investor.docusign.com. The inclusion of our website address in this Proxy Statement does not include or incorporate by reference the information on our website into this Proxy Statement.
The Board has determined that each member of each committee meets the applicable Nasdaq rules and regulations regarding “independence” and each member is free of any relationship that would impair his or her individual exercise of independent judgment with regard to the Company.
Audit Committee
The Audit Committee of the Board was established by the Board in accordance with Section 3(a)(58)(A) of the Exchange Act to oversee the Company's corporate accounting and financial reporting processes and audits of its financial statements. The principal duties and responsibilities of our audit committee include, among other things:
1.helping our Board oversee the Company’s corporate accounting and financial reporting processes, systems of internal control, and financial-statement audits and the integrity of the Company’s financial statements;
2.managing the selection, engagement terms, fees, qualifications, independence, and performance of the registered public accounting firms engaged as the Company’s independent outside auditors for the purpose of preparing or issuing an audit report or performing audit services and for performing any non-audit services for which the Company may engage an auditor;
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3.reviewing any reports or disclosures required by applicable rules and regulations of the SEC and applicable Nasdaq rules, regulations and listing requirements, or such other stock exchange on which any of the Company’s capital stock is then listed (the “Exchange Rules”);
4.overseeing the organization and performance of the Company’s internal audit function;
5.overseeing the Company’s risk assessment and risk management practices and policies;
6.helping our Board oversee the Company’s legal and regulatory compliance;
7.providing regular reports and information to the Board with respect to material issues within the scope of its responsibilities; and
8.assisting with any additional duties and responsibilities that the Board mandates.
The Audit Committee is composed of four directors: Ms. Gaylor and Messrs. Hinshaw, Lavigne and Salem. Mr. Lavigne is the Chair of the Audit Committee. After the Annual Meeting, the Audit Committee will consist of Mr. Salem, Ms. Wilderotter and Ms. Gaylor (as Chair). The Board has adopted a written Audit Committee charter that is available on the Company’s website at investor.docusign.com. During fiscal year 2020, the Audit Committee held six meetings.
The Board reviews the Nasdaq listing standards definition of independence for Audit Committee members on an annual basis and has determined that all members of the Company’s Audit Committee are independent (as independence is currently defined in Rule 5605(c)(2)(A)(i) and (ii) of the Nasdaq listing standards).
The Board has also determined that Messrs. Lavigne and Salem and Ms. Gaylor each qualify as an “audit committee financial expert,” as defined in applicable SEC rules. The Board made a qualitative assessment of each of these directors' levels of knowledge and experience based on a number of factors, including formal education and experience as a chief financial officer for public reporting companies.
Report of the Audit Committee of the Board
The Audit Committee has reviewed and discussed the audited financial statements for the fiscal year ended January 31, 2020 with management of the Company. The Audit Committee has discussed with the independent registered public accounting firm the matters required to be discussed under applicable requirements adopted by the Public Company Accounting Oversight Board (the “PCAOB”). The Audit Committee has also received the written disclosures and the letter from the independent registered public accounting firm required by applicable requirements of the PCAOB regarding the independent accountants’ communications with the Audit Committee concerning independence, and has discussed with the independent registered public accounting firm the accounting firm’s independence. Based on the foregoing, the Audit Committee has recommended to the Board that the audited financial statements be included in the Company’s Annual Report on Form 10-K for the fiscal year ended January 31, 2020.
Submitted by the Audit Committee
Mr. Louis J. Lavigne, Jr.
Ms. Cynthia Gaylor
Mr. John Hinshaw
Mr. Enrique Salem
Compensation Committee
Our Compensation Committee consists of four directors, Messrs. Irving, Lavigne, Solvik and Singh. Mr. Irving is currently the Chair of the Compensation Committee. After the Annual Meeting, the Compensation Committee will consist of Messrs. Solvik, Singh and Irving, with Mr. Irving as Chair. The Board has determined each member of the Compensation Committee is independent under Nasdaq listing standards, is a “non-employee director” as defined in Rule 16b-3 promulgated under the Exchange Act and is an “outside director” as that term is defined in Section 162(m) of the Internal Revenue Code of 1986, as amended (the “Code”).
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The primary purpose of the Compensation Committee is to discharge the responsibilities of our Board to oversee our compensation policies, plans and programs and to review and determine the compensation to be paid to our executive officers, directors and other senior management, as appropriate. The principal duties and responsibilities of our Compensation Committee include, among other things:
1.acting on behalf of the Board, pursuant to delegated authority, in order to oversee the Company’s compensation policies, plans and programs and review and determine the compensation to be paid to the Company’s executive officers and directors;
2.reviewing and discussing with management the Company’s disclosures contained under the caption “Compensation Discussion and Analysis” for use in any of the Company’s annual reports on Form 10-K, registration statements, proxy statements, information statements or similar documents;
3.preparing and reviewing the Compensation Committee report on executive compensation included in the Company’s annual proxy statement in accordance with applicable rules and regulations of the SEC in effect from time to time; and
4.performing the other responsibilities set forth in its charter as in effect from time to time.
The Board has adopted a written Compensation Committee charter that is available on the Company’s website at investor.docusign.com. During fiscal year 2020, the Compensation Committee held four meetings.
Compensation Committee Interlocks and Insider Participation
Our Compensation Committee is currently comprised of Messrs. Irving, Lavigne, Solvik and Singh, none of whom is or has been an officer or employee of our company. None of our executive officers currently serves, or in the past year has served, as a member of the board of directors or compensation committee of any entity that has one or more executive officers serving on our Board or Compensation Committee.
Nominating and Corporate Governance Committee
The Nominating Committee of the Board is responsible for identifying, reviewing and evaluating candidates to serve as directors of the Company (consistent with criteria approved by the Board), reviewing and evaluating incumbent directors, recommending to the Board for selection candidates for election to the Board, making recommendations to the Board regarding the membership of the committees of the Board, assessing the performance of management and the Board, and reviewing and recommending any amendments to our Corporate Governance Guidelines.
Our Nominating Committee currently consists of three directors, Ms. Suh and Messrs. Hinshaw and Solvik, with Mr. Solvik as Chair. After the Annual Meeting, the Nominating Committee will consist of Ms. Suh and Mr. Solvik, with Mr. Solvik as Chair. Our Board has determined that each member of the Nominating Committee is independent under Nasdaq listing standards. The Nominating Committee’s responsibilities include, among other things:
1.overseeing all aspects of the Company’s corporate governance functions on behalf of our Board;
2.making recommendations to our Board regarding corporate governance issues;
3.identifying, reviewing and evaluating candidates to serve as directors of the Company consistent with criteria approved by the Board;
4.serving as a focal point for communication between such candidates, non-committee directors and the Company’s management;
5.reviewing and evaluating incumbent directors;
6.recommending that the Board select nominees for election or appointment to the Board; and
7.making other recommendations to the Board regarding affairs relating to the directors of the Company, including director compensation.
The Board has adopted a written Nominating Committee charter that is available on our website at investor.docusign.com. During fiscal year 2020, the Nominating Committee held four meetings.
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The Nominating Committee believes that candidates for director should have certain minimum qualifications, including the ability to read and understand basic financial statements, being over 21 years of age and having the highest personal integrity and ethics. The Nominating Committee also intends to consider such factors as possessing relevant expertise upon which to be able to offer advice and guidance to management, having sufficient time to devote to the affairs of the Company, demonstrated excellence in his or her field, having the ability to exercise sound business judgment and having the commitment to rigorously represent the long-term interests of the Company’s stockholders. However, the Nominating Committee retains the right to modify these qualifications from time to time. Candidates for director nominees are reviewed in the context of the current composition of the Board, the operating requirements of the Company and the long-term interests of stockholders. In conducting this assessment, the Nominating Committee typically considers diversity, age, skills and such other factors as it deems appropriate, given the current needs of the Board and the Company, to maintain a balance of knowledge, experience and capability.
In the case of incumbent directors whose terms of office are set to expire, the Nominating Committee reviews these directors’ overall service to the Company during their terms, including the number of meetings attended, level of participation, quality of performance and any other relationships and transactions that might impair the directors’ independence. In the case of new director candidates, the Nominating Committee also determines whether the nominee is independent for Nasdaq purposes, which determination is based upon applicable Nasdaq listing standards, applicable SEC rules and regulations and the advice of counsel, if necessary. The Nominating Committee uses its network of contacts to compile a list of potential candidates, but may also engage, if it deems appropriate, a professional search firm. The Nominating Committee conducts any appropriate and necessary inquiries into the backgrounds and qualifications of possible candidates after considering the function and needs of the Board. The Nominating Committee meets to discuss and consider the candidates’ qualifications and then selects a nominee for recommendation to the Board by majority vote.
The Nominating Committee will consider director candidates recommended by stockholders. The Nominating Committee does not intend to alter the manner in which it evaluates candidates, including the minimum criteria set forth above, based on whether or not the candidate was recommended by a stockholder. Stockholders who wish to recommend individuals for consideration by the Nominating Committee to become nominees for election to the Board may do so by delivering a written recommendation to the Nominating Committee at the following address: c/o DocuSign, Inc., 221 Main Street, Suite 1550 San Francisco, California 94105, Attn: Corporate Secretary, no later than the close of business on the 90th day nor earlier than the close of business on the 120th day prior to the first anniversary of the preceding year’s annual meeting. Submissions must include the full name and address of the stockholder on whose behalf the submission is made, the number of shares owned beneficially by such stockholder as of the date of the submission, the full name of the proposed nominee, a description of the proposed nominee’s business experience for at least the previous five years, complete biographical information, a description of the proposed nominee’s qualifications as a director and any additional information required by our Bylaws. Our Nominating Committee has discretion to decide which individuals to recommend for nomination as directors. Any such submission must be accompanied by the written consent of the proposed nominee to be named as a nominee and to serve as a director if elected.
COMMUNICATIONS WITH OUR BOARD OF DIRECTORS
Stockholders or interested parties who wish to communicate with our Board or with an individual director may do so by mail to our Board of Directors or the individual director, care of our Corporate Secretary at 221 Main Street, Suite 1550, San Francisco, CA 94105. The communication should indicate that it contains a stockholder or interested party communication. Our General Counsel or his/her designee, in consultation with appropriate directors as necessary, will review all incoming communications and, if appropriate, all such communications will be forwarded to the director or directors to whom the communications are addressed or, if none are specified, to our Board Chair. Abusive, threatening or otherwise inappropriate materials, and items unrelated to the duties and responsibilities of our Board will not be provided to directors.
CODE OF BUSINESS CONDUCT AND ETHICS
We currently have a Code of Business Conduct and Ethics (“Code of Conduct”), applicable to all of our employees, executive officers and directors. The Code of Conduct is available on our website at investor.docusign.com. The Audit Committee is responsible for reviewing the results of management’s efforts to
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monitor compliance with our programs and policies designed to ensure adherence to applicable laws and regulations, including the Code of Conduct. We intend to disclose on our website at investor.docusign.com any amendments to the Code of Conduct, or any waivers of its requirements for directors and executive officers, as required by applicable law or Nasdaq listing standards. The inclusion of our website address in this Proxy Statement does not include or incorporate by reference into this Proxy Statement the information on or accessible through our website.
CORPORATE GOVERNANCE GUIDELINES
In fiscal year 2019, the Board adopted Corporate Governance Guidelines in order to ensure that the Board can effectively review and evaluate the Company’s business operations as needed and to make decisions that are independent of the Company’s management. The guidelines are also intended to align the interests of directors and management with those of the Company’s stockholders. The Corporate Governance Guidelines set forth the practices the Board intends to follow with respect to board composition and selection, board meetings and involvement of senior management, Chief Executive Officer performance evaluation and succession planning, and board committees and compensation. The Corporate Governance Guidelines, as well as the charters for each committee of the Board, may be viewed at investor.docusign.com.

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DIRECTOR COMPENSATION
Non-Employee Director Compensation
The Compensation Committee, after considering the information, analysis and recommendation provided by Compensia, its independent compensation consultant, including data regarding compensation paid to non-employee directors by companies in our “peer group” (as described in “Compensation Discussion and Analysis – Fiscal 2020 Compensation Peer Group”), evaluates the appropriate level and form of compensation for non-employee directors and recommends changes to the board when appropriate. For fiscal 2020, annual compensation for non-employee directors consisted of:
Board Fees(1)
Cash Retainer $33,500
Annual Equity Awards for Continuing Directors(2):
       Restricted Stock Units Equal to $200,000 divided by the closing price of the company’s common stock on the grant date
Initial Equity Awards for New Directors(3):
       Restricted Stock Units Equal to $400,000 divided by the closing price of the company’s common stock on the grant date
Committees and Non-Employee Chair Fees
Board Chairman(4)
$77,500
Lead Independent Director $77,500
Audit Committee Chair $20,000
Compensation Committee Chair $13,500
Nominating and Corporate Governance Chair $7,800
Non-chair Audit Committee Member $10,000
Non-chair Compensation Committee Member $6,600
Non-chair Nominating and Corporate Governance Member $4,000
(1) All cash compensation to directors is paid in quarterly installments upon continuing service.
(2) The annual restricted stock unit awards vest in full after one year. All annual grants will vest in full upon a change in control transaction. In addition, for the annual grants made in fiscal year 2019 (and only for such grants), upon termination of service for any reason, an additional 25% of such award shall accelerate and vest.
(3) Each new non-employee director receives a restricted stock unit grant upon joining the Board. The restricted stock units vest over three years in equal quarterly installments. All initial grants will vest in full upon a change in control transaction.
(4) The fee is only paid to a non-employee Board Chair.

