The New Home Company Announces Seabluff, Its First Residences at Playa Vista in the Heart of Silicon Beach
October 20 2017 - 12:00PM
Business Wire
Construction is underway on 75 contemporary,
two-story townhomes and stylish single-story flats, representing
NEW HOME’s first offering within the connected urban community on
the Westside of Los Angeles.
The New Home Company (NEW HOME, NYSE: NWHM) has arrived at
Silicon Beach. The Aliso Viejo, California-based homebuilder has
announced that construction is underway at Seabluff, a new
collection of 75 contemporary townhomes and stylishly stacked flats
within Playa Vista, the connected urban community developed by
Brookfield Residential on the Westside of Los Angeles.
Seabluff is NEW HOME’s first neighborhood at Playa Vista and is
the final opportunity for attached, for-sale homes in the entire
master-planned community.
Silicon Beach, which stretches along the coast from the Santa
Monica Mountains to Playa Vista, is home to more than 500
innovative companies joining the high-tech sector with the
entertainment industry.
At Seabluff, the highly acclaimed KFA Architecture has created
modern one- and two-story designs with open floorplans, warm wood
accents, patio decks and shared courtyards in residences ranging
from 1,102 to 2,233 square feet with up to three bedrooms plus den
for its 69 market-rate homes. Seabluff will also offer six
controlled-price units, or CPUs, set aside for community-serving
employees—such as teachers, firefighters, police officers,
healthcare workers and other public servants—ranging from 776 to
824 square feet with one bedroom and one bath.
NEW HOME will preview floor-plan options and begin pre-sales in
late winter 2017 when it opens an on-site Seabluff Sales Gallery.
Pricing is expected to start in the $900,000s for the market-rate
homes.
“Playa Vista is at the epicenter of Silicon Beach and has become
one of the most vibrant new-home communities in Southern
California,” said NEW HOME Chief Marketing Officer Joan
Marcus-Colvin. “We look forward to introducing a neighborhood that
will appeal to both young professionals and empty nesters looking
for an attainable, low-maintenance residence next to the region’s
best tech, creative and entertainment companies, exceptional
restaurants and resort-style amenities.”
Seabluff is within walking distance to The Campus at Playa
Vista, the vibrant mix of creative offices that is home to tech
companies such as IMAX, Google, YouTube Space L.A., Yahoo, and
ICANN, and media firms including Group M, Fullscreen and
72andSunny.
Seabluff is also close to the dining at Playa Vista’s retail and
entertainment center Runway Playa Vista and to the recreation of
The Resort, a private resident club. Residents of Seabluff will
also enjoy Playa Vista’s 29 urban parks, including Concert Park, a
community favorite for outdoor concerts and movies, picnics, food
trucks, yoga and leisurely walks.
Those interested in a new home at Seabluff are encouraged to
visit www.SeabluffNWHM.com to join the Interest Registry and
receive updates on the progress of the neighborhood.
About Playa Vista
Playa Vista, a Brookfield Residential community, is one of the
most innovative and connected urban communities in the United
States. Located on property once occupied by Howard Hughes’
aircraft plant, runway and hangars, Playa Vista today is a thriving
and evolving mixed-use hub for homes, creative offices, retail,
parks and open space as well as home to special events. More than
10,000 people now live and work in Playa Vista. The community’s
final collections of homes are among the few new, for-sale
offerings in Silicon Beach, where property values continue to
appreciate.
About The New Home Company
NEW HOME is a publicly traded company listed on the New York
Stock Exchange under the symbol “NWHM.” It is a new generation
homebuilder focused on the design, construction and sale of
innovative and consumer-driven homes in major metropolitan areas
within select growth markets in California and Arizona, including
coastal Southern California, the San Francisco Bay area, metro
Sacramento and Phoenix. NEW HOME is a multi-year recipient of “The
Eliant” for Best Overall Customer Experience in the Eliant
Homebuyers’ Choice Award’s multi-divisional builder segment. In
2017, NEW HOME won a total of 22 Eliant Awards, the highest number
earned by a home builder in this year's competition. For two years
in a row, NEW HOME has been named to the Inc. Magazine Founders 40
list, recognizing newly public companies that have maintained a
strong entrepreneurial spirit. For more information about the
company or its current new-home offerings, visit www.NWHM.com.
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Paolucci Salling & Martin Communication Arts | Public
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