LAS VEGAS, Aug. 5, 2019 /PRNewswire/ -- The Raiders and
Allegiant (NASDAQ: ALGT) today announced an agreement for the
naming rights to Las Vegas Stadium, the under-construction future
home of the Raiders and UNLV
football.
"We're thrilled that our future home will be known as Allegiant
Stadium," said Raiders President Marc
Badain. "As the hometown airline, Allegiant is the perfect
partner to showcase the incredible support we continue to receive
from the Southern Nevada community. We
are grateful to all involved who worked diligently to make
Allegiant Stadium a reality."
This partnership with the Raiders presents a global branding
opportunity for the Las
Vegas-based company as Allegiant will have its name
showcased on the 1.75 million-square-foot, state-of-the-art domed
stadium that will also host many world-class major sports and
entertainment events.
Allegiant Stadium will also serve as site of the Las Vegas Bowl
beginning in 2020, which will feature a Pac-12 football opponent
versus either a Big Ten or SEC opponent, as well as the 2020 and
2021 Pac-12 Football Championship Game.
"This partnership is an incredibly exciting opportunity to join
Las Vegas' hometown airline with
its new hometown NFL team," said Maury
Gallagher, Allegiant chairman and chief executive officer.
"It will not only amplify our growing brand as the only U.S.
airline focused on leisure travel and experiences, but will also
provide access to NFL games and special opportunities for fans
across the country. We are thrilled to be able to bring Raider
Nation to its new capital—Las Vegas."
With 55 nonstop routes from cities across the country, Allegiant
brings more than 1.2 million customers to Las Vegas each year. Allegiant's affordable,
all-nonstop flights – along with special fan travel packages – will
offer Raiders fans everywhere unprecedented access to see their
favorite team.
This partnership will allow Allegiant to feature exterior
signage at the transformational facility that is set to become the
latest jewel along the internationally-known, iconic skyline of the
Las Vegas Strip.
The Raiders and Allegiant are also teaming up to provide
additional enhancements, rewarding customers and fans with unique
in-game and season-long promotions including the "Allegiant
Connection of the Game" linking a lucky fan to their favorite
Raiders player, and an opportunity to win "Fan Traveler of the
Year" honors.
The Raiders and Allegiant share a deep commitment to the
community which offers even more synergy to the partnership as they
will unite in programs and activations that benefit Southern Nevada residents. Headquartered
in Las Vegas, Allegiant currently
generates nearly $3 billion in annual
economic impact for the state of Nevada.
Legends Global Partnerships represented the
Raiders to secure the naming rights agreement with Allegiant as a
part of their duties as the stadium's official premium ticketing
and sponsorships agency.
CONTACTS: Raiders Media Relations, 510-864-5000,
raiderspr@raiders.com;
Allegiant Media Relations, 702-800-2020,
mediarelations@allegiantair.com
Allegiant Travel Company
Las Vegas-based Allegiant
(NASDAQ: ALGT) is an integrated travel company with an airline at
its heart, focused on connecting customers with premier leisure
experiences - from vacations to hometown family entertainment.
Since 1999, Allegiant Air has linked travelers in small-to-medium
cities to world-class vacation destinations with all-nonstop
flights and industry-low average fares. Today, Allegiant
serves more than 450 routes across the country, with base airfares
less than half the cost of the average domestic roundtrip ticket.
Allegiant's Sunseeker Resorts subsidiary is currently
under construction with its inaugural resort property, Sunseeker
Resort Charlotte Harbor in Southwest
Florida - a unique waterside integrated resort like no
other. And a growing group of Allegiant Nonstop family
entertainment centers offer state-of-the art indoor games and
attractions to thrill seekers of all ages. For more
information, visit us at Allegiant.com. Media information,
including photos, is available
at http://gofly.us/iiFa303wrtF
- Raiders.com –
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SOURCE Allegiant