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PROPOSAL 2

ADVISORY VOTE ON THE FREQUENCY OF FUTURE NON-BINDING VOTES ON OUR NAMED EXECUTIVE OFFICERS' COMPENSATION
As required by Section 14A of the Exchange Act, we are providing our stockholders with the opportunity to vote, on an advisory basis, on the frequency of future non-binding votes on our named executive officers' compensation (or say-on-pay votes). We are asking our stockholders to indicate whether they would prefer an advisory say-on-pay vote every one, two or three years. Stockholders may abstain from casting a vote.
After careful consideration, the Board determined that an advisory vote on executive compensation that occurs every year is the most appropriate frequency for us and therefore recommends a vote for a one-year interval for future say-on-pay votes. The Board believes that an annual say-on-pay vote will allow our stockholders to provide us with their direct input on our compensation philosophy and objectives as disclosed in the proxy statement every year, and also reflects prevailing market practices among our peers.
The vote on the frequency of future say-on-pay votes is advisory, and therefore not binding on us, our Board, or the Compensation Committee. Our Board and Compensation Committee value the opinions of our stockholders, however, and will take into account the outcome of this vote when considering how frequently we should conduct future non-binding votes on our named executive officers' compensation.
THE BOARD RECOMMENDS
A VOTE OF "ONE YEAR" FOR PROPOSAL 2.


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PROPOSAL 3
RATIFICATION OF SELECTION OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM
The Audit Committee has selected PricewaterhouseCoopers LLP as the Company’s independent registered public accounting firm for the fiscal year ending January 31, 2021, and has further directed that management submit the selection of its independent registered public accounting firm for ratification by the stockholders at the annual meeting. PricewaterhouseCoopers LLP has audited the Company’s financial statements beginning with our financial statements for the year ended January 31, 2009. Representatives of PricewaterhouseCoopers LLP are expected to be present at the Annual Meeting. They will have an opportunity to make a statement if they so desire and will be available to respond to appropriate questions.
Neither the Company’s Bylaws nor other governing documents or law require stockholder ratification of the selection of PricewaterhouseCoopers LLP as the Company’s independent registered public accounting firm, and even if stockholders ratify the appointment of PricewaterhouseCoopers LLP, the Audit Committee has discretion to select a different independent registered public accounting firm. However, the Audit Committee is submitting the selection of PricewaterhouseCoopers LLP to the stockholders for ratification as a matter of good corporate practice. If the stockholders fail to ratify the selection, the Audit Committee will review its future selection of PricewaterhouseCoopers LLP as DocuSign’s principal independent registered public accounting firm.
The affirmative vote of the holders of a majority of the shares present at the meeting or represented by proxy and entitled to vote on the matter at the annual meeting will be required to ratify the selection of PricewaterhouseCoopers LLP.
PRINCIPAL ACCOUNTANT FEES AND SERVICES
The following table represents aggregate fees billed to the Company for the fiscal years ended January 31, 2020, and January 31, 2019, by PricewaterhouseCoopers LLP.

Fiscal Year Ended

2020 ($) 2019 ($)
Audit Fees(1)
2,558,000 4,282,000
Audit-related Fees(2)
211,308 232,912
Tax Fees(3)
943,073 682,327
All Other Fees(4)
2,700 2,700
Total Fees 3,715,081 5,199,939
(1) Audit Fees are for the annual audit and quarterly reviews of the Company’s consolidated financial statements, audits required by public company regulation, registration statement filings and issuance of consents and similar matters.
(2) Audit-Related Fees are fees for assurance and related services that are reasonably associated to the performance of the audit or review of our consolidated financial statements or internal control over financial reporting and are not included in “Audit Fees.” These services primarily include fees for procedures in connection with our Service Organizational Control (“SOC”) reports.
(3) Tax Fees are billed for tax consulting and compliance.
(4) All Other Fees are fees for products and services other than the services described above.
All fees described above were pre-approved by the Audit Committee.

PRE-APPROVAL POLICIES AND PROCEDURES
The Audit Committee has adopted a policy and procedures for the pre-approval of audit and non-audit services rendered by the Company’s independent registered public accounting firm, PricewaterhouseCoopers LLP. Pre-approval may be given as part of the Audit Committee’s approval of the scope of the engagement of the independent auditor or on an individual, explicit, case-by-case basis before the independent auditor is engaged to provide each service. All of the services provided by PricewaterhouseCoopers LLP for the years ending January 31, 2019 and 2020 described above were pre-approved by the Audit Committee.
The Audit Committee has determined that the rendering of services other than audit services by PricewaterhouseCoopers LLP is compatible with maintaining the principal accountant’s independence.
THE BOARD RECOMMENDS
A VOTE IN FAVOR OF PROPOSAL 3.
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EXECUTIVE OFFICERS
The following table sets forth information concerning our executive officers as of March 31, 2020. Our executive officers are appointed by, and serve at the discretion of, the Board and each holds office until his or her successor is duly elected and qualified or until his or her earlier resignation or removal. There are no family relationships among any of our directors or executive officers.
Name Age Position(s)
Daniel D. Springer 56 President, Chief Executive Officer and Director
Michael J. Sheridan 55 Chief Financial Officer
Scott V. Olrich 48 Chief Operating Officer
Loren Alhadeff 41 Chief Revenue Officer
Trâm T. Phi 49 Senior Vice President, General Counsel and Secretary
Kirsten O. Wolberg 52 Chief Technology and Operations Officer
Information Concerning Executive Officers
Daniel D. Springer has served as our Chief Executive Officer, President and member of the board of directors since January 2017. From May 2015 to January 2017, he served as an Operating Partner at Advent International Corp., a private equity investment firm. From March 2004 to March 2014, Mr. Springer served as Chairman and Chief Executive Officer of Responsys, Inc. (NASDAQ: MKTG), a marketing software company that was acquired by Oracle Corp. in 2014. Prior to joining Responsys, Inc., Mr. Springer served as the Managing Director of Modem Media, Inc., a marketing strategy and services firm, the Chief Executive Officer of Telleo, Inc., an internet services company, and Chief Marketing Officer of NextCard, Inc., a consumer credit company. Mr. Springer served on the board of directors of YuMe Inc. (NYSE: YUME), a digital advertising company, from October 2013 to July 2017. Mr. Springer holds a B.A. in Mathematics and Economics from Occidental College and an M.B.A. from Harvard University.
Michael J. Sheridan has served as our Chief Financial Officer since August 2015. Mr. Sheridan previously served as the Chief Financial Officer of FireEye, Inc. (NASDAQ: FEYE), an enterprise cybersecurity company, from June 2011 to August 2015. Prior to that, Mr. Sheridan was Chief Financial Officer at Mimosa Systems, Inc., a provider of enterprise content archiving systems, from 2009 until its acquisition by Iron Mountain, Inc. in 2010. Mr. Sheridan holds a B.S. in Commerce from Santa Clara University.
Scott V. Olrich has served as our Chief Strategy and Marketing Officer since April 2017. From March 2015 to May 2017, he served as Chairman at Heighten Software, Inc., a sales technology software company that was acquired by LinkedIn Corp. From August 2004 to May 2014, Mr. Olrich served in various management roles at Responsys, Inc. (NASDAQ: MKTG), a marketing software company, including as President from May 2013 to May 2014 and as Chief Marketing and Sales Officer from August 2005 to April 2013. Mr. Olrich holds a B.S. degree in Business Administration from San Diego State University.
Loren Alhadeff has served as our Chief Revenue Officer since February 2019. Mr. Alhadeff joined us as Director of Sales in July 2008. From January 2012 until January 2019, he served in various roles at the Company, including Vice President – Commercial Sales, Senior Vice President – Global Commercial Sales and most recently, Senior Vice President, North American Sales. Mr. Alhadeff holds a B.A. degree in Religious Studies and Minor in Psychology from Occidental College.
Trâm T. Phi has served as our Senior Vice President, General Counsel and Secretary since June 2019. Ms. Phi previously served as Chief Legal Officer and Chief of Staff at Imperva, Inc., a provider of cyber security software and services, from August 2018 until April 2019, and as General Counsel of Imperva from August 2011 until August 2018. Prior to Imperva Ms. Phi served as Vice President, General Counsel and Secretary of ArcSight, Inc., a provider of enterprise threat and risk management solutions, from January 2006 until the acquisition of ArcSight by Hewlett-Packard Company in October 2010, and then as General Counsel of HP Software Security until August 2011. From September 2002 to May 2005, Ms. Phi served in various positions at InVision Technologies, Inc., a manufacturer of explosives detection systems, most recently as Senior Vice President and General Counsel, including following the acquisition of InVision by General Electric Company in December 2004. Ms. Phi holds a
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B.A. in political science from San Jose State University and a J.D. from the University of California, Berkeley, School of Law.
Kirsten O. Wolberg has served as our Chief Technology and Operations Officer since November 2017. From January 2012 to October 2017, Ms. Wolberg was a Vice President at PayPal, Inc., a technology platform and payments company and subsidiary of PayPal Holdings, Inc. (NASDAQ: PYPL), where she completed an 18-month executive rotation as Vice President, Talent from November 2015 to April 2017 and served as a Separation Executive from November 2014 to April 2017 and as Vice President, Technology from July 2012 to November 2015. She has served on the board of directors of SLM Corporation (NASDAQ: SLM), a consumer banking company, since December 2016 and served on the board of directors of Silicon Graphics International Corp., a computer hardware and software manufacturing company, from January 2016 to November 2016. Ms. Wolberg was Chief Information Officer for salesforce.com, inc. (NYSE: CRM), an enterprise software company, from 2008 to September 2011. Ms. Wolberg holds a B.S. in Business Administration with a concentration in Finance from the University of Southern California and an M.B.A. from the J.L. Kellogg Graduate School of Management at Northwestern University.

EXECUTIVE COMPENSATION
COMPENSATION DISCUSSION AND ANALYSIS
This section (and the Summary Compensation Table and other tables following this section) describe the fiscal 2020 compensation of our named executive officers (“NEOs”). During fiscal 2020, our NEOs were:
Name
Position
Daniel D. Springer
President and Chief Executive Officer
Michael J. Sheridan
Chief Financial Officer
Loren Alhadeff
Chief Revenue Officer
Scott V. Olrich
Chief Operating Officer
Trâm Phi(1)
Senior Vice President and General Counsel
(1) Ms. Phi joined DocuSign as our Senior Vice President and General Counsel on June 17, 2019. References to “fiscal 2020” are to our fiscal year ended January 31, 2020.

EXECUTIVE SUMMARY
Our Business
DocuSign helps organizations do business faster with less risk, lower costs, and better experiences for customers and employees. We accomplish this by transforming the foundational element of business: the agreement. The DocuSign Agreement Cloud is our cloud software suite for automating and connecting the entire agreement process. It includes DocuSign eSignature, the world’s #1 electronic signature solution. DocuSign eSignature allows an agreement to be signed electronically on a wide variety of devices, from virtually anywhere in the world, securely. The Agreement Cloud also includes several other applications for automating pre- and post-signature processes—for example, automatically generating an agreement from data in other systems, supporting negotiation workflow, collecting payment after signatures, and using artificial intelligence to analyze a collection of agreements for risks and opportunities. Finally, the Agreement Cloud includes hundreds of integrations to other systems, so agreement processes can integrate with larger business processes and data.

