MADISON, Wis., April 21, 2017 /PRNewswire-iReach/ -- Father's Day is not for another two months, but Madison-area dads who are looking to have a fun-filled day with their children can do just that at the Day with Dad event that is being held this Saturday, April 22.

Presented by Zimbrick, the 17th annual Day with Dad event will be taking place at the Keva Sports Center in Middleton, WI. The event will run from 1 p.m. to 4 p.m. Kids of all ages are encouraged to join in on the fun with their dad or granddad, but moms are welcome too. No registration is needed, and drop-ins are welcome, however, children must be accompanied by an adult if under 18 years of age.

There will be a number of activities taking place during the Day with Dad event, including sports such as soccer, basketball, football and more. There will be a live DJ, inflatables and local first responders. The UW-Wisconsin and Marquette teams will be present to play Quidditch with the kids, and there will also be a number of local vendors providing free samples throughout the day.

The event is free, though participants are encouraged to bring cash donations or new or gently used books. All cash and book donations will benefit the REACH-A-CHILD foundation—a charity that works with first responders to ensure that they have the necessary tools to reach children in crisis.

This year, the fundraising goal is $2,500. The hope is to raise enough money to provide the Middleton and Cross Plains Police Department with six backpacks for their police cars, as well as ten additional backpacks for the police cars in the Town of Madison. The backpacks are filled with books and other items that can help to take children's minds off the situation when there is a crisis taking place.

About Zimbrick Inc.

Since opening the doors to their first dealership more than 50 years ago, the Zimbrick automotive group has been both family owned and family operated. The group has a number of sales and service locations spread across Dane County with rooftops in Madison, Middleton and Sun Prairie. The suite of Zimbrick automotive brands includes Acura, Audi, BMW, Buick, Chevy, GMC, Honda, Hyundai, Infiniti, Mercedes-Benz, Mercedes-Benz Commercial Vans, MINI, Nissan, Porsche, smart and Volkswagen.

In addition to being the presenting sponsor of the Day with Dad event, Zimbrick has, and continues to assist with various charities, such as United Way and the American Red Cross Blood Drive. The group has been named one of the top 10 givers in Dane County for their financial contributions to charities and community events and organizations. More information on the services provided by Zimbrick can be found on their website at www.zimbrick.com.

Media Contact: Laura Schultz, Zimbrick Inc., 608-271-1601, laura.schultz@zimbrick.com

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SOURCE Zimbrick Inc.

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