The Call of Duty Endowment Celebrates Its 10-year Anniversary Veterans Day by Announcing the “Hire. Honor.” Campaign
November 08 2019 - 2:10PM
Business Wire
General Jim Mattis, Decorated American
Veteran and Former United States Secretary of Defense, Leads the
Campaign
The Call of Duty Endowment Has Helped 63,000
Veterans Find Meaningful Jobs
#HireHonor In-Game Celebration Launches
Across Recent Call of Duty® Games
Celebrating its tenth anniversary, the Call of Duty Endowment
announces its new “Hire. Honor.” campaign.
General James Mattis, Decorated American Veteran and Former
United States Secretary of Defense, joins the campaign in a
call-to-action Public Service Video which can be viewed at:
callofdutyendowment.org/HireHonor. In addition to urging viewers to
honor veterans by hiring veterans, General Mattis asserts that the
vast majority of veterans who have experienced combat emerge
stronger and are even greater assets to our society and the
workforce.
The campaign encompasses a variety of programs that support the
Endowment, with 100% of Activision proceeds going directly to
finding jobs for veterans. The Call of Duty Endowment has funded
the placement of more than 63,000 veterans into well-paying,
high-quality jobs and expects to place 100,000 veterans in
meaningful jobs by 2024.
“It is my great honor to partner with General Mattis and General
Jones in honoring our veterans by hiring our veterans,” said Bobby
Kotick, CEO of Activision Blizzard and co-founder of the Call of
Duty Endowment. “We are committed to finding 100,000 jobs for
veterans by 2024.”
To celebrate the 10th anniversary, Call of Duty® players can
help veterans in the following ways:
- Starting Monday, Call of Duty®: Mobile will feature an
Endowment-themed content pack entitled the Call of Duty Endowment
Honor Pack which includes a new skin for in-game items
- Players can participate by watching some of their favorite
streamers play Call of Duty®: Modern Warfare on Twitch this
Veterans Day. Look for streamers with CODE clan tags to see the
Call of Duty Endowment streams. Fans who watch for 1 hour will
receive 30 minutes of 2XP. Fans who watch for 2 hours will also
receive a Call of Duty Endowment Calling Card.
Gaming superstar Dr Disrespect and basketball legend Klay
Thompson are teaming up with Omaze to raise funds for the Call of
Duty Endowment. To bring attention to this important cause, they
are offering the chance for one lucky fan to play Call of Duty®:
Modern Warfare with Dr Disrespect and Klay Thompson, which will be
livestreamed on Twitch. The lucky winner will play alongside one of
gaming’s most dynamic personalities and one of the greatest
three-point shooters in basketball, while supporting the work and
mission of the Call of Duty Endowment. Visit Omaze.com/COD for
details.
The Call of Duty Endowment has placed more than 63,000 vets in
meaningful employment since its inception. The Endowment’s 2018
cost to place a veteran was $522 – providing meaningful employment
at 1/6 the cost of US Department of Labor efforts. Nationally,
American veterans make an average salary of $49,945, while those
placed through the Endowment’s grantees, with their focus on
high-quality placements, made an average of $60,750, or 21%
more.
According to Dan Goldenberg, Executive Director of the Call of
Duty Endowment, “Veterans don’t need or want our pity or hero
worship. They are tremendous assets to our society who just need a
shot to compete on a level playing field for high-quality jobs. We
are more determined than ever to equip veterans to succeed in the
civilian job market while reminding employers why it’s in their
interest to hire loyal, dedicated, disciplined and hard-working
employees.”
Help get veterans back to work: callofdutyendowment.org/help
About the Call of Duty
Endowment
The Call of Duty Endowment is a non-profit organization
co-founded by Bobby Kotick, CEO of Activision Blizzard, and Former
National Security Advisor General James Jones. The Endowment seeks
to help veterans find high-quality careers by supporting groups
that prepare them for the job market and by raising awareness of
the value vets bring to the workplace. For more information about
the Call of Duty Endowment, please visit
www.callofdutyendowment.org.
ACTIVISION and CALL OF DUTY are trademarks of Activision
Publishing, Inc. All other trademarks and trade names are the
properties of their respective owners.
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Media Contact Rachel Kahn
Activision Blizzard Rachel.Kahn@activision.com 310.581.4733
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