Fiscal 2020 Business Highlights
In fiscal 2020, we delivered another strong year of financial performance and execution. Highlights include:
•Total revenue was $974.0 million, an increase of 39% year-over-year.
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•Billings were $1.1 billion, an increase of 38% year-over-year.
•GAAP gross margin was 75%, compared to 73% in fiscal 2019. Non-GAAP gross margin was 79%, compared to 80% in fiscal 2019.
•GAAP net loss per basic and diluted share was $1.18 on 177 million shares outstanding, compared to $3.16 on 135 million shares outstanding in fiscal 2019.
•Non-GAAP net income per diluted share was $0.31 on 191 million shares outstanding, compared to $0.09 on 159 million shares outstanding in fiscal 2019.
•Total customers increased to approximately 589,000.
•Stock price increased by 59% in fiscal 2020 and 171% since our IPO in April 2018.
•Announced the DocuSign Agreement Cloud and extended offerings to enable greater efficiency and functionality, including DocuSign Gen and Negotiate for Salesforce, DocuSign CLM, Click, ID Verification, eWitness, eSignature API v2.1 and Conditional Recipients.
To supplement our consolidated financial statements, which are prepared in accordance with GAAP, we provide investors with certain non-GAAP financial measures, including billings, non-GAAP gross margin, non-GAAP net income per share and adjusted EBITDA. For a full reconciliation for each non-GAAP financial measure to the most directly comparable financial measure stated in accordance with GAAP, please see our Annual Report for the fiscal year ended January 31, 2020 and Exhibit 99.1 to our Current Report on Form 8-K filed on March 12, 2020.
Fiscal 2020 Executive Compensation Programs Summary
The Compensation Committee of our Board (referred to in this Compensation Discussion and Analysis as the “Committee”) believes that executive compensation should be strongly linked to performance and the creation of long-term value for our stockholders. To incent long-term value creation and strong financial performance, our cash incentive and equity compensation plans for fiscal 2020 incorporated performance metrics that aligned with the key drivers of success and the health of our business. We used the following performance metrics for our NEOs’ performance-based compensation during fiscal 2020:

For Our CEO and All NEOs Other than our Chief Revenue Officer
For our Chief Revenue Officer
•Adjusted EBITDA
•Net New Monthly Recurring Revenue (NNMRR)
•Revenue
•Relative TSR*
•Adjusted EBITDA
•Net New Monthly Recurring Revenue (NNMRR)
•Consumption
*For Messrs. Springer, Olrich and Sheridan.
See “Elements of NEO Compensation - Performance Metrics and Targets” below for definitions and more information about these performance metrics.
Based on our operational and financial performance, and in light of the analysis from our independent compensation consultant and other factors described in this Proxy Statement, the Committee made the following compensation decisions for fiscal 2020:
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Pay Element
Fiscal 2020 Compensation
Base Salary
–Maintained CEO base salary at same level as in fiscal 2019
–Made market adjustments to the base salary of certain other NEOs
Annual Cash Incentive Plan & Sales Commission
–Target Bonuses: Maintained target bonus awards as a percentage of base salary at the same level as fiscal 2019 for our NEOs
–Performance Goals and Achievement: The payout for our CEO and other NEOs in our Company Incentive Plan was 86.6% of target for the first half of fiscal 2020 and 99.4% of target for the second half. The payout for our Chief Revenue Officer’s Sales Commission Plan was 60.9% of target for the first half of fiscal 2020 and 68.1% of target for the second half.
See “Cash Incentives” and “Sales Commission Plan for Mr. Alhadeff” below.
Long-Term Equity Awards
Granted long-term equity awards in the form of:
–Restricted stock units: Generally vesting over four years based on continued employment
–Performance-based restricted stock units: Implemented PSUs based on our relative total stockholder return against the Nasdaq Composite Index over a three-year period and the NEO’s continued employment
See “Long-Term Equity Incentives” below.

COMPENSATION PHILOSOPHY AND OBJECTIVES
Our executive compensation philosophy and objective is to establish a compensation program that attracts and rewards talented individuals who possess the skills necessary to support our objectives, expand our business, assist in the achievement of our strategic, operational and financial goals, and create long-term value for our stockholders. In particular, our executive compensation program is designed to:
•Recruit, reward and retain highly qualified executive officers who have the skills and leadership necessary to grow our business;
•Align the long-term interests of stockholders and executive officers;
•Ensure a significant portion of executive compensation is performance-based;
•Motivate our executive officers by giving them a stake in our growth and prosperity and encouraging their continued service with us; and
•Provide compensation packages that are competitive and reasonable relative to peers, the overall market and individual performance.

COMPENSATION PRACTICES
To meet these objectives, we maintain the following compensation practices and policies:

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What we do
What we don’t do
Maintain a Compensation Committee consisting entirely of independent members
Permit short sales, hedging, pledging or transactions in derivatives of our securities
Use an independent compensation consultant, retained directly by the Compensation Committee
Offer fixed term (vs. at-will) employment for NEOs
Maintain stock ownership guidelines for NEOs and non-employee directors
Provide our NEOs any deferred compensation or special retirement or pension plans that are not generally available to our employees
Align NEO compensation with stockholder interests using equity compensation, a significant portion of which is performance-based
Provide tax reimbursements or gross-ups on executive change-in-control payments
Use a representative peer group of comparable software and services companies when setting executive compensation
Set a reasonable limit on compensation granted or paid to a non-employee director in any fiscal year
Annually assess the risks of our compensation program


COMPENSATION ELEMENTS
Principal Elements of Compensation; Fiscal 2020 Pay Mix
Consistent with our compensation objectives and our pay-for-performance philosophy described above, we compensate our NEOs in the form of base salaries, semi-annual cash incentives, and long-term equity incentives consisting of time-based restricted stock unit awards (or RSUs) and performance-based RSU awards (or PSUs).
For fiscal 2020, (i) 96% of our CEO’s target total direct compensation was performance-based or variable and 92% of such compensation consisted of long-term equity awards; and (ii) 91% of our other NEOs’ target total direct compensation was performance-based or variable and 87% of such compensation consisted of long-term equity awards.

CEOCHART1.JPG
NEOCHART1.JPG





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The following table describes the principal elements of our executive compensation program for fiscal 2020.

Pay Element
Metrics
Rationale
Base Salary
Cash
N/A
Provides a fixed and stable level of income for day-to-day responsibilities
Semi-Annual Cash Incentive
Performance-Based Cash Incentive

NEOs (excluding Chief Revenue Officer): Revenue, NNMRR & Adjusted EBITDA

Motivates achievement of key semi-annual and annual financial and operational goals

Chief Revenue Officer: NNMRR, Consumption & Adjusted EBITDA

Long-Term Equity Incentives
Time-Based RSUs

Stock Price Performance

Establishes direct alignment of NEOs’ and stockholders’ interests by rewarding creation of long-term stockholder value

Promotes long-term retention through multi-year vesting schedules
Performance-Based RSUs (or PSUs)
Stock Price Relative to Nasdaq Composite Index over three-year performance period

Base Salary
We use base salary to attract and retain our NEOs with predictable, fixed annual cash compensation. The Committee sets base salaries for our NEOs after considering the scope, responsibility and skills required of each NEO’s position, the competitive market (based on an analysis of compensation peer group and survey data), past performance, and internal pay parity.
The Committee determined our NEOs’ base salaries for fiscal 2020 after considering these factors and the recommendations of Mr. Springer (other than with respect to his own base salary). In particular, the Committee noted that the base salaries of several of our NEOs, including Mr. Springer, were below our compensation peer group median. Based on this consideration, the Committee increased the salaries for the NEOs noted below. While Mr. Springer’s base salary was below market, the Committee did not increase Mr. Springer’s base salary for fiscal
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2020 and instead increased his target equity compensation as described below, resulting in an additional amount of his compensation being tied to our performance.
In May 2019, the Committee approved the following annual base salary adjustments for our NEOs, effective May 1, 2019:
Fiscal 2019 Base Salary
Fiscal 2020 Base Salary
Percentage Change
Daniel D. Springer $350,000 $350,000 0%
Michael J. Sheridan $400,000 $425,000 6%
Loren Alhadeff(1)
$250,000 $300,000 20%
Scott V. Olrich $300,000 $350,000 17%
Trâm Phi(2)
N/A $350,000 N/A
(1) Mr. Alhadeff's annual base salary was adjusted when he was promoted to the role of Chief Revenue Officer in February 2019; as a result, the Committee did not increase his base salary in May 2019.
(2) Ms. Phi joined DocuSign as our Senior Vice President and General Counsel on June 17, 2019. See “General Counsel Offer Letter & New Hire Award” below for a description of Ms. Phi’s compensation.

Cash Incentives
In addition to base salary, we provide our NEOs (other than Mr. Alhadeff, our Chief Revenue Officer, whose Sales Commission Plan is described below) the opportunity to earn cash bonuses under our Company Incentive Plan (“CIP”). The Committee believes that a significant proportion of each NEO’s total compensation should be at-risk and based on performance, including short-term performance objectives which we incentivize with the CIP. In furtherance of that goal, the Committee seeks to set CIP targets that contain rigorous performance hurdles that must be met before target awards under the CIP can be earned. The CIP is designed to reward our NEOs based on performance during both the first half and the full fiscal year, with 40% of each NEO’s target bonus eligible to be paid after the second fiscal quarter and 60% of the target bonus eligible to be paid after the end of the fiscal year. In each case, our NEOs’ performance against our financial and operational goals is measured against the goals set at the beginning of the fiscal year.
Semi-Annual Payments Under the CIP are Calculated Based on the Following Formula:
IMAGE2.JPG

Fiscal Year 2020 Company Incentive Plan Opportunities
Executive officers that participate in the CIP have an established incentive target, which is equal to a percentage of his or her base salary. The actual earned annual incentive bonus, if any, is calculated based on the bonus pool funding determined by our performance. An NE’s award may range from 0% to 143% of target.
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The Committee determined the fiscal 2020 incentive targets after considering competitive market data from our compensation peer group, with the assistance of its compensation consultant, and the recommendations of Mr. Springer (other than with respect to himself). We maintained all target awards as a percentage of base salary at the same levels as in fiscal 2019.

Executive Fiscal Year 2019 Target Annual Incentive (as a % of base salary) Fiscal Year 2020 Target Annual Incentive (as a % of base salary)
Daniel D. Springer 100% 100%
Michael J. Sheridan 40% 40%
Scott V. Olrich 50% 50%
Trâm Phi(1)
N/A 40%
(1) Ms. Phi joined DocuSign as our Senior Vice President and General Counsel on June 17, 2019. See “General Counsel Offer Letter & New Hire Award” below for a description of Ms. Phi’s compensation.


Performance Metrics and Targets

For fiscal 2020, the Committee selected the following performance metrics for the CIP in order to align the target bonus opportunities for our NEOs (other than Mr. Alhadeff) with the key drivers of our financial and operational success.

Performance Metric
Definition
Why Used
Revenue
Revenue as reported in our audited financial statements
Primary external indicator of growth
Net New Monthly Recurring Revenue (NNMRR)
Monthly recurring revenue (MRR) from new customers, volume expansions and sales of additional products and services to existing customers, net of MRR losses
Primary internal indicator of future subscription revenue growth
Adjusted EBITDA
Earnings before interest, taxes, depreciation and amortization, adjusted to exclude certain items1
Measure of operating profitability excluding impacts from financing, capital expenditures and stock-based compensation
1 Represents net income before net interest and other expense (income), income tax expense (benefit), depreciation and amortization of intangibles, as well as expenses related to stock-based compensation, employer payroll tax on employee stock transactions and, as applicable, other special items.
Our actual performance in fiscal 2020 relative to the target levels established for each of the performance metrics resulted in the following weighted funding percentages under the fiscal 2020 CIP:


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1st Half Fiscal 2020
Full Year Fiscal 2020
Weight
Actual
Target1
Overall Funding (as a % of Target)
Weight
Actual
Target1
Overall Funding (as a % of Target)
Revenue
10%
$449.6M
$446.9M
86.6%
15%
$974.0M
$959.4M
99.4%
NNMRR
20%
$*2
$*2
30%
$*2
$*2
Adjusted EBITDA3
10%
$25.1M
$32.1M
15%
$79.8M
$76.2M

1. If the threshold level of achievement for any of the metrics was not achieved, that portion of the CIP did not fund. Achievement above the threshold resulted in funding on a linear basis up to a maximum funding percentage, which maximum ranged from 130% to 150% for each metric.

2. We are not disclosing achievement or funding levels for this performance metric, because our net new monthly recurring revenue figures represent confidential commercial information the disclosure of which would result in competitive harm (for example, by providing competitors insight into our sales strategy and business operations). The aggregate target levels for NNMRR represented a significant increase from fiscal 2019.
3. Represents net income before net interest and other expense (income), income tax expense (benefit), depreciation and amortization of intangibles, as well as expenses related to stock-based compensation, employer payroll tax on employee stock transactions and, as applicable, other special items.


Fiscal 2020 Cash Incentive Payments

These funding percentages resulted in the following payments under the CIP:

1st Half Base Salary Incentive Target Weighting Company Performance
1st Half Payout
1st Half Target
Daniel D. Springer $350,000 100% 40% 86.6% $121,240 $140,000
Michael J. Sheridan $425,000 40% 40% 86.6% $58,888 $68,000
Scott V. Olrich $350,000 50% 40% 86.6% $60,620 $70,000
Trâm Phi(1)
$350,000 40% 40% 86.6% $8,083 $9,333
(1) Ms. Phi's 1st half target bonus and payment were pro-rated to reflect her June 17, 2019 hire date.


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2nd Half Payout Base Salary Incentive Target Weighting Company Performance
2nd Half(1) Payout
2nd Half(1) Target
Daniel D. Springer $350,000 100% 60% 99.4% $208,740 $210,000
Michael J. Sheridan $425,000 40% 60% 99.4% $101,388 $102,000
Scott V. Olrich $350,000 50% 60% 99.4% $104,370 $105,000
Trâm Phi $350,000 40% 60% 99.4% $83,496 $84,000
(1) 2nd half payout based on full year results.

