– Delivers 6% net sales growth over Q2 2017 –

– Revises 2018 outlook –

e.l.f. Beauty (NYSE: ELF) today announced results for the three- and six-month periods ended June 30, 2018.

“Our second quarter saw healthy sales growth, operating profit and cash flows. This was on top of 27% net sales growth in the prior year period,” stated Tarang Amin, Chairman and Chief Executive Officer. “We are working to improve trends at select national retailer partners and are confident in our long-term potential. Our brand continues to resonate with consumers, as demonstrated by our expansion within leading retailers. We believe there is significant whitespace for the e.l.f. brand and seek to deliver shareholder value through the capabilities of our broader platform.”

Three months ended June 30, 2018 results

Net sales increased 6%, or $3.2 million from the second quarter of 2017, to $59.1 million, primarily driven by growth in leading national retailers, largely attributable to new customer expansion and additional retailer store locations. Gross margin decreased from 64% to 62% in the second quarter of 2018, primarily as a result of unfavorable movements in foreign exchange rates, partially offset by margin accretive innovation.

Selling, general and administrative expenses (“SG&A”) were $33.8 million, or 57% of net sales, compared to $32.7 million, or 59% of net sales in the second quarter of 2017. SG&A includes $4.9 million of expenses that are non-cash or that management does not believe are reflective of the Company’s ongoing operations. Adjusted SG&A, excluding these expenses, was $28.9 million, or 49% of net sales, compared to $29.1 million, or 52% of net sales in the same period in fiscal 2017.

The provision for income taxes was $0.1 million in the second quarter of 2018, as compared to a tax benefit of $3.4 million in the second quarter of 2017. The change was primarily driven by excess tax benefits from stock option exercises and vesting of restricted stock, which decreased to $0.3 million in the second quarter of 2018 from $3.7 million in the second quarter of 2017. The increase in income tax expense was partially offset by a reduction in our U.S. federal statutory rate from 35% to 21% as a result of the tax reform laws effective as of the beginning of 2018.

On a GAAP basis, net income was $1.2 million, or $0.03 per diluted share, based on a weighted-average share count of 49.4 million shares. This compares to net income of $4.0 million, or $0.08 per diluted share, based on a weighted-average share count of 49.5 million shares in the second quarter of 2017.

Adjusted EBITDA (EBITDA excluding the items identified in the reconciliation table below) increased 29% to $13.0 million from $10.0 million in the second quarter of 2017.

Adjusted net income (net income excluding the items identified in the reconciliation table below) decreased to $6.5 million, or $0.13 per diluted share, based on a weighted-average diluted share count of 49.4 million in the second quarter of 2018. This compares to adjusted net income of $7.3 million, or $0.15 per diluted share, based on a weighted-average diluted share count of 49.5 million in the same quarter of 2017. Beginning in the first quarter of 2018, the Company excluded the impact of amortization of acquired intangible assets, net of the related tax effect, from both current and prior period adjusted net income.

Six months ended June 30, 2018 results

Net sales increased 7%, or $8.5 million from the first half of 2017, to $125.0 million, primarily driven by growth in leading national retailers, largely attributable to new customer expansion, the benefit of shelf space acquired in 2017, and additional retailer store locations. Gross margin decreased from 64% to 61% in the first half of 2018, primarily as a result of unfavorable movements in foreign exchange rates, customer mix and freight, partially offset by margin accretive innovation.

SG&A were $70.0 million, or 56% of net sales, compared to $65.7 million, or 56% of net sales in the first half of 2017. SG&A includes $9.4 million of expenses that are non-cash or that management does not believe are reflective of the Company’s ongoing operations. Adjusted SG&A, excluding these expenses, was $60.6 million, or 48% of net sales, compared to $58.5 million, or 50% of net sales in the same period in fiscal 2017.

The provision for income taxes was $0.6 million in the first half of 2018, as compared to a tax benefit of $3.3 million in the first half of 2017. The change was primarily driven by excess tax benefits from stock option exercises and vesting of restricted stock, which decreased to $0.2 million during the first half of 2018 from $4.4 million in the first half of 2017. The increase in income tax expense was partially offset by a reduction in our U.S. federal statutory rate from 35% to 21% as a result of the tax reform laws effective as of the beginning of 2018.

On a GAAP basis, net income was $1.9 million, or $0.04 per diluted share, based on a weighted-average share count of 49.4 million shares. This compares to net income of $6.1 million, or $0.12 per diluted share, based on a weighted-average share count of 49.5 million shares in the first half of 2017.

