HSBC Private Banking, Americas today announced the appointment of Carly McKeeman as Philanthropic and Family Governance Specialist. She joins HSBC with more than 10 years of charitable planning and administration experience. Based in New York, McKeeman will report to Heather Flanagan, Regional Head of Private Wealth Solutions for HSBC Private Banking, Americas.

In her new role, McKeeman will lead the development of the Private Bank’s Philanthropy and Family Governance services. As part of this effort, she will partner with leaders across HSBC’s Global Private Wealth Solutions Group to bolster the bank’s local capabilities in this pivotal space.

“We are thrilled to welcome Carly to the team. Her knowledge and expertise will prove instrumental as we enhance and develop charitable planning solutions for our private banking clients, tailored to their unique values and needs,” said Flanagan. “Additionally, our clients are more frequently asking for Family Governance services and Carly’s deeply engrained experience and skillset will help us bring our offering to a superior level of service in this growing area.”

McKeeman joined HSBC from Evercore Wealth Management where she worked with ultra-high-net-worth families and their outside advisors on investment management and fiduciary planning matters. McKeeman previously held positions at Fiduciary Trust and served as the Associate Director of Planned and Major Gifts at Columbia Law School.

In addition to being admitted to the Bars of California and New York, McKeeman sits on the board of the New York chapter of the Society of Trust and Estates Practitioners (STEP). She is also a past Fellow of the American Bar Association Section of Real Property, Trust and Estates, and has been recognized as a 2017-19 Young Leader to the American College of Trusts and Estates Counsel (ACTEC). She is on the Board of Directors for the Women’s Prison Association, a social services organization based in New York City.

Notes to editors:

About HSBC Private Banking

As part of the HSBC Group, one of the world’s largest banking and financial services organizations, HSBC Private Banking seeks to be the leading international private bank for business owners and their families. It provides clients with wealth, business and family succession solutions in the largest and fastest growing markets around the world. HSBC Private Banking is the marketing name for the private banking business conducted by the principal private banking subsidiaries of the HSBC Group.

For more information, visit www.hsbcprivatebank.com

HSBC Bank USA, National Association (HSBC Bank USA, N.A.) serves customers through retail banking and wealth management, commercial banking, private banking, and global banking and markets segments. It operates bank branches in: California; Connecticut; Delaware; Washington, D.C.; Florida; Maryland; New Jersey; New York; Pennsylvania; Virginia; and Washington. HSBC Bank USA, N.A. is the principal subsidiary of HSBC USA Inc., a wholly-owned subsidiary of HSBC North America Holdings Inc. HSBC Bank USA, N.A. is a Member of the FDIC. Investment and brokerage services are provided through HSBC Securities (USA) Inc., (Member NYSE/FINRA/ SIPC) and insurance products are provided through HSBC Insurance Agency (USA) Inc.

The HSBC Group

HSBC Holdings plc, the parent company of the HSBC Group, is headquartered in London. The Group serves customers worldwide from around 3,900 offices in 67 countries and territories in Europe, Asia, North and Latin America, and the Middle East and North Africa. With assets of US$2,522bn at 31 December 2017, HSBC is one of the world's largest banking and financial services organisations.

HSBC Private BankingMedia enquiries to:Matt Ward, 212-525-1931matthew.m.ward@us.hsbc.comorAnnie Richardson, 212-525-3827annie.richardson@us.hsbc.com

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