Sales Commission Plan for Mr. Alhadeff
As Mr. Alhadeff’s responsibilities are focused on sales, the Committee determined that it would be more appropriate for him to participate in a Sales Commission Plan with terms that are aligned with the results achieved by our global sales team. As a result, Mr. Alhadeff did not participate in the fiscal 2020 CIP and instead participates in a special Sales Commission Plan.
At the beginning of fiscal 2020, when Mr. Alhadeff was promoted to Chief Revenue Officer, the Committee determined his fiscal 2020 commission opportunity under the Sales Commission Plan after considering competitive market data from our compensation peer group and the recommendations of Mr. Springer. The Committee set a commission opportunity for Mr. Alhadeff equal to 100% of his annual base salary. The Sales Commission Plan is designed to reward Mr. Alhadeff based on performance during the first half and the full fiscal year, with 48.5% of Mr. Alhadeff’s commission opportunity eligible to be paid after the second fiscal quarter and 51.5% of Mr. Alhadeff’s commission opportunity eligible to be paid after the end of the fiscal year.
Performance Metrics and Targets
For fiscal 2020, the Committee selected the following performance metrics for Mr. Alhadeff’s Sales Commission Plan:

Performance Metric
Definition
Why Used
Net New Monthly Recurring Revenue (NNMRR)
Monthly recurring revenue (MRR) from new customers, volume expansions and sales of additional products and services to existing customers, net of MRR losses
Primary internal indicator of future subscription revenue growth
Consumption
The number of envelopes actually sent by a subscription customer during the applicable period, as a percentage of the maximum number of envelopes available (or estimated usage, as applicable) during the customer’s subscription during that period1
Indicator of customer adoption and the penetration of our solutions within our customers’ organizations
Adjusted EBITDA
Earnings before interest, taxes, depreciation and amortization, adjusted to exclude certain items 2
Measure of operating profitability excluding impacts from financing, capital expenditures and stock-based compensation

1 An envelope is a digital container used in the DocuSign eSignature platform to send one or more digital documents for signature or approval to one or more recipients.

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2 Represents net income before net interest and other expense (income), income tax expense (benefit), depreciation and amortization of intangibles, as well as expenses related to stock-based compensation, employer payroll tax on employee stock transactions and, as applicable, other special items.

Our performance in fiscal 2020 resulted in the following achievement percentages under Mr. Alhadeff’s Sales Commission Plan:
Weighting
Actual
Target
Overall Funding (as a % of target
1st Half Fiscal 2020
Q1 NNMRR
17.5%
*1
*1
60.9%
Q2 NNMRR
17.5%
*1
*1
Consumption
7.5%
*2
*2
Adjusted EBITDA
6%
$25.1M
$32.1M
2nd Half Fiscal 2020
Q3 NNMRR
17.5%
*1
*1
68.1%
Q4 NNMRR
17.5%
*1
*1
Consumption
7.5%
*2
*2
Adjusted EBITDA
9%
$79.8M
$76.2M
(1) We are not disclosing achievement or funding levels for this performance metric, because our net new monthly recurring revenue figures represent confidential commercial information the disclosure of which would result in competitive harm (for example, by providing competitors insight into our sales strategy and business operations). The aggregate target levels for NNMRR represented a significant increase from fiscal 2019.
(2) We are not disclosing achievement levels for this performance metric, because our consumption figures represent confidential commercial information the disclosure of which would result in competitive harm (for example, by providing competitors insight into our customers’ levels of adoption of our solutions). Attaining our consumption goal (at target achievement level) would have resulted in the highest achievement of this metric within the past three years.



These funding percentages resulted in the following payments under Mr. Alhadeff’s Sales Commission Plan for fiscal 2020:


Base Salary
Incentive Target
Weighting
Company Performance
Payout
Target
1st Half
$300,000
100%
48.5%
60.9%
$88,675
$145,500
2nd Half
$300,000
100%
51.5%
68.1%
$105,190
$154,500


Long-Term Equity Incentives
The long-term equity incentive element of our NEOs’ compensation generally consists of:
•Restricted Stock Units (or RSUs), which generally vest over a four-year period subject to the recipient’s continued employment with us; and
•Performance-Based Restricted Stock Units (or PSUs), which generally are earned based on the achievement of one or more pre-established business or financial performance metrics, as described below, and subject to the recipient’s continued employment through the performance period.
The Committee believes both RSUs and PSUs align the total compensation of our executive officers with stockholder value creation and motivate and reward our executive officers for effectively executing longer-term strategic, financial and operational objectives. The Committee believes that a mix of PSUs (which directly link our NEO’s target total direct compensation to the performance of our stock price) and RSUs (which offer more predictable value over time) effectively align our NEOs’ compensation with the long-term interests of our stockholders while addressing our retention objectives.

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Fiscal 2020 Equity Awards
In June 2019, the Committee determined to award a mix of PSUs and RSUs to our NEOs for fiscal year 2020 as follows:

IMAGE3.JPG IMAGE1.JPG

The Committee determined that a mix of 50% RSUs and 50% PSUs for our CEO appropriately reflected our CEO’s overall responsibility for business execution and achieving long-term relative share price growth. For our other NEOs (other than Ms. Phi and Mr. Alhadeff, who were not eligible participate in the 2019 PSU program because of the date of their promotion or hiring, as applicable), the Committee determined that a mix of 75% RSUs and 25% PSUs reflected an appropriate balance between our goals of stockholder alignment, business execution, long-term share price growth and NEO retention.
In arriving at the target equity values to award to our NEOs, the Committee considered our performance in fiscal 2019, competitive market data for each NEO’s position, the value of each NEO’s unvested equity holdings, individual performance, and recommendations of our CEO (except with respect to his own equity award).
After reviewing these factors, the Committee approved the following equity awards for our NEOs (other than Mr. Alhadeff and Ms. Phi, whose awards are described later under the section titled “Long-Term Equity Incentive Award”):

Target PSU Award(1)
Target RSU Award(1)
Total Target Equity Compensation1
Daniel D. Springer $4,600,000 $4,600,000 $9,200,000
Michael J. Sheridan $875,000 $2,625,000 $3,500,000
Scott V. Olrich $875,000 $2,625,000 $3,500,000
(1) The number of shares of our common stock subject to these awards was determined by the weighting of PSUs and RSUs and the average closing stock price over the 10 trading days prior to the vesting start date.

The RSUs awarded to these NEOs vest over four years in equal quarterly installments subject to the NEO’s continued employment with us.

Performance Metrics for Fiscal 2020 PSU Awards
During fiscal 2020, the Committee granted performance-based equity awards based on our total stockholder return (or TSR) relative to the Nasdaq Composite Total Return Index (or the Index) over a three-year period. The Committee granted these awards to align our NEOs’ incentives with the long-term interests of our stockholders. The Committee, in consultation with Compensia, believed the Index was an appropriate comparison because it represents a broad group of companies with whom we compete for talent and investment dollars and is broad enough to
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account for potential consolidation in our industry sector. Also, the PSUs reward and incentivize continued performance over a three-year period (rather than a shorter performance period, such as the annual performance period for our CIP).
At the end of the three-year performance period, the Committee will compare the percentage change in our share price against the percentage change in the Index TSR, in both cases using the average stock price during the 60 trading days immediately before the beginning and the end of the performance period. Our relative TSR is the amount by which our percentage change exceeds or is less than the Index TSR’s percentage change.

Payout Level
Relative TSR Performance
PSU Vesting Amount (% of Target)
Max
>= +50 Points vs. Index
200%
Target
DOCU TSR = Index
100%
Threshold
-25 Points vs. Index
50%
None
< -25 Points vs. Index
0%

If our TSR is equal to the Index TSR, then 100% of the target PSUs will be earned and vest. The number of PSUs that are earned and vest will increase or decrease by 2.0% for every percentage point by which our TSR is greater or less than the Index TSR. The maximum number of shares that may be earned and vest under the PSU is 200% of target, which is achieved if our relative TSR is 50 percentage points higher than the Index TSR. If our relative TSR is below the Index TSR by more than 25 percentage points, then no shares will be earned or vest under the PSU.
In addition, if our TSR is negative, then the maximum achievement percentage is capped at 100% of target, regardless of how well our TSR outperforms the Index TSR. Each NEO must also remain continuously employed by us during the three-year performance period in order to be eligible to earn and vest in his or her shares, except as noted below in “Potential Payments Upon a Termination or Change in Control.”
Chief Revenue Officer Promotion Award
Mr. Alhadeff was promoted to the position of Chief Revenue Officer (or CRO) in February 2019. In connection with his promotion, the Committee considered compensation market data for CROs, the value of Mr. Alhadeff’s unvested equity holdings, internal equity, and the recommendations of our CEO. Following this review, the Committee approved an RSU award for Mr. Alhadeff with a target value of $3,800,000. The number of shares of common stock subject to this RSU award was determined by dividing the target value by the average closing market price of our common stock over the 10 trading days prior to the vesting start date.
This RSU award vests over four years in equal quarterly installments, subject to Mr. Alhadeff’s continued employment with DocuSign. Because Mr. Alhadeff received a promotion grant in March 2019, he was ineligible to participate in the June 2019 NEO grant program described above.
General Counsel Offer Letter & New Hire Award
Ms. Phi was appointed our Senior Vice President and General Counsel effective June 17, 2019. The terms and conditions of her employment are set forth in a written offer letter, as described in greater detail below in “Potential Payments Upon a Termination or Change in Control.” Based on a recommendation from management and after reviewing a competitive market analysis prepared by Compensia, the Committee approved the following compensation arrangements for Ms. Phi.
•Annual base salary of $350,000.
•Eligibility to participate in the CIP, with a target bonus equal to 40% of base salary (which bonus is prorated for her first year of employment).
•Signing bonus of $25,000, subject to repayment in the event Ms. Phi resigns before the one-year anniversary of her employment start date.
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•An RSU grant with a target value of $3,000,000.
After reviewing a competitive market analysis prepared by Compensia, the Committee determined to grant Ms. Phi an RSU award with a target value of $3,000,000 in connection with her appointment. The Committee believed that this award would provide meaningful alignment with our ongoing performance. The number of shares of common stock subject to this RSU award was determined by dividing the target value by the average closing market price of our common stock over the 10 trading days prior to the vesting start date.
This RSU award vests over four years, with 25% of the RSU vesting after one year and the remainder vesting in equal quarterly installments, subject to Ms. Phi’s continued employment with us. Due to her start date and her new hire award, Ms. Phi did not participate in the annual fiscal year 2020 NEO grant program described above.

COMPENSATION-SETTING PROCESS
The Role of Our Compensation Committee
The Committee has primary responsibility for setting the compensation of our NEOs. This includes determining each element of NEO compensation and the dollar amounts or target amounts for those elements, as well as approving metrics and the related target, threshold and maximum levels for performance-based compensation and the level of actual achievement of the metrics. The Committee is also responsible for determining our peer group of companies for purposes of comparing market levels of compensation. Maggie Wilderotter, our Board Chair, also provides recommendations and advice to the Committee.
The Role of Our Management Team
In making its decisions, the Committee relies on input from our management. Our management team provides the Committee with perspectives and advice on selecting performance metrics and related target levels, and on the composition of our compensation peer group. Mr. Springer also provides the Committee with recommendations based on the individual performance of each NEO and on market levels of compensation for each NEO given his or her functional role and scope of authority. Mr. Springer does not participate in discussions of his own compensation.
The Role of Our Independent Compensation Consultant
For fiscal 2020, the Committee engaged Compensia as its independent compensation consultant. During fiscal 2020, Compensia was retained to:
•Advise the Committee on a competitive compensation framework relevant to a public company at our stage of development;
•Advise the Committee on the composition of our compensation peer group;
•Provide market analyses of the compensation of our executive officers, including our NEOs;
•Provide input on the design of our annual cash incentive plan and PSU program;
•Advise the Committee on public disclosures relating to our executive compensation program; and
•Assist the Committee in assessing the risks under our compensation programs.
Compensia representatives attended Committee meetings and periodically met with members of our management team in the course of carrying out its work. The Committee has evaluated Compensia’s independence pursuant to Nasdaq listing standards and the relevant SEC rules and determined that no conflict of interest has arisen as a result of the work performed by Compensia.

Fiscal 2020 Compensation Peer Group
In setting NEO compensation for fiscal 2020, the Committee reviewed compensation data from a group of public companies which we believe are comparable in size and industry to us. This peer group consisted of publicly traded software and services companies headquartered in the U.S. that generally had revenues between 0.5x and 2.0x of DocuSign’s and/or had a market capitalization between 0.33x and 3.0x of DocuSign’s. In addition, the
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Committee focused on companies with strong year-over-year revenue growth (generally 20% or more) and a high market-capitalization-to-revenue multiple (generally 5x or more).
The compensation peer group that was used for reference in making compensation decisions during fiscal 2020, which was approved by the Committee consisted of the following companies:

Box
GrubHub
Okta
Tableau Software
Cornerstone OnDemand
Guidewire Software
Paycom Software
Twilio
CoStar Group
HubSpot
Proofpoint
Veeva Systems
Dropbox
New Relic
Ring Central
Zendesk
Fire Eye
Nutanix
Splunk
Zillow Group

The Committee also references surveys from Radford, an Aon Hewitt company, covering software companies in the San Francisco Bay Area. These surveys, as well as the peer group information, serve as data points in determining the appropriate components of and overall compensation, but the Committee does not benchmark its compensation to any particular level or against any specific member of our compensation peer group or such surveys.
In setting the elements of compensation for our NEOs, the Committee reviewed the base salary, annual incentives, total cash compensation, long-term incentives, and total direct compensation of our NEOs compared to those compensation elements for similarly situated executives at the companies in our compensation peer group. Compensia provided compensation data at the 25th, 50th, 60th, and 75th percentiles for our compensation peer group, and the Committee used this information as a reference when making compensation decisions for our NEOs.
The Committee did not set NEO compensation levels based solely on comparison percentiles from the comparable companies’ data. Instead, the Committee used these percentiles to evaluate the overall competitive marketplace for key talent, and relied on its own judgment in setting NEO compensation amounts after taking into consideration other relevant factors, including the scope, responsibility and skills required of each NEO’s position, each of our NEO’s contributions and past performance, achievement of short- and long-term objectives, prevailing market conditions, the competitive market (based on an analysis of compensation peer group and survey data), and internal pay parity.