Adjusted EBITDA increased 15% to $24.9 million from $21.7 million in the first half of 2017.

Adjusted net income decreased to $11.9 million, or $0.24 per diluted share, based on a weighted-average diluted share count of 49.4 million in the first half of 2018. This compares to adjusted net income of $12.8 million, or $0.26 per diluted share, based on a weighted-average diluted share count of 49.5 million in the first half of 2017. Beginning in the first quarter of 2018, the Company excluded the impact of amortization of acquired intangible assets, net of the related tax effect, from both current and prior period adjusted net income.

CEO stock purchase

Today Tarang Amin, Chairman and Chief Executive Officer, announced that he intends to purchase up to $500,000 of the Company's common stock. The timing and amount of any purchases by Mr. Amin will be determined based on market conditions, share price and other factors. Mr. Amin is not required to purchase any specific number of shares of the Company's common stock, and he may modify, suspend or terminate his purchases at any time without notice.

Balance sheet

At June 30, 2018, the Company had $17.4 million in cash, as compared to $3.4 million as of June 30, 2017. Inventory at June 30, 2018 totaled $59.9 million, compared to $72.3 million on June 30, 2017. At June 30, 2018, long-term debt totaled $143.7 million, as compared to $152.2 million as of June 30, 2017.

Company outlook

Accounting for current trends within select national retailer partners, the Company is revising its outlook for 2018.

                     

New Fiscal 2018 Outlook

  Original Fiscal2018 Outlook  

Fiscal 2017 Actual

  Net sales growth Low single digits 6-8%

18%

 

Adjusted EBITDA $ 58-62 million $ 65-66.5 million $ 62 million Adjusted net income $ 28-31 million $ 30-31 million $ 32 million (a) Adjusted diluted EPS $ 0.56-0.61 $ 0.59-0.61 $ 0.64 (a) Fully diluted shares outstanding 50.4 million 51.4 million 49.4 million   (a) The Company's 2018 adjusted net income and adjusted diluted EPS guidance excludes amortization of acquired intangible assets. The Company began excluding these items from its adjusted net income and adjusted diluted EPS metrics beginning with the first quarter of fiscal 2018. Fiscal 2017 adjusted net income includes $4.4 million in amortization of acquired intangible assets (net of the related tax effect).  

Second quarter 2018 conference call

The Company will hold a conference call today, August 8, 2018, at 4:30 p.m. ET to discuss the Company’s second quarter 2018 results. Investors and analysts interested in participating in the call are invited to dial approximately ten minutes prior to the start of the call. The U.S. toll free dial-in for the conference call is (877) 407-3982 and the international dial-in number is (201) 493-6780. The conference call will also be webcast live at: http://investor.elfcosmetics.com/news-and-events/events and remain available for 90 days. A telephone replay of this call will be available at 7:30 p.m. ET on August 8, 2018, until 11:59 p.m. ET on August 15, 2018, and can be accessed by dialing the U.S. toll free dial-in, (844) 512-2921 or the international dial-in, (412) 317-6671, and entering replay pin number 13681796.

About e.l.f. Beauty

e.l.f. makes luxurious beauty accessible for all. Established in 2004 as an e-commerce business (www.elfcosmetics.com), e.l.f. has become a true multi-channel brand through its e.l.f. stores and national distribution at Target, Walmart, Ulta Beauty and other leading retailers. By engaging young, diverse beauty enthusiasts with high-quality, prestige-inspired cosmetic and skin care products at extraordinary value, e.l.f. has become one of the fastest growing beauty companies in the United States.

For more information about e.l.f. Beauty, visit the Company’s website at http://www.elfcosmetics.com.

