Quantzig, a global analytics solutions provider, has announced the completion of their latest digital analytics study on the pharmaceutical industry. The client, a leading biopharmaceutical supplier approached Quantzig to understand the process of retaining existing customers and acquiring new ones. The client wanted to devise strong sales performance strategies to maximize their ROI. Based on current and past sales performances, the client wanted to gauge sales activities and generate better sales reports.

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Biopharmaceuticals supplier leverages digital analytics to improve sales. (Graphic: Business Wire)

According to the digital analytics experts at Quantzig, “With the growth of the healthcare industry, organizations have started leveraging the use of real-world data to enter new market segments and implement premium pricing strategies.”

The biopharmaceutical sector is an important part of the pharmaceutical industry and has been witnessing rapid growth over the past couple of years. Due to their ability to treat and prevent some life-threatening diseases, biopharma drugs have provided the push for the continued success of the pharmaceutical industry.

The solution offered by Quantzig helped the client to observe patient-physician interactions, patient behavior, and devise strategies to drive better patient engagement. With the help of this engagement, the client was able to increase their market growth by identifying the needs and preferences of the target customers.

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This digital analytics solution provided benefits that helped the client to:

  • Track and evaluate online campaigns
  • Enhanced marketing efforts and improved performance
  • To read more, request a free proposal

This digital analytics solution offered predictive insights on:

  • Highlighting new products for the patients
  • Obtaining real-time information on the biopharma market
  • To read more, request a free proposal

View the complete digital analytics study here:

https://www.quantzig.com/content/biopharma-industry-digital-analytics

About Quantzig

Quantzig is a global analytics and advisory firm with offices in the US, UK, Canada, China, and India. For more than 12 years, we have assisted our clients across the globe with end-to-end data modeling capabilities to leverage analytics for prudent decision making. Today, our firm consists of 120+ clients, including 45 Fortune 500 companies. For more information on all of Quantzig’s services and the solutions they have provided to Fortune 500 clients across all industries, please contact us.

QuantzigAnirban ChoudhuryMarketing Consultanthello@quantzig.comhttps://www.quantzig.com/contact-us