OTHER COMPENSATION POLICIES
Broad-Based Benefits
Our NEOs are eligible to participate in the same employee benefit programs that are generally available to other full-time employees in the U.S., including our 401(k) plan with matching company contributions (generally $0.50 matched for every $1.00 contributed by the employee, up to 6% of eligible compensation); medical, dental and vision insurance; health savings accounts; life and disability insurance; flexible spending accounts; wellness and commuter benefits; Employee Stock Purchase Plan and paid time off and leave programs. These benefits are offered to all employees, including executive officers, in order to attract and retain employees. We do not offer defined benefit pension or other supplementary retirement benefits to employees.
Severance and Change in Control Arrangements
Our offer letters with our NEOs provide for certain post-employment payments and benefits to our NEOs in the event of a qualifying termination of employment, including in connection with a change in control of the Company. See the section titled “Potential Payments Upon a Termination or Change in Control” below for detailed information about these arrangements, including an estimate of the potential payments and benefits payable under these arrangements.
Given the nature and competitiveness of our industry, the Committee believes these severance and change in control provisions are essential elements of our executive compensation program and assist us in recruiting, retaining and developing key management talent.
33

Hedging Prohibition
Under our Insider Trading Policy, our employees (including our NEOs) and directors are prohibited from engaging in hedging transactions in our securities. This includes engaging in short sales, transactions in put or call options, margin accounts, pledges or other inherently speculative transactions with respect to our securities.
Rule 10b5-1 Plans
Certain of our directors and executive officers have adopted written trading plans, also known as Rule 10b5-1 Plans, that provide for trading in our securities according to parameters established by the director or officer upon first entering into the plan, without subsequent direction or control by the director or officer. In limited circumstances, the director or officer may suspend or terminate his or her Rule 10b5-1 Plan. Rule 10b5-1 Plans adopted by our directors and officers (and any suspension or termination of those plans) must comply with the terms of our Insider Trading Policy.
Stock Ownership Guidelines
In December 2019, our Board adopted mandatory stock ownership guidelines for our executive officers and non-employee directors. These guidelines are intended to align the interests of our executive officers and non-employee directors with those of our stockholders by requiring them to acquire and maintain a meaningful equity stake in DocuSign.
Under our guidelines, all NEOs are required to hold shares of DocuSign common stock equivalent in value to a multiple of their base salaries as set forth below. The multiples vary based on the executive officer’s leadership position in our company. The minimum dollar values for executive officers under our current stock ownership guidelines are as follows.

CEO
Executive Staff*
Non-Employee Directors
5.0x base salary
1.0x base salary
3.0x Board retainer
*Includes all NEOs other than CEO.

Our executive officers must satisfy the required level of stock ownership under the guidelines by the later to occur of (i) December 2024 or (ii) the fifth anniversary of their date of hire (or date of promotion to a position subject to the guidelines, or to a new multiple level within the executive officer guidelines). Our non-employee directors must satisfy the required level of stock ownership under the guidelines by the later to occur of (i) December 2024 or (ii) the fifth anniversary of their joining our Board.
        As of January 31, 2020, each our NEOs and non-employee directors had either satisfied the required level of stock ownership or had additional time to meet that level under our stock ownership guidelines.

IMPACT OF ACCOUNTING AND TAX REQUIREMENTS ON COMPENSATION
Deductibility of Executive Compensation
Section 162(m) of the Code generally disallows public companies a tax deduction for federal income tax purposes of remuneration in excess of $1 million paid to certain executive officers. The Tax Cuts and Jobs Acts of 2017 amended the tax law that governed whether we can deduct certain types of performance-based compensation paid to an NEO that exceeds $1,000,000 for any year, and as a result of this change in the tax law, a previously available exclusion for certain performance-based compensation is no longer available; provided, that certain awards made prior to November 2, 2017 may be grandfathered for deductibility purposes. While the Committee considers the deductibility of awards as one factor in determining executive compensation, the Committee also looks at other factors in making its decisions, as noted above, and retains the flexibility to award compensation that it determines to be consistent with the goals of our executive compensation program even if the awards are not deductible by us for tax purposes, and to modify compensation that was initially intended to be tax deductible if it determines such modifications are consistent with our business needs. As a result, our executive compensation arrangements may not be tax deductible, or if initially intended to be tax deductible, may not actually receive this treatment. For purposes of deductibility, compensation is based on tax laws and is not necessarily the same as the amount reported for each NEO in the Summary Compensation Table below.
34

Accounting for Stock-Based Compensation
We record compensation expense for the equity awards granted to our NEOs based on the grant date fair value of the awards, and we recognize the expense over the service period for the award. We determine both the grant date fair value and the service period based on applicable accounting standards. To the extent an NEO forfeits his or her award or we determine that the probable outcome of the PSU award’s performance condition is no longer the same as it was on the grant date, then we will adjust, in the period of the forfeiture or determination, the previously recognized expense.
Compensation Policies and Practices as they Relate to Risk Management
The Committee has reviewed our executive and employee compensation programs and does not believe that our compensation policies and practices encourage undue or inappropriate risk taking or create risks that are reasonably likely to have a material adverse effect on us. The reasons for the Committee’s determination include the following:
•We structure our compensation program to consist of both fixed and variable components. The fixed (or base salary) component of our compensation program is designed to provide income independent of our stock price performance so that employees will not focus exclusively on stock price performance to the detriment of other important business metrics. The variable (cash bonus and equity) components of our compensation programs are designed to reward both short term and long term company performance, which we believe discourages employees from taking actions that focus only on our short-term success and helps align our employees with our stockholders and on our longer-term success. Our restricted stock units have time-based vesting and certain of our employees have performance-based restricted stock units with a time-based vesting component.
•We maintain internal controls over the measurement and calculation of financial information, which are designed to prevent this information from being manipulated by any employee, including our executive officers.
•While we generally do not cap cash incentive awards for our sales commissions plans to maximize the incentive for our sales force to meet and exceed their revenue and other commercial objectives, we do maintain internal controls over the determination of sales incentive awards which we believe help prevent problematic behaviors.
•Our employees are required to comply with our Code of Business Conduct and Ethics, which covers, among other things, accuracy in keeping financial and business records.
•The Committee approves employee equity award guidelines as well as the overall annual equity pool. Any recommended equity award outside these guidelines requires approval by the Committee. We believe that this helps ensure we grant equity compensation appropriately and in a sustainable manner.
•A significant portion of the compensation paid to our executive officers and the members of our Board is in the form of restricted stock units to align their interests with the interests of stockholders.
•We maintain Stock Ownership Guidelines for our executive officers and the members of our Board to ensure that they retain specified levels of equity in DocuSign.
•As part of our Insider Trading Policy, we prohibit the trading of derivatives or hedging transactions involving our securities so that our executive officers and other employees cannot insulate themselves from the effects of poor stock price performance or engage in trading that is not aligned with value creation for our stockholders.
COMPENSATION COMMITTEE REPORT
The Committee has reviewed and discussed the Compensation Discussion and Analysis required under Item 402(b) of Regulation S-K with management. Based on its review, the Committee has recommended to the Board of Directors that the “Compensation Discussion and Analysis” section be included in this Proxy Statement.

Submitted by the Compensation Committee
Blake J. Irving, Chair
35

S. Steven Singh
Peter Solvik
Louis J. Lavigne, Jr.

***
36

Summary Compensation Table
The following table shows for the fiscal years ended January 31, 2020, 2019 and 2018, compensation awarded to or paid to, or earned by, NEOs.
Name and
Principal Position
Fiscal Year
Salary ($)
Stock Awards ($)(1)
Non-Equity Incentive Plan Compensation ($)(2)
Other Bonus ($)(3)
All Other Compensation ($)(4)
Total ($)
Daniel D. Springer
President and
Chief Executive Officer
2020 348,654
8,047,073
329,980 —    7,973
8,733,680
2019 350,000 14,257,188 484,575 —    2,026 15,093,789
2018
360,769
—   
430,500
—    —   
791,269
Michael J. Sheridan
Chief Financial Officer
2020 414,038
3,113,298
160,276 —    —   
3,687,612
2019 382,445 3,978,750 221,520 —    —    4,582,715
2018
331,887
871,459
165,172
—    —   
1,368,518
Scott V. Olrich
Chief Operating Officer
2020 330,000
3,113,298
164,990 —    8,452
3,616,740
2019 312,000 —    207,675 —    1,154    520,829
2018
242,308
14,840,280
161,800
—    —   
15,244,388
Loren Alhadeff
Chief Revenue Officer(5)
2020 297,115
3,971,439
193,865 —    4,832
4,467,251
2019 —    —    —    —    —    —   
2018 —    —    —    —    —    —   
Trâm T. Phi
SVP, General Counsel
and Secretary(6)
2020 255,198
3,025,953
91,579 25,000 808
3,398,538
2019 —    —    —    —    —    —   
2018 —    —    —    —    —    —   
(1) This column reflects the aggregate grant date fair value of RSUs and PSUs without regard to forfeitures granted during the year measured pursuant to Financial Accounting Standards Board Accounting Standards Codification Topic 718 (ASC 718). The values for PSUs granted in 2019 and 2020 reflect the probable outcome of the performance vesting conditions which is also equal to the value assuming the highest level of performance conditions will be achieved. The PSUs granted with performance-based conditions are valued using the closing stock price on the grant date. The PSUs granted with a market condition are valued using a lattice model simulation analysis, specifically a Monte Carlo simulation, incorporating the following assumptions: Risk-free interest rate 2.73% Expected dividend yield - Expected life of grant (in years) 3.81 Expected volatility 40.00% The risk-free interest rate is based on the U.S. Treasury yield curve in effect at the time of grant for the expected life of the award. Our computation of expected life was based on the remaining performance period at the time of grant. We have not declared, nor do we expect to declare dividends. Due to our short trading history at time of grant, our computation of expected volatility is based on a calculation using the historical stock information of companies deemed comparable to us, for the period matching the expected term of the award. Refer to Note 1 to our consolidated financial statements included in our Annual Report on Form 10-K for the year ended January 31, 2020. Note that the amounts reported in this column reflect the accounting value for these equity awards and do not correspond to the actual economic value that may be received by our NEOs from the equity awards.
(2) The amounts shown represent the performance bonus earned for the respective year pursuant to the FY20 Company Incentive Plan, FY20 Chief Revenue Officer Incentive Plan, FY19 Company Incentive Plan or FY18 EBITDA Bonus Plan as applicable. See “Performance Bonus Compensation” below for further discussion of the performance bonuses for fiscal year 2020.
(3) The amount shown represents a signing bonus.
(4) The amount shown includes 401(k) matching payments.
(5) Mr. Alhadeff was not a NEO in fiscal year 2018 or fiscal year 2019.
(6) Ms. Phi was not a NEO in fiscal year 2018 or fiscal year 2019.

37

Grants of Plan Based Awards
The following table sets forth certain information with respect to all plan-based awards granted to our NEOs for the year ended January 31, 2020.



Estimated Possible Payouts Under Non-Equity Incentive Plan Awards(2)
Estimated Possible Payouts Under Equity Incentive Plan Awards(3)


Name
Award Type(1)
Grant Date
Threshold ($)
Target ($)
Maximum ($)
Threshold
(#)
Target
(#)
Maximum
(#)
Awards:
Number of Shares of Stock or Units (#)
Grant Date Fair Value of Stock and Option Award ($)(4)
Daniel D. Springer Cash —
181,489
329,980
471,871
— — — — —
RSUs
6/10/2019
— — — —
86,111
—
86,111
4,160,022
PSUs
6/10/2019
— — — 43,056
86,111
172,222
86,111
3,887,051
Michael J. Sheridan Cash —
88,152
160,276
229,195
— — — — —
RSUs
6/10/2019
— — — —
49,139
—
49,139
2,373,905
PSUs
6/10/2019
— — — 8,190
16,380
32,760
16,380
739,393
Scott V. Olrich Cash —
90,745
164,990
235,936
— — — — —
RSUs
6/10/2019
— — — —
49,139
—
49,139
2,373,905
PSUs
6/10/2019
— — — 8,190
16,380
32,760
16,380
739,393
Loren Alhadeff Cash —
106,626
193,865
277,227
— — — — —
RSUs
3/25/2019
— — — —
75,517
—
75,517
3,971,439
PSUs — — — — — — — — —
Trâm T. Phi Cash —
50,368
91,579
130,958
— — — — —
RSUs
7/10/2019
— — — —
58,928
—
58,928
3,025,953
PSUs — — — — — — — — —
(1) This column reflects the aggregate grant date fair value of RSUs and PSUs without regard to forfeitures granted during the year measured pursuant to ASC 718. The assumptions used in the valuation of these awards are set forth in Note 1 to our consolidated financial statements included in our Annual Report on Form 10-K for the year ended January 31, 2020. Note that the amounts reported in this column reflect the accounting value for these equity awards and do not correspond to the actual economic value that may be received by our NEOs from the equity awards.
(2) Represents the range of possible payouts to our NEOs under the FY20 CIP or, for Mr. Alhadeff, under the Sales Commission Plan.
(3) Represents the range of possible PSU awards under the 2018 Equity Incentive Plan described in the "Long Term Equity Incentive Awards" section of the "Compensation Discussion and Analysis" section. The number of earned PSUs are based on our relative total stockholder return against the Nasdaq Composite Index over a three-year period and the NEO’s continued employment.
(4) The grant date fair value of each equity award is computed in accordance with FASB ASC 718. For the PSUs the amounts shown assume the target level of performance would be achieved with respect to the performance conditions.