Note regarding non-GAAP financial measures

This press release includes references to non-GAAP measures, including adjusted SG&A, adjusted gross profit, EBITDA, adjusted EBITDA, adjusted net income and adjusted diluted EPS. The Company presents these non-GAAP measures because its management uses them as supplemental measures in assessing its operating performance, and believes they are helpful to investors, securities analysts and other interested parties in evaluating the Company’s performance. The non-GAAP measures included in this press release are not measurements of financial performance under GAAP and they should not be considered as alternatives to measures of performance derived in accordance with GAAP. In addition, these non-GAAP measures should not be construed as an inference that the Company’s future results will be unaffected by unusual or non-recurring items. These non-GAAP measures have limitations as analytical tools, and you should not consider such measures either in isolation or as substitutes for analyzing the Company’s results as reported under GAAP. The Company’s definitions and calculations of these non-GAAP measures are not necessarily comparable to other similarly titled measures used by other companies due to different methods of calculation. Adjusted gross profit excludes costs related to a fixturing and packaging transformation initiative. Adjusted EBITDA excludes costs related to “restructuring” of operations, stock-based compensation, retail store pre-opening costs and other non-cash and non-recurring costs. Adjusted net income excludes costs related to “restructuring” of operations, stock-based compensation, retail store pre-opening costs, other non-cash and non-recurring costs, amortization of acquired intangible assets and the tax impact of the foregoing adjustments. With respect to the Company’s expectations under “Company Outlook” above, the Company is not able to provide a quantitative reconciliation of the adjusted EBITDA, adjusted net income, and adjusted diluted EPS guidance non-GAAP measures to the corresponding net income and diluted EPS GAAP measures without unreasonable efforts. The Company cannot provide meaningful estimates of the non-recurring charges and credits excluded from these non-GAAP measures due to the forward-looking nature of these estimates and their inherent variability and uncertainty. For the same reasons, the Company is unable to address the probable significance of the unavailable information.

Forward-looking statements

This press release contains forward-looking statements within the meaning of the federal securities laws, including those statements relating to, the Company’s outlook for 2018 under “Company Outlook” above and those statements relating to among other things: the Company’s ability to improve trends at select national retail partners; the Company’s confidence in its long-term potential; the Company’s belief regarding the whitespace for the e.l.f. brand; the Company's ability to deliver shareholder value through the capabilities of its broader platform; and Mr. Amin's announcement of his intention to purchase the Company's common stock. These forward-looking statements are based on management's current expectations, estimates, forecasts, projections, beliefs and assumptions and are not guarantees of future performance. Although the Company believes that the expectations reflected in the forward-looking statements are reasonable, actual results and the timing of selected events may differ materially from those expectations. Factors that could cause actual results to differ materially from those in the forward-looking statements include, among other things, the risks and uncertainties that are described in the Company's most recent Annual Report on Form 10-K, as updated from time to time in the Company's SEC filings, as well as the Company’s ability to grow net sales and adjusted EBITDA as anticipated; the Company’s ability to effectively compete with other beauty companies; the Company’s ability to successfully introduce new products; the Company’s ability to attract new retail customers and/or expand business with its existing retail customers; the Company’s ability to optimize shelf space at its key retail customers; the loss of any of the Company’s key retail customers or if the general business performance of its key retail customers declines; and the Company’s ability to effectively manage its SG&A and other company expenses. Potential investors are urged to consider these factors carefully in evaluating the forward-looking statements. These forward-looking statements speak only as of the date hereof. Except as required by law, the Company assumes no obligation to update or revise these forward-looking statements for any reason, even if new information becomes available in the future.

            e.l.f. Beauty, Inc. and subsidiaries Condensed consolidated statements of operations and comprehensive income (unaudited)

(in thousands, except share and per share data)

  Three months ended June 30, Six months ended June 30, 2018       2017 2018       2017   Net sales $ 59,055 $ 55,856 $ 124,975 $ 116,430 Cost of sales 22,410   19,966   48,122   42,311   Gross profit 36,645 35,890 76,853 74,119 Selling, general and administrative expenses 33,791   32,705   70,025   65,710   Operating income 2,854 3,185 6,828 8,409 Other income (expense), net 509 (244 ) (379 ) (1,044 ) Interest expense, net (1,989 ) (2,387 ) (3,952 ) (4,543 ) Income before provision for income taxes 1,374 554 2,497 2,822 Income tax benefit (provision) (126 ) 3,416   (559 ) 3,308   Net income $ 1,248   $ 3,970   $ 1,938   $ 6,130   Comprehensive income $ 1,248   $ 3,970   $ 1,938   $ 6,130   Net income per share: Basic $ 0.03 $ 0.09 $ 0.04 $ 0.14 Diluted $ 0.03 $ 0.08 $ 0.04 $ 0.12 Weighted average shares outstanding: Basic 46,625,915 45,465,723 46,531,264 44,786,305 Diluted 49,425,927 49,509,940 49,364,875 49,524,447                     e.l.f. Beauty, Inc. and subsidiaries Condensed consolidated balance sheets (unaudited)

(in thousands, except share and per share data)

 

