Xfinity Introduces “Free This Week”: Unlocks Access to Premium Networks and Streaming Services Every Week of the Year
January 03 2023 - 10:00AM
Business Wire
New Year, New Resolutions, New Ways to
Support 2023 Goals with Free Content from Gaia, The Great Courses,
Sweat Factor and More During January
New Data Shows Most Networks and Streaming
Services Double Viewing Hours When Participating in Xfinity Content
Ungates
Comcast today announced, “Free This Week,” a new year-long
program that will deliver Xfinity customers more value by unlocking
a new selection of free content each week from top streaming
services and premium networks, no strings attached. “Free This
Week” programming will be available for Xfinity customers and
curated into one simple to navigate destination available on X1 and
Flex. A selection of “Free This Week” programming will also be
available on the Xfinity Stream app and Xumo’s XClass TV.
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Xfinity Introduces "Free This Week"
(Photo: Business Wire)
“Free This Week” comes ten years after Xfinity’s inaugural free
content sampling, Watchathon Week, and represents an evolution of
the company’s free programming strategy providing customers with
something free to watch, every week of the year. New data released
by Xfinity shows viewership typically doubles during the time a
network or streaming service participates in a content sampling
such as “Free This Week.”
"At Xfinity, we strive to deliver the best entertainment
experience to our customers and make it easy for them to access all
the programming they subscribe to, and also discover new
programming that might be of interest to them,” said Sophia Ahmad,
EVP and CMO, Comcast Cable. “With Free This Week, we are offering
customers a no-strings-attached chance to discover something new
every week of the year, building on the great success previously
established with events like Watchathon Week and Free TV Week.”
Helping ensure customers start the new year on the right foot,
the first two weeks of “Free This Week” will feature free access to
top wellness apps such as The Great Courses, Gaia, One Day
University, Gaiam TV, Sweat Factor and FitFusion by Jillian
Michaels. Future participating networks and streaming services
include HBO Max, SHOWTIME®, REVOLT, HISTORY Vault, Lifetime Movie
Club and more.
To access “Free This Week” programming and look ahead to what
content is going to be unlocked in future weeks, customers can
simply say “Free This Week” into their voice remote.
About Comcast Corporation Comcast Corporation (Nasdaq:
CMCSA) is a global media and technology company that connects
people to moments that matter. We are principally focused on
connectivity, aggregation, and streaming with 57 million customer
relationships across the United States and Europe. We deliver
broadband, wireless, and video through our Xfinity, Comcast
Business, and Sky brands; create, distribute, and stream leading
entertainment, sports, and news through Universal Filmed
Entertainment Group, Universal Studio Group, Sky Studios, the NBC
and Telemundo broadcast networks, multiple cable networks, Peacock,
NBCUniversal News Group, NBC Sports, Sky News, and Sky Sports; and
provide memorable experiences at Universal Parks and Resorts in the
United States and Asia. Visit www.comcastcorporation.com for more
information.
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version on businesswire.com: https://www.businesswire.com/news/home/20230103005149/en/
Debbie Frey Comcast Corporation 215-286-4568
debbie_frey@comcast.com John Tagle Comcast Corporation 215-286-3011
john_tagle@comcast.com
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