38

Outstanding Equity Awards at Fiscal Year End
The following table provides information regarding outstanding equity awards held by our NEOs as of January 31, 2020.


Option Awards(1)
Stock Awards(1)

Number of Securities Underlying Unexercised Options (#)





Name Grant Date Exercisable Unexercisable
Option Exercise Price ($)
Option Expiration Date
Number of Shares, Units or Other
Rights That Have Not Vested
Market or Payout Value of Shares, Units or Other Rights That Have Not Vested ($) (2)
Equity Incentive Plan Awards: Number of Unearned Shares, Units or Other Rights That Have Not Vested
Equity Incentive Plan Awards: Market or Payout Value of Unearned Shares, Units or Other Rights That Have Not Vested(3)
Daniel D. Springer
01/23/2017(4)
1,489,592
500,230
18.02
1/23/2027
— — — —
01/23/2017(5)
— — — — 500,230 39,273,057 — —

07/18/2018(6)
— — — — 50,392 3,956,276
80,625
6,329,869

07/18/2018(7)
— — — —
67,188
5,274,930
— —
6/10/2019(8)
— — — — 75,348 5,915,571 — —
6/10/2019(9)
— — — — — — 86,111 6,760,575
Michael J. Sheridan
09/15/2015(10)
826,187
—
17.38
9/15/2025
— — — —

09/15/2015(10)
111
—
17.38
9/15/2025
— — — —

09/20/2016(10)
100,000
—
18.87
9/20/2026
— — — —

06/14/2017(11)
— — — — 18,750
1,472,063
— —

07/18/2018(7)
— — — —
46,875
3,680,156
— —
6/10/2019(8)
— — — — 42,997 3,375,694 — —
6/10/2019(9)
— — — — — — 16,380 1,285,994
Scott V. Olrich
4/17/2017(12)
412,500
187,500
16.21
4/17/2027
— — — —

4/17/2017(13)
— — — —
125,000
9,813,750
— —

6/10/2019(8)
— — — —
42,997
3,375,694
— —

6/10/2019(9)
— — — — — —
16,380
1,285,994
Loren Alhadeff
12/13/2011(10)
119,927
—
0.97
12/13/2021
— — — —

7/26/2013(10)
25,000
—
2.14
7/26/2023
— — — —

1/31/2014(10)
89,926
—
4.75
1/31/2024
— — — —

4/30/2014(10)
100
—
7.55
4/30/2024
— — — —
3/11/2015(10)
111 — 13.43 3/11/2025 — — — —
6/11/2015(10)
89,943 — 16.65 6/11/2025 — — — —
6/9/2016(14)
— — — — 7,500 588,825 — —
9/20/2016(15)
— — — — 9,375 736,031 — —
6/14/2017(11)
— — — — 15,000 1,177,650 — —
7/18/2018(7)
— — — — 37,500 2,944,125 — —
3/25/2019(16)
— — — — 61,358 4,817,217 — —
Trâm T. Phi
7/10/2019(17)
— — — —
58,928
4,626,437
— —
39

(1) All option and RSU awards listed in this table were granted pursuant to either our Amended and Restated 2011 Equity Incentive Plan or 2018 Equity Incentive Plan and are subject to acceleration of vesting as described in “Potential Payments upon a Termination or Change in Control.” Certain PSUs listed on this table may be subject to acceleration of vesting under such arrangements, as described below.
(2) Represents the market value of the shares underlying the number of unvested RSUs as of January 31, 2020, based on the closing price of our common stock of $78.51 on January 31, 2020.
(3) Represents the market value of the shares underlying the number of unvested PSUs as of January 31, 2020, based on the closing price of our common stock of $78.51 on January 31, 2020.
(4) Twenty-five percent of the shares subject to the option vested on January 11, 2018 and the balance of the shares shall vest in equal monthly installments thereafter for 36 months, subject to continuous service.
(5) Twenty-five percent of the shares underlying the RSUs vested on January 11, 2018 and the balance of the shares vest in twelve equal quarterly installments, subject to continuous service.
(6) Represents shares issuable on settlement of PSUs for which the performance condition has been met with respect to 80,625 PSUs. Each PSU represents a contingent right to receive one share of our common stock. The PSUs vest subject to the achievement of certain Company performance conditions, certain performance conditions involving DocuSign’s stock price and/or time vesting as described in “Fiscal Year 2019 PSU Agreements” below. With respect to the PSUs for which the performance condition has been met, twenty-five percent of the PSUs vested upon the Compensation Committee’s certification that the performance conditions were achieved and the remaining PSUs will vest in twelve equal quarterly installments starting May 10, 2019 if Mr. Springer remains a service provider to the Company through each such date.
(7) The shares underlying the RSUs vest in sixteen equal quarterly installments beginning on May 10, 2018, subject to continuous service.
(8) The shares underlying the RSUs vest in sixteen equal quarterly installments beginning on May 10, 2019, subject to continuous service.
(9) Represents shares issuable on settlement of PSUs. Each PSU represents a contingent right to receive one share of our common stock. Earned PSUs are based on the Company's relative TSR at the end of the performance period as described in “Compensation Discussion and Analysis – Performance Metrics for PSU Awards”.
(10) The stock option is fully vested.
(11) The shares underlying the RSUs vest in sixteen equal quarterly installments beginning on May 10, 2017, subject to continuous service.
(12) Twenty-five percent of the shares subject to the option vested on April 3, 2018 and the balance of the shares vest in equal monthly installments thereafter for 36 months, subject to continuous service.
(13) Twenty-five percent of the shares underlying the RSUs vested on April 10, 2018 and the balance of the shares vest in twelve equal quarterly installments, subject to continuous service.
(14) The shares underlying the RSUs vest in sixteen equal quarterly installments beginning on May 10, 2016, subject to continuous service.
(15) The shares underlying the RSUs vest in sixteen equal quarterly installments beginning on September 10, 2016, subject to continuous service.
(16) The shares underlying the RSUs vest in sixteen equal quarterly installments beginning on February 10, 2019, subject to continuous service.
(17) Twenty-five percent of the shares underlying the RSUs vest on July 10, 2020 and the balance of the shares vest in twelve equal quarterly installments thereafter, subject to continuous service.

Fiscal 2020 Stock Option Exercises and Stock Vested
The following table presents, for each of our NEOs, the shares of our common stock that were acquired upon the exercise of vested stock options and vesting of RSUs and the related value realized during the fiscal year ending January 31, 2020.

Option Awards Stock Awards
Name Number of Shares Acquired on Exercise Value Realized on Exercise ($)
Number of Shares Acquired on Vesting ($)(1)
Value Realized on Vesting ($)(2)
Daniel D. Springer
5,549
309,079
1,177,077
68,323,262
Michael J. Sheridan — —
192,303
11,085,199
Scott V. Olrich — —
326,142
18,714,801
Loren Alhadeff 124,000 7,394,144
69,159
4,212,017
Trâm T. Phi — — — —
(1) Represents the total number of shares of our common stock issuable upon settlement of vested RSUs and PSUs during the year ended January 31, 2020. The amount does not represent the number of shares actually received by each NEO, as a portion of the shares was withheld by DocuSign to satisfy the NEO’s tax withholding obligations.
(2) The value realized on vesting of RSUs for each NEO is calculated by: (a) multiplying the number of RSUs vested by the closing price of DocuSign common stock on the settlement date and (b) aggregating the value realized upon vesting for all RSUs that vested during the year ended January 31, 2020. The value realized on vesting does not reflect the actual value received by each NEO because a portion of the shares were withheld by DocuSign to satisfy the NEO’s tax withholding obligations.

40

Potential Payments Upon a Termination or a Change in Control
We have adopted severance and change in control provisions in our agreements with our NEOs in order to recruit and retain talented executives, as well as to promote ongoing retention and align our NEOs' incentives with those of our stockholders in the event of a change in control. Our change in control benefits are intended to allow our NEOs to focus their attention on the business operations of our company in the face of the potentially disruptive impact of a rumored or actual change in control transaction, to assess takeover bids objectively without regard to the potential impact on their own job security and to allow for a smooth transition in the event of a change in control.
Daniel D. Springer
We entered into an amended and restated offer letter with Mr. Springer, our President and Chief Executive Officer, on March 27, 2018, as amended in March 2020. The offer letter provides for at-will employment and has no specific term. Under the offer letter, in the event we terminate Mr. Springer's employment without cause or Mr. Springer resigns for “good reason” (each as described below) outside of a “change in control period” (as described below), then Mr. Springer will be entitled to: (i) a lump sum payment equal to 12 months of base salary, (ii) a lump sum payment equal to 100% of Mr. Springer's target bonus, (iii) payment of up to 18 months of premiums to continue health insurance coverage under COBRA, and (iv) acceleration of his unvested stock options and RSUs (excluding any PSUs not yet been earned as of the date of termination) as if he had continued in service for an additional 12 months.
In the event we terminate Mr. Springer's employment without cause or Mr. Springer resigns for good reason during a change in control period, then Mr. Springer will be entitled to (i) a lump sum payment equal to 12 months of base salary, (ii) payment of up to 12 months of premiums to continue health insurance coverage under COBRA, and (iii) full acceleration of his unvested stock options and RSUs (excluding any PSUs not yet been earned as of the date of termination). Mr. Springer's offer letter also provides that if any unvested equity awards (excluding any unearned PSUs) held by Mr. Springer are not assumed in a change in control, such awards will accelerate in full immediately prior to such change in control.
Additionally, Mr. Springer will have 12 months to exercise his vested stock options following his termination of employment for any reason other than for cause.
Mr. Springer's offer letter also provides that upon the closing of a change in control, Mr. Springer would be entitled to have 50% of his then-unvested stock options and RSUs automatically vest and become accelerated. On March 10, 2020, Mr. Springer entered into an amendment to his offer letter eliminating this automatic vesting acceleration provision.
For purposes of the offer letter, “cause” generally means (i) Mr. Springer’s willful and continued failure to perform the duties and responsibilities of his position (subject to certain notice and cure provisions); (ii) any act of personal dishonesty taken in connection with Mr. Springer’s responsibilities, with the intention or reasonable expectation that such action may result in substantial personal enrichment; (iii) conviction of, or plea of nolo contendere to, a felony; (iv) commission of any tortious act, unlawful act or malfeasance which causes or reasonably could cause (for example, if it became publicly known) material harm to our standing, condition or reputation; (v) any material breach of the provisions of Mr. Springer’s At-Will Employment, Confidential Information, Invention Assignment and Arbitration Agreement or other improper disclosure of our confidential or proprietary information (subject to certain notice and cure provisions); (vi) a breach of any fiduciary duty owed to us that has or could reasonably be expected to have a material detrimental effect on our reputation or business; or (vii) obstructing or impeding; endeavoring to influence, obstruct or impede, or failing to materially cooperate with, any investigation authorized by the Board or any governmental or self-regulatory entity.
For purposes of the offer letter, “good reason” generally means (i) a material reduction in base salary, unless such reduction is made in connection with a similar action affecting all senior executives; (ii) a material reduction in duties or responsibilities; or (iii) relocation of Mr. Springer’s principal place of employment to a place that increases his one-way commute by more than 25 miles as compared to his then-current principal place of employment immediately prior to such relocation.
41

