Juniper Research: Self-Driving Market Becomes a Reality in the US by 2026, As 1 in 4 New Vehicles Sold Becomes Driverless
May 23 2018 - 04:30AM
Business Wire
New findings from Juniper Research reveal that the annual sales
of fully autonomous vehicles (AVs) in the US will reach 5 million
by 2026. In comparison, the global market will account for 20
million new AVs sold during the same year.
The new research, Autonomous Vehicles & ADAS: Readiness
Index, Player Positioning & Forecasts 2018-2026, found that the
market adoption of AV technologies is set to ramp up in the future,
driven by:
- Competition from the likes of Google,
whose focus has been on entirely driverless vehicles.
- Heavy investments from Volvo, Audi,
Daimler and GM; positioning themselves as mobility services
firms.
- Governments enabling firms to test AVs
on their roads and invest in smart city infrastructure.
- Drivers becoming accustomed to ADAS
(Advanced Driver Assistance Systems).
For more insights, download the free whitepaper: Why Google is
Leading the Self-Driving Market Race?
Google & Volvo Lead OEM Progress
Juniper ranked the 5 most promising players in the driverless
car sector:
1. Waymo (Google)
2. Volvo
3. Tesla
4. Daimler
5. Audi
Ranked no 1, Google is further ahead than traditional
manufacturers in terms of technology and miles tested. Waymo is set
to be integrated into smart city strategies for public
transportation and could licence its expertise to other OEMs;
threatening the role of the Tier 1 suppliers. [Players were scored
on factors including development time, public trials, miles tested,
fleet size, and consumer awareness].
ADAS Adoption Reach 100 Million Vehicles by 2020
Juniper estimates that 45 million on-road vehicles will have
some form of ADAS functionality by the end of 2018, with adoption
reaching 100 million by 2020. Additionally, with luxury vehicles
incorporating semi-autonomous technologies, such as the new Audi
A8, the market will further evolve to full automation, while
shifting its focus to delivering a complete driver experience.
Research author Michael Larner explained: “The introduction of
fully autonomous technologies, with some vehicles no longer having
steering wheels and pedals, will mean that the focus will shift
from how drivers get from A-B to how the occupants use the journey
time.”
Juniper Research provides research and analytical services to
the global hi-tech communications sector, providing consultancy,
analyst reports and industry commentary.
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Juniper ResearchSam SmithPress RelationsT: +44(0)1256
830001E: sam.smith@juniperresearch.com