Comcast Launches Xfinity Education Destination for Kids K-12 with Thousands of Free Resources
March 31 2020 - 9:46AM
Business Wire
Xfinity Video Customers Can Say “Education”
into the Xfinity Voice Remote to Access Nearly 2,000 Hours of
Programming Created in Partnership with Common Sense Media
Comcast today announced that it has made nearly 2,000 hours of
programming and thousands of free titles available to Xfinity video
customers to give children and parents quick and easy access to
educational programming by grade level as part of the company’s
comprehensive response to the COVID-19 crisis.
The collection is a joint effort with Common Sense Media, the
leading source of entertainment and technology recommendations for
families whose trusted age-based ratings and reviews are integrated
into Xfinity on Demand. A subset of the education collection is
also available on Xfinity Flex and across devices via the Xfinity
Stream app and website.
“Today Xfinity is making thousands of hours of educational
programming and resources available to our customers through
Xfinity on Demand as we know how challenging it is for families
right now who are suddenly homeschooling young children – many with
both parents working, as well,” said Rebecca Heap, SVP of Video
& Entertainment at Comcast. “The programming selected in
partnership with Common Sense Media is available in one
comprehensive destination organized by grade level to make it as
easy as possible for parents to find what is most relevant to their
family.”
Xfinity customers with X1 or Flex can say “Education” or, if
their voice search language is set to Spanish, “Educación,” into
the Xfinity Voice Remote to access content available to them by
grades “K-2,” “3-5,” “6-8,” and “9-12” and also “for all ages”
currently including:
- Free programs from subscription video on demand services
(SVODS) Bluprint, CuriosityStream, The Great Courses Signature
Collection, Grokker Yoga Fitness, HISTORY® Vault, Kids Room and The
Reading Corner.
- Additional free adult continuing education programming from
these SVODS focused on the “Mind,” “Body,” and “Soul” spanning
biographies; podcasts on a range of topics including technology and
business; yoga; dance; food and cooking; fitness; wellness; ballets
and operas; and gardening.
- Educational series from networks and streaming services
including Animal Planet, HISTORY®, Nick Jr., PBS KIDS, Smithsonian
Channel and more.
- Spanish language programming available from networks including
CBeebies, Discovery Familia and Kids Central.
- Firsthand interviews and historical narratives from Voices of
the Civil Rights Movement, Comcast’s signature commemorative
programming initiative honoring the impact and legacy of the
movement.
Additionally, Comcast has enlisted the guidance of Natascha
Crandall, Ph.D., a psychologist and educator to program the content
across English Language Arts, Math, Science, and Social Studies
based on grade appropriate guidelines aligned with the current U.S.
school curriculum.
“When schools close and other community places people congregate
are off limits, it can feel overwhelming for families with kids, so
we’ve partnered with Xfinity to curate a list of educational
recommendations to help kids learn and keep them engaged during
their time indoors,” said Ellen Pack, President of Common
Sense.
Year round, Xfinity makes a safe and enjoyable kids and family
entertainment experience a priority through a variety of features,
including:
- Kids Zone, which offers a safe environment for children to
browse, shuffle and watch live TV, Xfinity On Demand content and
DVR recordings that are appropriate for kids ages 12 and
under.
- Common Sense Media ratings and reviews, which help customers
find recommendations that are right for their family.
- Xfinity xFi, the Company’s simple, digital dashboard for
Xfinity customers to personalize, troubleshoot, monitor, and
control their home WiFi network, offers parental control features
such as pausing WiFi and bedtime mode, as well as the ability to
set up 30 different screen time schedules per profile, to help
families manage screen and viewing time.
Beyond free education content and resources, Comcast has
undertaken a comprehensive COVID-19 response inclusive of making
its low-income Internet Essentials program free for new families
for the first 60 days of enrollment, opening Xfinity WiFi hotspots
across the country to anyone who needs them for free (including
non-Xfinity Internet subscribers), pausing data plans, creating a
COVID-19 news destination on X1 and Flex (in Spanish and English),
and offering rolling free entertainment previews to Xfinity X1 and
Flex subscribers.
About Comcast Corporation
Comcast Corporation (Nasdaq: CMCSA) is a global media and
technology company with three primary businesses: Comcast Cable,
NBCUniversal, and Sky. Comcast Cable is one of the United States’
largest video, high-speed internet, and phone providers to
residential customers under the Xfinity brand, and also provides
these services to businesses. It also provides wireless and
security and automation services to residential customers under the
Xfinity brand. NBCUniversal is global and operates news,
entertainment and sports cable networks, the NBC and Telemundo
broadcast networks, television production operations, television
station groups, Universal Pictures, and Universal Parks and
Resorts. Sky is one of Europe's leading media and entertainment
companies, connecting customers to a broad range of video content
through its pay television services. It also provides
communications services, including residential high-speed internet,
phone, and wireless services. Sky operates the Sky News broadcast
network and sports and entertainment networks, produces original
content, and has exclusive content rights. Visit
www.comcastcorporation.com for more information.
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Alexa Bonadonna 215.221.9074 alexa_bonadonna@comcast.com
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