NEW YORK, Oct. 18, 2017 /PRNewswire/
-- Monster®, the world leader in premium
headphones and speakers, is proud to announce it has teamed up with
Memphis-born rap artist
Yo Gotti in a broad
partnership that aims to bring better sound and an elevated
listening experience to music fans everywhere. As part of Monster's
alliance with the Roc Nation superstar, Monster is
collaborating with Yo Gotti to
create "The Sound of Yo Gotti,"
including a special VIP website that will highlight specially
designated Monster products chosen by Yo
Gotti to bring fans new ways to experience the very best
audio quality possible.
With nearly two decades spent making music and mentoring
emerging talent, Yo Gotti
understands the importance of sound quality. "When I'm
working on my music, I take special care to make sure the sound is
perfect," said Yo Gotti. "I know I
can turn to Monster to make sure me and my fans are experiencing
the sound exactly as I intended."
The partnership between Monster and Yo
Gotti is a natural synergy for the entrepreneurial music
industry executive and builds on years of knowledge and experience
in the evolving music-technology landscape. Yo Gotti will join the Monster family alongside
the likes of Monster ambassadors Andre
Ward, Lance Stephenson,
Joe Perry and more.
"As a veteran in hip hop, Yo
Gotti understands what his fans are looking for and
understands that music matters,"
said Head Monster Noel Lee. "Yo
Gotti's fans will love discovering his music all over again
through the superior sound quality of Monster products."
Fans and music lovers worldwide will be able to view
Yo Gotti's choice Monster products
on his Monster VIP website that will launch this Fall. Among the
products featured will be the family of Monster ClarityHD Designer
series headphones which offer music more comfort, convenience and
music listening quality for less. With impeccable build quality and
materials, they are equipped with some of Monster's most advanced
audio engineering and technologies, and are specially tuned to
deliver no-compromise Pure Monster Sound for listening
experience that brings music to life, offering vibrant attack
dynamics for horns and percussion instruments, rich, life-like
vocals, and powerful bass and crystal clear high frequencies.
Yo Gotti's new album "I Still Am"
will be released on October 27, 2017
and includes his platinum hit "Rake It Up" featuring Nicki Minaj
and features new collaborations with 21 Savage, French Montana,
Chris Brown and Meek Mill.
Explore the world of Monster at www.monsterproducts.com. To
become a fan of Monster® products, please follow us on
Facebook (www.facebook.com/monsterproducts) or Twitter
(www.twitter.com/monsterproducts)
About Monster:
For the past 38 years,
Monster® has been a catalyst for innovation and big
ideas. Discovering that cables in hi-fi systems influenced the
sound, Head Monster Noel Lee developed Monster Cable - an immediate
hit. Monster® engineered the sound of Beats® headphones, and has
since become the world's leading manufacturer of high-performance
headphones, all featuring Pure Monster Sound™ technology.
Today, the company offers advanced connectivity solutions for
professional musicians, home entertainment, computing, mobile and
gaming, as well as high performance AC Power and conditioning
products. Monster® continues to lead in innovation with Monster
having been granted over 500 Patents and 100 patents pending
worldwide, offering more than 5,000 products in over 160 countries.
Monster® also prides itself in helping those who are in
less-than-fortunate circumstances through Monster Cares. Above all,
Monster® does what it does Because the Music Matters.
About Yo Gotti:
Quickly
becoming one of the top powers players in hip-hop, Yo Gotti is a critically acclaimed rapper and
entrepreneur from Memphis,
Tennessee. As the CEO of the Collective Music Group (CMG)
record label, Yo Gotti has mentored
some of the most promising up-and-coming rappers, including
Moneybagg Yo and Blac Youngsta. The Memphis mogul garnered a large fan base by
releasing a slew of mixtapes and delivering a mix of club bangers
and hard-hitting tracks, including "Act Right," "Five Star,"
"Errrbody" and "Down in the DM." Showing no signs of slowing down,
Yo Gotti recently made his first top
10 entry on the Billboard Hot 100 with the smash hit, "Rake It Up"
– a track off his collaborative Gotti Made-It mixtape with
producer, Mike WiLL Made-It. Yo
Gotti is currently preparing to release a new LP in the
fall.
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SOURCE Monster; Yo Gotti