Michael J. Sheridan
We entered into an amended and restated offer letter with Mr. Sheridan, our Chief Financial Officer, on April 11, 2018. The offer letter provides for at-will employment and has no specific term. Under the offer letter, in the event we terminate Mr. Sheridan’s employment without “cause” (as described below) outside of a change in control period, then Mr. Sheridan will be entitled to (i) a lump sum payment equal to 6 months of base salary, (ii) a lump sum payment equal to 50% of Mr. Sheridan’s target bonus, (iii) payment of up to 6 months of premiums to continue health insurance coverage under COBRA, and (iv) acceleration of his unvested equity awards as if he had continued in service for an additional 6 months.
In the event we terminate Mr. Sheridan’s employment without cause or Mr. Sheridan resigns for any reason during a change in control period, then Mr. Sheridan will be entitled to (i) a lump sum payment equal to 12 months of base salary, (ii) payment of up to 6 months of premiums to continue health insurance coverage under COBRA, and (iii) acceleration of all his unvested equity awards.
The offer letter also provides that if Mr. Sheridan remains employed by DocuSign or its acquirer or successor on the 1-year anniversary of a change in control, then all of Mr. Sheridan’s unvested equity awards will accelerate and become vested.
Scott Olrich, Loren Alhadeff and Trâm Phi
We have entered into offer letters and executive severance and change in control agreements, or change in control agreements, with each of Scott Olrich, Loren Alhadeff and Trâm Phi under our Executive Severance and Change in Control Plan. The offer letters provide for at-will employment and have no specific term. Under the change in control agreements, in the event we terminate the NEO's employment without “cause” or the NEO resigns for “good reason” outside of a “change in control period” (each as described below), the NEO will be entitled to (i) a lump sum payment equal to 6 months of base salary, (ii) a lump sum payment equal to 50% of the NEO’s target bonus, (iii) payment of up to 6 months of premiums to continue health insurance coverage under COBRA, and (iv) acceleration of the NEO’s unvested equity awards as if the NEO had continued in service for an additional 6 months.
Under the change in control agreements, in the event we terminate an NEO's employment without cause or the NEO resigns for good reason during a change in control period, then the NEO will be entitled to (i) a lump sum payment equal to 12 months of base salary, (ii) payment of up to 12 months of premiums to continue health insurance coverage under COBRA, and (iii) acceleration of all of the NEO’s unvested equity awards.
The change in control agreements also provide that upon the closing of a change in control, the NEO is entitled to have 25% of his or her then-unvested equity awards automatically vest and become accelerated.
The change in control agreements for Messrs. Olrich and Alhadeff provide that the acceleration provisions above will only apply to service-based vesting provisions, and will not result in a waiver of any performance or milestone-based vesting. For any such performance-based awards, the applicable award agreement will control the treatment of such awards upon a qualifying termination or change in control.
Definitions; Release Requirement; 280G
Our NEOs’ offer letters or change in control agreements define the terms “cause,” “change in control” and “good reason.” As used in this section, the term “change in control period” refers to the period beginning three months prior to and ending 12 months following the closing of a change in control.
Our NEOs’ offer letters or change in control agreements provide that the benefits described above are subject to the NEO releasing us from all claims.
Our NEOs’ offer letters or change in control agreements each provide that in the event any payments or benefits to our NEOs constitute “golden parachute payments” within the meaning of Section 280G of the Code and would be subject to the excise tax imposed by Section 4999 of the Code, such payments or benefits will be reduced to the maximum amount that does not result in the imposition of such excise tax, but only if such reduction results in the NEO receiving a higher net after-tax amount than such NEO would have received absent such reduction (a “best net pay provision”).
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Fiscal Year 2020 PSU Award Agreements
Under the award agreement for the PSU awards we granted in June 2019 for fiscal year 2020 (“FY 2020 PSUs”), in the event of an NEO’s termination without cause or resignation for good reason prior to a change in control, the NEO will be eligible to vest in a portion of the shares earned under the PSU based on DocuSign's relative TSR at the end of the performance period (or, if a change in control occurs prior to the end of the performance period, based on our relative TSR upon a change in control), with the portion of shares earned based on the portion of the performance period in which the NEO continued providing service to DocuSign. See the “Compensation Discussion and Analysis - Performance Metrics for PSU Awards” section for more information on the FY2020 PSUs, including the definition of relative TSR.
If a change in control occurs, then the performance period will end as of the closing of the change in control, and DocuSign’s relative TSR will be determined based upon the price of DocuSign's common stock in the change in control. If the acquiring entity assumes, continues or substitutes the FY 2020 PSU award, then the NEO will vest in the number of shares earned under the PSU on the last day of the original performance period, subject to the NEO’s continued service. If the acquiring entity does not assume, continue or substitute the FY 2020 PSU award, or if the NEO is terminated by the acquiring entity without cause or resigns for good reason following the change in control, then this continued service requirement will be waived, and the earned PSUs will vest in their entirety.
Fiscal Year 2019 PSU Award Agreements
The award agreement for the PSU award we granted to Mr. Springer in July 2018 for fiscal year 2019 (“FY 2019 PSU”) provides for a combination of performance-based and time-based service vesting conditions. The performance conditions consist of an operating performance condition and a share price condition. Any shares for which the applicable performance conditions are satisfied are then subject to a time-based service vesting requirement, vesting quarterly over a four-year period ending in May 2022.
The operating performance condition was satisfied as of April 2019. The share price condition was not satisfied as of January 31, 2020 and has not been satisfied as of the date of this Proxy Statement.
If Mr. Springer is terminated without cause or resigns for good reason outside of a change in control period, then pursuant to Mr. Springer's offer letter, any earned and unvested portion of the FY 2019 PSU will be subject to an additional 12 months of acceleration of vesting and any PSUs that are unearned or are not so accelerated will be forfeited.
Upon a change in control, if the acquiring entity assumes, continues or substitutes the FY 2019 PSU, then Mr. Springer will vest in the number of shares earned under the PSU on the last day of the original time-based vesting period, subject to his continued service and the acceleration provisions noted below.
If the acquiring entity does not assume, continue or substitute the FY 2019 PSU award, or if Mr. Springer is terminated by the acquiring entity without cause or resigns for good reason following the change in control, then the continued service requirement with respect to earned PSUs will be waived pursuant to the terms of Mr. Springer’s employment offer letter, as described above, and the earned PSUs will vest in their entirety.
Estimated Value of Payments and Benefits
The table below provides the estimated value of the benefits that our NEOs would receive in the following scenarios:
•A change in control of DocuSign occurred on January 31, 2020, and the successor entity assumed or substituted the NEO's equity awards.
•A change in control of DocuSign occurred on January 31, 2020, and the successor entity did not assume or substitute the NEO's equity awards.
•A change in control of DocuSign occurred on January 31, 2020, the successor entity assumed or substituted the NEO's equity awards, and the NEO had a qualifying termination immediately after the change in control.
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•A change in control of DocuSign occurred on January 31, 2020, the successor entity did not assume or substitute the NEO's equity awards, and the NEO had a qualifying termination immediately after the change in control.
•The NEO had a qualifying termination on January 31, 2020 outside a change in control period.

Name Cash Severance ($) Payment for Continued Health Insurance Coverage ($)
Value from Acceleration of Unvested Options(1) ($)
Value from Acceleration of Unvested RSUs(2) ($)
Value from Acceleration of Unvested PSUs(3)(4) ($)
Total ($)
Daniel D. Springer
change in control and successor assumed equity awards
—    —    15,129,456    25,231,779    —    40,361,236   
change in control, successor did not assume equity awards
—    —    30,258,913    50,463,559    14,948,970    95,671,442   
change in control, successor assumed equity awards, and qualifying termination
350,000    25,232    30,258,913    50,463,559    14,948,970    96,046,673   
change in control, successor did not assume equity awards, and qualifying termination
350,000    25,232    30,258,913    50,463,559    14,948,970    96,046,673   
qualifying termination outside of change in control period
700,000    37,848    30,258,913    43,073,177    1,582,448    75,652,385   
Michael Sheridan
change in control and successor assumed equity awards
—    —     n/a     —    —    —   
change in control, successor did not assume equity awards
—    —     n/a     —    2,091,026    2,091,026   
change in control, successor assumed equity awards, and qualifying termination
425,000    12,616     n/a     8,527,913    2,091,026    11,056,555   
change in control, successor did not assume equity awards, and qualifying termination
425,000    12,616     n/a     8,527,913    2,091,026    11,056,555   
qualifying termination outside of change in control period
297,500    12,616     n/a     1,708,927    —    2,019,043   
Scott V. Olrich
change in control and successor assumed equity awards
—    —    2,920,313    3,297,361    —    3,297,361   
change in control, successor did not assume equity awards
—    —    2,920,313    3,297,361    2,091,026    5,388,387   
change in control, successor assumed equity awards, and qualifying termination
350,000    25,232    11,681,250    13,189,444    2,091,026    15,655,702   
change in control, successor did not assume equity awards, and qualifying termination
350,000    25,232    11,681,250    13,189,444    2,091,026    15,655,702   
qualifying termination outside of change in control period
262,500    12,616    4,672,500    4,407,708    —    4,682,824   
Loren Alhadeff
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Name Cash Severance ($) Payment for Continued Health Insurance Coverage ($)
Value from Acceleration of Unvested Options(1) ($)
Value from Acceleration of Unvested RSUs(2) ($)
Value from Acceleration of Unvested PSUs(3)(4) ($)
Total ($)
change in control and successor assumed equity awards
—    —     n/a     2,565,962     n/a     2,565,962   
change in control, successor did not assume equity awards
—    —     n/a     2,565,962     n/a     2,565,962   
change in control, successor assumed equity awards, and qualifying termination
300,000    25,232     n/a     10,263,848     n/a     10,589,080   
change in control, successor did not assume equity awards, and qualifying termination
300,000    25,232     n/a     10,263,848     n/a     10,589,080   
qualifying termination outside of change in control period
300,000    12,616     n/a     2,802,022     n/a     3,114,638   
Trâm T. Phi
change in control and successor assumed equity awards
—    —     n/a     1,156,609     n/a     1,156,609   
change in control, successor did not assume equity awards
—    —     n/a     1,156,609     n/a     1,156,609   
change in control, successor assumed equity awards, and qualifying termination
350,000    25,232     n/a     4,626,437     n/a     5,001,669   
change in control, successor did not assume equity awards, and qualifying termination
350,000    25,232     n/a     4,626,437     n/a     5,001,669   
qualifying termination outside of change in control period
245,000    12,616     n/a     1,156,609     n/a     1,414,225   
(1) Value based on the difference between the closing price of our common stock on January 31, 2020 and the exercise price of the accelerated stock option awards.
(2) Value based on the closing price of our common stock on January 31, 2020.
(3) Value of FY 2020 PSUs based on the closing price of our common stock on January 31, 2020, multiplied by the number of earned and vested shares under the award on that date. Upon a change in control, the number of shares that will become earned under the FY 2020 PSUs is determined based on the relative TSR as of the date of the change in control (assumed to be January 31, 2020 for purposes of the table). Our relative TSR as of January 31, 2020 would result in the FY 2020 PSUs being earned at 162%. Any shares so earned upon a change in control become subject to time-based vesting (and subject to acceleration upon a qualifying termination in connection with a change in control or non-assumption of awards in a change in control). Upon a qualifying termination outside of a change in control, the NEO will be eligible to receive a pro rata portion of the shares ultimately earned under the PSU following the expiration of the performance period, based on service through the date of termination. The final number of shares earned under the FY 2020 PSU depends on the future price of our common stock and is not currently ascertainable.
(4) Value of FY 2019 PSUs based on the closing price of our common stock on January 31, 2020, multiplied by the number of shares actually earned under the award as of that date. As noted above, (i) the operating performance condition (which applies to half of the FY 2019 PSUs) had been achieved prior to January 31, 2020, so that these PSUs were earned and subject to time-based vesting as of January 31, 2020 and (ii) the share price condition (which applies to the other half of the FY 2019 PSUs) had not been achieved as of January 31, 2020, so that these PSUs remained unearned as of such date
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EQUITY COMPENSATION PLAN INFORMATION
The following table provides certain information with respect to all of the Company’s equity compensation plans in effect as of January 31, 2020. Information is included for our 2018 Plan, our 2011 Plan, our 2003 Plan and our 2018 ESPP, each of which was adopted with the approval of our stockholders. Our 2003 Plan terminated upon the effectiveness of our 2011 Plan, and our 2011 Plan terminated upon the effectiveness of our 2018 Plan. However, any outstanding stock awards under our 2003 Plan or 2011 Plan, as applicable, will continue to be governed by their existing terms. The 2018 Plan and 2018 ESPP were each in effect as of January 31, 2020.

Plan Category
(a) Number of Securities to be Issued Upon Exercise of Outstanding Options, Warrants and Rights

(b) Weighted Average Exercise Price of Outstanding Options, Warrants and Rights

(c) Number of Securities Remaining Available for Future Issuance Under Equity Compensation Plans (Excluding Securities Reflected in Column (a))

Equity compensation plans approved by stockholders(1)
 6,881,497(2)

$14.389 (3)

24,725,551(4)

Equity compensation plans not approved by stockholders —

—

—

Total 6,881,497

$14.389

24,725,551

(1) Includes the following plans: our 2018 Equity Incentive Plan, our 2011 Equity Incentive Plan, as amended and restated, our 2003 Stock Plan, as amended, and our 2018 Employee Stock Purchase Plan.
(2) Excludes 14,245,514 shares that may be issued under restricted stock unit or performance stock unit awards as of January 31, 2020.
(3) Excludes 14,245,514 shares that may be issued under restricted stock unit or performance stock unit awards as of January 31, 2020.
(4) As of January 31, 2020, a total of 27,570,278 shares of our common stock have been reserved for issuance pursuant to the 2018 Plan, which number excludes the 9,062,722 shares that were added to the 2018 Plan as a result of an automatic annual increase on February 1, 2020. The 2018 Plan provides that the number of shares reserved and available for issuance under the 2018 Plan will automatically increase each February 1, beginning on February 1, 2019, by 5% of the outstanding number of shares of our common stock on the immediately preceding January 31 or such lesser number of shares as determined by our board of directors. This number will be subject to adjustment in the event of a stock split, stock dividend or other change in our capitalization. The shares of common stock underlying any awards that are forfeited, cancelled, held back upon exercise or settlement of an award to satisfy the exercise price or tax withholding, reacquired by us prior to vesting, satisfied without the issuance of stock, expire or are otherwise terminated, other than by exercise, under the 2018 Plan and the 2011 Plan will be added back to the shares of common stock available for issuance under the 2018 Plan. The Company no longer makes grants under the 2011 Plan. As of January 31, 2020, a total of 5,493,030 shares of our common stock have been reserved for issuance pursuant to the ESPP, which number excludes the 1,812,544 shares that were added to the ESPP as a result of an automatic annual increase on February 1, 2020. The ESPP provides that the number of shares reserved and available for issuance under the ESPP will automatically increase each February 1, beginning on February 1, 2019, by the lesser of 3,800,000 shares of our common stock, 1% of the outstanding number of shares of our common stock on the immediately preceding January 31 or such lesser number of shares as determined by our board of directors. This number will be subject to adjustment in the event of a stock split, stock dividend or other change in our capitalization.


