AMZN Amazon.com Inc

By Aisha Al-Muslim 

Amazon.com Inc. and Alphabet Inc.'s Google reached a deal to reintroduce in the coming months the YouTube app on Amazon devices and add the Prime Video app to Chromecast and Android TV, alleviating a battle between the tech titans as their businesses increasingly overlap.

The two companies said Thursday that Google's YouTube apps will be available on Amazon Fire TV devices and Fire smart televisions. Amazon's Prime Video app will also be available for streaming to Chromecast and Chromecast built-in devices, the companies said.

Prime Video will also be broadly available across Google's Android TV device partners, the companies said. In addition, stand-alone YouTube TV and YouTube Kids apps will also be introduced later this year on Fire TV devices.

Amazon and Google have decided to expand their relationship after Google said in December 2017 that it was pulling YouTube from some Amazon devices in retaliation for Amazon refusing to sell many Google products.

Google had cut access to YouTube on Amazon's smart speakers with screens, called the Echo Show, and blocked YouTube on Amazon's Fire TV.

Still, Amazon's retail website doesn't sell Google Home devices, which feature Google's voice assistant, a direct competitor to Amazon's voice assistant Alexa. In response, an Amazon spokesman said in a statement: "We make assortment decisions all the time, based on terms and a large number of other factors. We are excited to work together on this announcement but have nothing else to share at this time."

Write to Aisha Al-Muslim at aisha.al-muslim@wsj.com

(END) Dow Jones Newswires

April 18, 2019 12:39 ET (16:39 GMT)

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