June 30, 2018

December 31, 2017

June 30, 2017

Assets Current assets: Cash $ 17,445 $ 10,059 $ 3,354 Accounts receivable, net 27,639 44,634 26,143 Inventories 59,861 62,679 72,274 Prepaid expenses and other current assets 10,385   6,272   5,724   Total current assets 115,330 123,644 107,495 Property and equipment, net 18,813 18,037 16,080 Intangible assets, net 102,375 105,882 109,390 Goodwill 157,264 157,264 157,264 Investments 2,875 2,875 2,875 Other assets 9,655   9,542   2,720   Total assets $ 406,312   $ 417,244   $ 395,824     Liabilities and stockholders' equity Current liabilities: Current portion of long-term debt and capital lease obligations $ 8,660 $ 8,646 $ 22,765 Accounts payable 13,760 26,776 15,653 Accrued expenses and other current liabilities 9,815   15,939   12,053   Total current liabilities 32,235 51,361 50,471 Long-term debt and capital lease obligations 143,708 147,702 152,201 Deferred tax liabilities 22,732 21,341 31,740 Other long-term liabilities 3,123   2,977   3,259   Total liabilities 201,798 223,381 237,671   Commitments and contingencies   Stockholders' equity:

Common stock, par value of $0.01 per share; 250,000,000shares authorized as of June 30, 2018, December 31, 2017 andJune 30, 2017; 47,581,682, 46,617,830 and 46,082,501 sharesissued and outstanding as of June 30, 2018, December 31, 2017and June 30, 2017, respectively

467 463 458 Additional paid-in capital 729,135 720,372 712,012 Accumulated deficit (525,088 ) (526,972 ) (554,317 ) Total stockholders' equity 204,514   193,863   158,153   Total liabilities and stockholders' equity $ 406,312   $ 417,244   $ 395,824           e.l.f. Beauty, Inc. and subsidiaries Condensed consolidated statements of cash flows (unaudited)

(in thousands)

  Six months ended June 30, 2018       2017 Cash flows from operating activities: Net income $ 1,938 $ 6,130 Adjustments to reconcile net income to net cash provided by(used in) operating activities: Depreciation and amortization 8,712 7,147 Stock-based compensation expense 8,271 5,933 Amortization of debt issuance costs and discount on debt 398 403 Deferred income taxes 1,409 (2,682 ) Other, net 175 364 Changes in operating assets and liabilities: Accounts receivable 16,912 11,486 Inventories 2,818 (2,861 ) Prepaid expenses and other assets (5,464 ) (3,507 ) Accounts payable and accrued expenses (18,942 ) (40,328 ) Other liabilities 144   52   Net cash provided by (used in) operating activities 16,371 (17,863 )   Cash flows from investing activities: Purchase of property and equipment (5,162 ) (2,149 ) Investment in equity securities —   (2,875 ) Net cash used in investing activities (5,162 ) (5,024 )   Cash flows from financing activities: Proceeds from revolving line of credit 2,000 20,600 Repayment of revolving line of credit (2,000 ) (6,500 ) Repayment of long term debt (4,125 ) (4,125 ) Cash received from issuance of common stock 497 1,153 Other, net (195 ) (182 ) Net cash provided by (used in) financing activities (3,823 ) 10,946     Net increase (decrease) in cash 7,386 (11,941 ) Cash - beginning of period 10,059   15,295   Cash - end of period $ 17,445   $ 3,354                 e.l.f. Beauty, Inc. and subsidiaries Reconciliation of GAAP gross profit to non-GAAP adjusted gross profit (unaudited)

(in thousands, except percentages)

  Three months ended June 30, Six months ended June 30, 2018       2017 2018       2017 Gross profit $ 36,645 $ 35,890 $ 76,853 $ 74,119 Costs related to Project Unicorn (a) 305   —   305  

  Adjusted gross profit $ 36,950   $ 35,890   $ 77,158   $ 74,119     Gross margin 62 % 64 % 61 % 64 % Adjusted gross margin 63 % 64 % 62 % 64 %   (a)   Represents costs associated with Project Unicorn, a fixturing and packaging transformation initiative.               e.l.f. Beauty, Inc. and subsidiaries Reconciliation of GAAP net income to non-GAAP adjusted EBITDA (unaudited)

(in thousands)

  Three months ended June 30, Six months ended June 30, 2018       2017 2018       2017 Net income $ 1,248 $ 3,970 $ 1,938 $ 6,130 Interest expense, net 1,989 2,387 3,952 4,543 Income tax (benefit) provision 126 (3,416

)

559 (3,308 ) Depreciation and amortization 4,424 3,488

 

