The newest member of the Breakfast Club
launches another unexpected flavor combination to feed noodle
cravings no matter when they hit
GARDENA,
Calif., March 29, 2023 /PRNewswire/ -- Wake up and
smell the noodles! Nissin Foods USA is stirring up morning appetites with the
launch of Cup Noodles Breakfast, the first ramen product for
the most important meal of the day. Satisfying the cravings
of breakfast fans and noodle enthusiasts alike, the new
limited-edition flavor will be available exclusively at Walmart
beginning March 29.
Nissin Foods USA is stirring up morning appetites with the
launch of Cup Noodles Breakfast.
Whether you are an early bird or a night owl -
Cup Noodles Breakfast has you covered with an all-day breakfast
experience. The new offering blends ramen with your favorite
breakfast flavors, including pancakes, maple syrup, sausage and
eggs. Understanding the hustles of the morning grind, the saucy Cup
Noodles Breakfast is ready to eat in just four minutes and served
in the brand's iconic cup packaging making it easy to enjoy both
on-the-go or at home.
"We know our products are a go-to meal any time
of the day," said Priscila Stanton,
Senior Vice President, Marketing, Nissin Foods USA. "Saucy, soup-based, spicy, sweet or
savory, we even added rice to some, so by adding Cup Noodles
Breakfast to our line-up we are truly feeding cravings around the
clock - morning, noon, night or late night."
For more than 50 years, iconic Cup Noodles
remains relentless in its innovative products, which debuted its
limited-edition portfolio in 2021 to excite and surprise consumers
through unexpected flavor profiles. Cup Noodles Breakfast marks the
brand's second limited-edition flavor, following the successful
launch of Cup Noodles Pumpkin Spice.
Cup Noodles Breakfast is available for
SRP $1.39 at select Walmart stores nationwide and online at
Walmart.com. To learn more about Nissin Foods and its wide range of
products, visit Nissinfoods.com.
ABOUT NISSIN FOODS
Nissin Foods was
established in 1958 by Momofuku Ando, who invented the first
instant ramen noodle in Japan
inspired by his belief that "peace will come to the world when
there is enough food." In 1972, Nissin Foods USA opened its first plant in Gardena, California, introducing ramen noodles
to American consumers. In 1971, CUP NOODLE was launched in
Japan, and then debuted as Cup O'
Noodles in the U.S. in 1973, revolutionizing the industry by
creating a product that could package, prepare and serve noodles
all in one. For over 60 years, Nissin Foods has created delicious
and convenient Asian-inspired meals at an affordable value. Nissin
Foods USA develops and markets a
variety of products including Cup Noodles®, Top Ramen®, Cup
Noodles® Stir Fry™, Cup Noodles® Stir Fry™ Rice With Noodles, Chow
Mein, Hot & Spicy bowl, and Hot & Spicy FIRE WOK. The
company's corporate philosophy inspires commitment to taste,
convenience, and quality. Visit NissinFoods.com for more
information.
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SOURCE Nissin Foods