Leading automotive technology and digital marketing provider
establishes official presence in Canada to expand operations and deliver
innovative solutions, local strategy and support to all provinces
and territories.
TORONTO, Oct. 17, 2018 /PRNewswire/ -- Dealer Inspire
(DI), a Cars.com (NYSE: CARS) company that provides disruptive
technology and digital marketing solutions to the automotive
industry, announced today that it has become an official business
entity in Canada. As a formally
established Canadian business, DI brings more freedom of choice to
innovative Canadian car dealers looking to power their dealerships
with a connected suite of technology solutions that drive modern
consumers from search to signature while making internal operations
more efficient and cost-effective.
The company has been working with approximately 300 Canadian
dealers since 2013, but today's news allows for deeper
relationships and more rapid growth to reach the approximately
4,300 dealers in the market. Dealer Inspire is a certified provider
for the Mazda, Volkswagen, Mercedes and Volvo Canada programs,
which provides a short list of best-in-class partners for dealers
to work with for their digital marketing needs.
"Growth in Canada is a natural
progression for the company," said Joe
Chura, CEO of Dealer Inspire. "Canada is home to many of our longest-standing
dealer partners, and as a certified provider in several endorsed
OEM programs, we are excited to deepen our already established
relationships while offering a new alternative to help future-proof
dealers' businesses in a rapidly changing industry."
Dealers will have the benefit of working with a new
Canadian-based DI Performance Management team that is regionalized
across the country. Led by Senior Sales Director Alecia Wilson, who is based in Toronto and has extensive digital marketing
experience throughout Canada, the
team will include digital strategists in every province to give
dealer partners access to experts who understand the nuances of
local market strategy, offer on-demand support and training with
service hours that cover all local time zones and deliver
transparent reporting to show how DI is working to maximize
results.
"I trust the team at Dealer Inspire," said Mitch Gallant, internet department manager of
Capital Ford Lincoln in Regina,
Saskatchewan, who became a DI customer in 2016. "They're
thoughtful, progressive and driven. I value my relationship with
Dealer Inspire more than any other partner in our business."
In addition to dedicated service and support, Canadian dealers
can expect technology solutions specifically engineered for their
needs.
The multilingual toggle on DI's advanced website platform gives
car shoppers the ability to switch between English and French with
the tap of a button. Built with multilingual SEO in mind, car
dealers can also create their own content in multiple languages to
ensure they are providing local shoppers with a welcoming user
experience tailored to their preferred language.
In addition, METALSM, DI's new Inventory Management
System (IMS), was built to handle the very specific needs that
Canadian-based car dealerships require to effectively process,
display and distribute their vehicle inventory. With real-time API
synchronization, modern design, lightning fast search, enhanced
pricing rules and more, METALSM gives dealers the edge
they need to move metal faster than their competition.
To learn more about Dealer Inspire Canada, visit
dealerinspire.ca.
ABOUT DEALER INSPIRE
Dealer Inspire (DI) is an
award-winning technology provider that has innovated automotive
retail with four SAAS products that help future-proof dealerships,
including an advanced website platform, artificial intelligence
messaging, automatic digital retailing and next-gen connected
marketing services. With a team of 500 employees servicing
approximately 2,200 dealers in the U.S., Mexico and Canada, DI maintains its reputation for
customer support with a standard of 12-minute response and 24-hour
solution times.
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SOURCE Dealer Inspire