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SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT
The following table sets forth certain information regarding the ownership of the Company’s common stock as of March 31, 2020 by: (i) each director and nominee for director; (ii) each of our NEOs; (iii) all executive officers and directors of the Company as a group; and (iv) all those known by the Company to be beneficial owners of more than five percent of its common stock.
We have determined beneficial ownership in accordance with the rules of the SEC, and thus it represents sole or shared voting or investment power with respect to our securities. Unless otherwise indicated below, to our knowledge, the persons and entities named in the table have sole voting and sole investment power with respect to all shares that they beneficially owned, subject to community property laws where applicable. Applicable percentages are based on 183,127,421 shares of common stock outstanding on March 31, 2020.
Except as otherwise noted below, the address for persons listed in the table is c/o DocuSign, Inc., 221 Main St., Suite 1550, San Francisco, California 94105.

Named Executive Officers and Directors Common Stock Options Exercisable Within 60 days of 3/31/2020 RSUs Exercisable Within 60 days of 3/31/2020 Total Shares % Shares Beneficially Owned
Daniel D. Springer(1)
1,433,231    1,656,335    142,198    3,231,764    1.75%   
Michael J. Sheridan(2)
543,712    926,298    10,884 1,480,894    *
Loren Alhadeff(3)
70,079    324,707    14,720 409,506    *
Scott Olrich(4)
302,909    462,500    28,071 793,480    *
Trâm T. Phi(5)
494    —    —    494    *
Cynthia Gaylor(6)
4,018    —    —    4,018    *
John Hinshaw(7)
70,105    —    —    70,105    *
Blake J. Irving(8)
5,789    —    491    6,280    *
Louis J. Lavigne, Jr.(9)
134,497    50,000    —    184,497    *
Enrique Salem(10)
2,804,357    50,000    —    2,854,357    1.56%   
S. Steven Singh(11)
5,789    —    491    6,280    *
Peter Solvik(12)
341,738    —    —    341,738    *
Inhi Cho Suh(13)
5,789    —    491    6,280    *
Mary Agnes Wilderotter(14)
16,775    3,000    —    19,775    *
Directors and Officers as a Group 5,739,282    3,472,840    197,346    9,409,468    5.06%   
Greater than 5% Beneficial Holders
T. Rowe Price Associates, Inc.(15)
23,456,415    —    —    23,456,415    12.81%   
The Vanguard Group(16)
12,540,039    —    —    12,540,039    6.85%   
* Represents less than one percent (1%).
(1) Consists of (i) 1,433,231 shares held by Mr. Springer, (ii) 1,656,335 shares subject to outstanding options that are exercisable within 60 days of March 31, 2020 and (iii) 142,918 shares issuable pursuant to RSUs that will vest and settle within 60 days of March 31, 2020.
(2) Consists of (i) 543,312 shares held by Mr. Sheridan, (ii) 926,298 shares subject to outstanding options that are exercisable within 60 days of March 31, 2020 and (iii) 10,884 shares issuable pursuant to RSUs that will vest and settle within 60 days of March 31, 2020.
(3) Consists of (i) 70,079 shares held by Mr. Alhadeff, (ii) 324,707 shares issuable upon exercise of options exercisable within 60 days of March 31, 2020 and (iii) 14,720 shares issuable pursuant to RSUs that will vest and settle within 60 days of March 31, 2020.
(4) Consists of (i) 302,909 shares held by Mr. Olrich, (ii) 462,500 shares issuable upon exercise of options exercisable within 60 days of March 31, 2020 and (iii) 28,071 shares issuable pursuant to RSUs that will vest and settle within 60 days of March 31, 2020.
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(5) Consists of 494 shares of common stock held by Ms. Phi.
(6) Consists of 4,018 shares of common stock held by Ms. Gaylor.
(7) Consists of 70,105 shares of common stock held by Mr. Hinshaw.
(8) Consists of (i) 5,789 shares of common stock held by Mr. Irving and (ii) 491 shares issuable pursuant to RSUs that will vest and settle within 60 days of March 31, 2020.
(9) Consists of (i) 15,594 shares held by Louis J. Lavigne, Jr., (ii) 71,557 shares held in a trust for which Mr. Lavigne is trustee, (iii) 47,346 shares held by Spring Development Group, LLC and (iv) 50,000 shares subject to outstanding options that are exercisable within 60 days of March 31, 2020. Mr. Lavigne is the managing member of Spring Development Group, LLC has sole voting and dispositive power over the shares held by Spring Development Group, LLC.
(10) Consists of (i) 64,546 shares held directly by Mr. Salem, (ii) 89,811 shares held by NPI Capital, LLC and (iii) 50,000 shares subject to outstanding options that are exercisable within 60 days of March 31, 2020. Mr. Salem is a managing member of NPI Capital, LLC and has sole voting and dispositive power over the shares held by NPI Capital, LLC.
(11) Consists of (i) 5,789 shares of common stock held by Mr. Singh and (ii) 491 shares issuable pursuant to RSUs that will vest and settle within 60 days of March 31, 2020.
(12) Consists of (i) 6,613 shares held directly by Mr. Solvik, (ii) 306,917 shares held in three trusts for which Mr. Solvik is trustee, (iii) 21,750 shares held by Solvik Family Partners L.P. - Fund 2 and (iv) 6,458 shares held directly by or jointly with Becky Christian. Mr. Solvik is a general partner of Solvik Family Partners L.P. - Fund 2, and has joint voting and dispositive power over the shares held by Solvik Family Partners L.P. - Fund 2.
(13) Consists of (i) 5,789 shares of common stock held by Ms. Suh and (ii) 491 shares issuable pursuant to RSUs that will vest and settle within 60 days of March 31, 2020.
(14) Consists of (i) 16,775 shares held by Ms. Wilderotter and (ii) 3,000 shares subject to outstanding options that are exercisable within 60 days of March 31, 2020.
(15) Based on information reported in an amendment to Schedule 13G filed on February 14, 2020. Consists of 23,456,415 shares held by T. Rowe Price Associates, Inc. The address for T. Rowe Price Associates, Inc. is 100 E. Pratt Street, Baltimore, MD 21202.
(16) Based on information reported in a Schedule 13G filed on February 11, 2020. Consists of 12,540,039 shares held by The Vanguard Group. Vanguard Fiduciary Trust Company, a wholly-owned subsidiary of The Vanguard Group, Inc., is the beneficial owner of 63,501 shares of Common Stock as a result of its serving as investment manager of collective trust accounts. Vanguard Investments Australia, Ltd., a wholly-owned subsidiary of The Vanguard Group, Inc., is the beneficial owner of 86,839 shares of Common Stock as a result of its serving as investment manager of Australian investment offerings. The address of The Vanguard Group is 100 Vanguard Blvd., Malvern, PA 19355.

DELINQUENT SECTION 16(A) REPORTS
Section 16(a) of the Exchange Act requires the Company’s directors and executive officers, and persons who own more than ten percent of a registered class of the Company’s equity securities, to file with the SEC initial reports of ownership and reports of changes in ownership of common stock and other equity securities of the Company. Officers, directors and greater than ten percent stockholders are required by SEC regulation to furnish the Company with copies of all Section 16(a) forms they file.
To the Company’s knowledge, based solely on our review of the copies of such forms furnished to us and written representations from these officers and directors, we believe that all Section 16(a) filing requirements were met during the year ended January 31, 2020, other than one late Form 4 filed by Mr. Solvik, our director, to report the acquisition of shares received from a pro rata distribution of an investment fund on July 23, 2019.


48

TRANSACTIONS WITH RELATED PERSONS
Related Person Transactions Policy and Procedures
We currently have a written related person transaction policy that sets forth our procedures for the identification, review, consideration and approval or ratification of related person transactions. For purposes of our policy only, a related person transaction is a transaction, arrangement or relationship, or any series of similar transactions, arrangements or relationships, in which we and any related person are, were or will be participants and in which the amount involved exceeds $120,000. Transactions involving compensation for services provided to us as an employee or director are not considered related party transactions under this policy. A transaction, arrangement or relationship in which a related person’s participation is solely due to such related person’s position as a director of an entity that is participating in such transaction, arrangement or relationship would not be considered a related party transaction under this policy. A related person is any executive officer, director or beneficial owner of more than 5% of any class of our voting securities, including any of their immediate family members and any entity owned or controlled by such persons.
Under the policy, if a transaction has been identified as a related person transaction, including any transaction that was not a related person transaction when originally consummated or any transaction that was not initially identified as a related person transaction prior to consummation, our management must present information regarding the related person transaction to the Audit Committee, or, if audit committee approval would be inappropriate, to another independent body of the Board, for review, consideration and approval or ratification. The presentation must include a description of, among other things: all of the parties to the transaction; the material facts of the proposed transaction; the interests, direct and indirect, of the related persons; the purpose of the transaction; the benefits to us of the transaction; whether the transaction is on terms that are comparable to the terms available to or from, as the case may be, an unrelated third party or to or from employees generally; and management’s recommendation with respect to the proposed transaction. Under the policy, we will collect information that we deem reasonably necessary from each director, executive officer and, to the extent feasible, significant stockholder to enable us to identify any existing or potential related person transactions and to effectuate the terms of the policy.
In addition, under our Code of Conduct, our employees and directors have an affirmative responsibility to disclose any transaction or relationship that reasonably could be expected to give rise to a conflict of interest.
In considering related-person transactions, the Audit Committee, or other independent body of the Board, will take into account the relevant available facts and circumstances including, but not limited to:
1.the risks, costs and benefits to the Company;
2.the impact on a director’s independence in the event the related person is a director, immediate family member of a director or an entity with which a director is affiliated;
3.the terms of the transaction;
4.the availability of other sources for comparable services or products; and
5.the terms available to or from, as the case may be, unrelated third parties or to or from employees generally.
The policy requires that, in determining whether to approve, ratify or reject a related-person transaction, the Audit Committee, or other independent body of the Board, must consider, in light of known circumstances, whether the transaction is in, or is not inconsistent with, our best interests and those of our stockholders, as the Audit Committee, or other independent body of the Board, determines in the good faith exercise of its discretion.
Certain Related Person Transactions
The following is a summary of transactions since February 1, 2019, to which we have been a participant and in which the amount involved exceeded or will exceed $120,000, and in which any of our directors, executive officers or holders of more than five percent of our capital stock, or any member of the immediate family of the foregoing persons, had or will have a direct or indirect material interest, other than compensation arrangements which are described in the sections titled “Executive Compensation” and “Director Compensation—Non-Employee Director Compensation.”
Indemnification Agreements
We have entered into indemnification agreements with each of our directors and executive officers. The indemnification agreements and our amended and restated bylaws require us to indemnify our directors to the fullest
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extent not prohibited by Delaware law. Subject to certain limitations, our indemnification agreements and amended and restated bylaws also require us to advance certain expenses incurred by our directors and officers.
HOUSEHOLDING OF PROXY MATERIALS
The SEC has adopted rules that permit companies and intermediaries (e.g., brokers) to satisfy the delivery requirements for Notices of Internet Availability of Proxy Materials or other Annual Meeting materials with respect to two or more stockholders sharing the same address by delivering a single Notice of Internet Availability of Proxy Materials or other Annual Meeting materials addressed to those stockholders. This process, which is commonly referred to as “householding,” potentially means extra convenience for stockholders and cost savings for companies.
This year, a number of brokers with account holders who are DocuSign stockholders will be “householding” the Company’s proxy materials. A single Notice of Internet Availability of Proxy Materials will be delivered to multiple stockholders sharing an address unless contrary instructions have been received from the affected stockholders. Once you have received notice from your broker that they will be “householding” communications to your address, “householding” will continue until you are notified otherwise or until you revoke your consent. If, at any time, you no longer wish to participate in “householding” and would prefer to receive a separate Notice of Internet Availability of Proxy Materials, please notify your broker or DocuSign. Direct your written request to DocuSign, Inc., Investor Relations, 221 Main Street, Suite 1550, San Francisco, California 94105 or contact Investor Relations at (415) 985-2687. Stockholders who currently receive multiple copies of the Notices of Internet Availability of Proxy Materials at their addresses and would like to request “householding” of their communications should contact their brokers.
OTHER MATTERS
The Board knows of no other matters that will be presented for consideration at the Annual Meeting. If any other matters are properly brought before the meeting, it is the intention of the persons named in the accompanying proxy to vote on such matters in accordance with their best judgment.
By Order of the Board of Directors
/s/ Daniel D. Springer  
Daniel D. Springer
President & Chief Executive Officer
April 15, 2020

We have filed our Annual Report on Form 10-K for the fiscal year ended January 31, 2020 with the SEC. It is available free of charge at the SEC’s web site at www.sec.gov. Our Annual Report and this Proxy Statement are posted on our website at investor.docusign.com and are available from the SEC at its website at www.sec.gov. A copy of the Company’s Annual Report to the Securities and Exchange Commission on Form 10-K, including the financial statements and list of exhibits, for the fiscal year ended January 31, 2020 is available without charge upon written request to: Corporate Secretary, DocuSign, Inc., 221 Main Street, Suite 1550, San Francisco, California 94105.


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