ascena retail group Raised $6.2 Million for the Breast Cancer Research Foundation
November 22 2019 - 10:00AM
ascena retail group, inc. (Nasdaq: ASNA) announced today that
through its retail brands, it has raised a total of $6.2 million
for the Breast Cancer Research Foundation (BCRF) in support of
Breast Cancer Awareness month in October of this year. Since
2005, the company and its brands have funded over $50 million
in critical breast cancer research, making it BCRF’s top fashion
donor.
For Breast Cancer Awareness Month, several of
ascena retail group’s brands activated fundraising campaigns and
special collections to help raise funds for BCRF. Ann Taylor and
LOFT offered Cares Cards, which gave clients special discounts
while giving 90 percent of the cards’ purchase price to BCRF. Lou
& Grey collaborated with artist Robin Browne to create two
t-shirts with 50 percent of the proceeds being donated to BCRF.
New this year, Ann Taylor sold a limited-edition silk scarf
collection with 90 percent of the proceeds benefitting BCRF, and
LOFT offered a capsule collection of shirts, with $5 of the
purchase price benefitting BCRF.
Taking their commitment to the next level, the
design team at Lane Bryant’s Cacique Intimates worked diligently
with top cancer doctors and hospitals to specially design
mastectomy bras, designed with extreme care and medical research.
Additionally, Lane Bryant and Catherines offered a BCRF-dedicated
collection of intimates, activewear, and accessories, with 10
percent of the purchase price of each item in the collection going
to BCRF.
“As an organization, we are committed to our
longstanding partnership with BCRF,” said Gary Muto, Chief
Executive Officer of ascena retail group, inc. “Thanks to the
generosity of our clients and the dedication of our associates, we
are able to help fund meaningful research for those impacted by
breast cancer.”
The company’s support of BCRF has contributed to
significant progress in advancing research in breast cancer cause
and prevention, developing new treatments and diagnostic tests and
quality of life research. Through its brands, ascena retail group
aims to fund 1.2 million research hours by 2022 as part of the
company’s commitment to raise and contribute $250 million by 2025
in support of women and girls around the globe.
“Since 2005, ascena retail group has been
critical to funding lifesaving research that is seeking to unravel
the mystery of breast cancer: why it occurs, how to treat it and
ways to prevent it from happening in the first place,” said Myra
Biblowit, BCRF President & CEO. “By supporting the highest
rated breast cancer organization in the country, ascena retail
group has played an important role in propelling breast cancer
research forward, toward new preventative and treatment options at
a faster speed than ever before.”
To learn more about ascena retail group’s fight
against breast cancer and their work to amplify their impact in
support of women and girls, visit:
https://www.ascenaretail.com/our-company/responsibility/.
About ascena retail group, inc.
ascena retail group, inc. (Nasdaq: ASNA) is a national specialty
retailer offering apparel, shoes, and accessories for women under
the Premium Fashion (Ann Taylor, LOFT, and Lou &
Grey), Plus Fashion (Lane Bryant,
Catherines and Cacique), and Value Fashion
(Dressbarn) segments, and for tween girls under the
Kids Fashion segment (Justice).
ascena retail group, inc. through its retail brands operates
ecommerce websites and approximately 3,400 stores throughout the
United States, Canada, and Puerto Rico.
For more information about ascena retail group, inc.
visit: ascenaretail.com, AnnTaylor.com, factory.anntaylor.com, LOFT.com, outlet.loft.com, louandgrey.com, lanebryant.com, Catherines.com, Dressbarn.com, and shopjustice.com.
About the Breast Cancer Research FoundationThe
Breast Cancer Research Foundation (BCRF) is dedicated to being the
end of breast cancer by advancing the world's most promising
research. Founded by Evelyn H. Lauder in 1993, BCRF-funded
investigators have been deeply involved in every major breakthrough
in breast cancer prevention, diagnosis, treatment, survivorship and
metastasis. This year, BCRF has awarded $66 million in grants to
support the work of nearly 275 scientists at leading medical and
academic institutions across 14 countries, making BCRF the largest
private funder of breast cancer research worldwide. BCRF is also
the highest-rated breast cancer organization in the U.S. Visit
www.bcrf.org to learn more.
CONTACT: Kathrine DelaEmail:
kathrine_dela@anninc.com
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