8,712 7,147   EBITDA $ 7,787 $ 6,429 $ 15,161 $ 14,512 Costs related to "restructuring" of operations (a) — — —

6

Stock-based compensation 4,631 3,529 8,271 5,933 Pre-opening costs (b) 7 29 42 70 Other non-cash and non-recurring costs (c) 540 35   1,434 1,152   Adjusted EBITDA $ 12,965 $ 10,022   $ 24,908 $ 21,673     (a)   Represents costs associated with the restructuring of the Company’s operations, including the transition of the Company’s New Jersey warehouse and distribution center in 2016. (b) Represents costs associated with e.l.f. stores incurred prior to the store opening, including legal-related costs, rent and occupancy expenses, marketing and other store operating supply expenses. (c) Represents various non-cash or non-recurring costs including costs related to secondary offering of common stock, costs related to certain transformational information technology projects, third-party costs related to M&A due diligence, and Project Unicorn.               e.l.f. Beauty, Inc. and subsidiaries Reconciliation of GAAP SG&A to non-GAAP adjusted SG&A (unaudited)

(in thousands)

  Three months ended June 30, Six months ended June 30, 2018       2017 2018       2017 Selling, general, and administrative expenses $ 33,791 $ 32,705 $ 70,025 $ 65,710 Costs related to "restructuring" of operations (a) — — — (6 ) Stock-based compensation (4,631 ) (3,529 ) (8,271 ) (5,933 ) Pre-opening costs (b) (7 ) (29 ) (42 ) (70 ) Other non-cash and non-recurring costs (c) (235 ) (35 ) (1,129 ) (1,152 ) Adjusted selling, general, and administrative expenses $ 28,918   $ 29,112   $ 60,583   $ 58,549     (a)   Represents costs associated with the restructuring of the Company’s operations, including the transition of the Company’s New Jersey warehouse and distribution center in 2016. (b) Represents costs associated with e.l.f. stores incurred prior to the store opening, including legal-related costs, rent and occupancy expenses, marketing and other store operating supply expenses. (c) Represents various non-cash or non-recurring costs including costs related to secondary offering of common stock, costs related to certain transformational information technology projects, and third-party costs related to M&A due diligence.               e.l.f. Beauty, Inc. and subsidiaries Reconciliation of GAAP net income to non-GAAP adjusted net income (unaudited)

(in thousands, except share and per share data)

  Three months ended June 30, Six months ended June 30, 2018       2017 2018       2017 Net income $ 1,248 $ 3,970 $ 1,938 $ 6,130 Costs related to "restructuring" of operations (a) — — — 6 Stock-based compensation 4,631 3,529 8,271 5,933 Pre-opening costs (b) 7 29 42 70 Other non-cash and non-recurring costs (c) 540 35 1,434 1,152 Amortization of acquired intangible assets (d) 1,754 1,754 3,508 3,613 Tax Impact (e) (1,726 ) (2,061 ) (3,288 ) (4,154 ) Adjusted net income (f) $ 6,454   $ 7,256   $ 11,905   $ 12,750     Weighted average number of shares outstanding - diluted 49,425,927 49,509,940 49,364,875 49,524,447 Adjusted diluted earnings per share $ 0.13 $ 0.15 $ 0.24 $ 0.26   (a)   Represents costs associated with the restructuring of the Company’s operations, including the transition of the Company’s New Jersey warehouse and distribution center in 2016. (b) Represents costs associated with e.l.f. stores incurred prior to the store opening, including legal-related costs, rent and occupancy expenses, marketing and other store operating supply expenses. (c) Represents various non-cash or non-recurring costs including costs related to a secondary offering of common stock, costs related to certain transformational information technology projects, third-party costs related to M&A due diligence, and Project Unicorn. (d) Represents amortization expense of acquired intangible assets consisting of customer relationships and favorable leases. (e) Represents the tax impact of the above adjustments. (f) Adjusted net income for the three and six months ended June 30, 2017, as previously reported, was $6.2 million and $10.5 million, respectively. The difference of approximately $1.1 million and $2.2 million relates to amortization of acquired intangible assets, net of tax. The Company's 2018 adjusted net income and adjusted diluted EPS guidance excludes amortization of acquired intangible assets. As such, prior year results have been adjusted to reflect a similar basis of presentation.

Investor RelationsInvestors:ICR, Inc.Allison Malkin, (203) 682-8200orMedia:ICR, Inc.Alecia Pulman, (203) 682-8200

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