Reed’s® Craft Ginger Beer Expands into 1,600 Walmart Mixer Sets Nationwide
May 27 2021 - 10:30AM
Ginger lovers, rejoice. Reed’s Inc.® (NASDAQ: REED), makers of
America’s #1 Ginger Beer, today announced the launch of its
flagship Extra Ginger Beer in 12 oz. cans led by the expansion into
over 1,600 Walmart Mixer Sets, marking a secondary shelf placement
for Reed’s®.
“We’re excited to introduce America’s #1 Ginger
Beer in cans. This new format brings value and opens the door for
growth opportunities with current retail customers, including
Walmart. It also satisfies an increasing consumer demand for canned
packaging, and provides entry to many additional retail channels,”
said Norman E. Snyder, CEO of Reed’s, Inc.® “For customers, this
innovation expands the Ginger Beer mixer set by now making
available an all-natural, premium Ginger Beer in recyclable cans.
The expansion of Reed’s® Ginger Beer into 12 oz. cans is the next
step in the company’s strategy to increase retail presence in mixer
sets, liquor stores and on-premise channel accounts across the
country.”
As the leading ginger beverage brand in the
Unites States for over 30 years, Reed’s® all-natural Ginger Beer is
crafted with REAL fresh organic ginger in a Jamaican-inspired
recipe. Previously only available in glass bottles, Reed’s® Extra
and Zero Sugar Extra Ginger Beer are now available in 12 oz. cans.
Delivering the superfood benefits of REAL ginger with a bold, crisp
taste, consumers can enjoy straight from the can or mixed for the
ultimate cocktail.
To learn more about Reed's Inc.®, please visit the Reed's®
website, or call 800-99-REEDS. Follow Reed's® on Reed’s®
Instagram, Reed’s® Twitter and Reed’s® Facebook (@drinkreeds).
About Reed's, Inc.®Established
in 1989, Reed's® is America's number 1 name in Ginger and America’s
best-selling Ginger Beer brand and innovator for decades. Virgil's™
is America's best-selling independent, full line of natural craft
sodas. The Reed's® portfolio is sold in over 40,000 retail doors
nationwide. Reed's® core product line of Original, Premium, Extra
and Strongest Craft Ginger Beers, along with the Certified
Ketogenic Zero Sugar Extra Ginger Beer are unique due to the
proprietary process of using fresh ginger root combined with a
Jamaican inspired recipe of natural spices and fruit juices.
Reed’s® recently introduced Reed’s® Real Ginger Ale in both full
and zero sugar versions that contain 2,000 mg of fresh
ginger. The company uses this same handcrafted approach in its
award-winning Virgil's™ line of great tasting, bold flavored craft
sodas and Certified Ketogenic Zero Sugar Varieties.
Media Contact: 5W Public
Relations reeds@5wpr.com 212.999.5585
A photo accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/44a36dcb-b87f-4e8e-a46b-454fa83b2631
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