Travel Data offers insight into the China-Europe Tourism
Market
VENICE,
Italy, Jan. 21, 2018 /PRNewswire/ -- Ctrip, the
largest online travel agent in China and the second largest in the world
jointly released the "2017 China-Europe Tourism Market Data Report"
alongside China Tourism Academy (CTA), a specialized institute
under China National Tourism Administration (CNTA). The report was
shared at the Venice Business Summit, the kick-off event of the
2018 China-Europe Tourism Year.
Ever since the signing of the ADS agreement, tourism exchanges
between China and Europe has seen consecutive growth. In 2017,
Chinese citizens visiting Europe
exceeded 6 million for the first time.46% are from Eastern China with Shanghai, Beijing, Guangzhou and Shenzhen being top departure cities. According
to Ctrip's airline ticket sales data, Europe is the second most popular destination
for Chinese outbound tourists after Asia. Europe
also saw a year on year growth of 26.3%.
While France, Italy, Spain
and Germany remain top choices for
Chinese travelers, countries such as Czech Republic, Finland, Iceland and Norway are also becoming increasingly popular.
With strong preferences for self-coordinated and personalized
tours, Chinese travellers are more willing to spend money on new
and unique experiences. Females travel more than their male
counterparts and 30 to 40 year olds are the main force of European
tourism. With higher income and purchasing powers, this age group
has the greatest demand for high-quality travel services and
comfortable experiences.
Ctrip's CEO of Destination Marketing Jenna Qian said, "Seizing the opportunity of the
China-Europe Tourism Year, we look forward to more tourism
cooperation and exchanges between China and Europe. With the largest user base and a deep
understanding of Chinese travelers, we are able to provide European
destinations and partners with the most effective marketing and
product strategies and solutions, and as a result, better serve our
users."
Mr Dai Bin, President of China Tourism Academy (CTA) added,
"Tourism is changing the world. Tourism is changing China and Europe. Looking ahead, we firmly believe that
goodwill, tolerance and patience, will remain the cornerstone of
sustainable tourism development between China and Europe."
About Ctrip.com International, Ltd.
Ctrip.com International, Ltd. is a leading travel service
provider of accommodation reservation, transportation ticketing,
packaged tours and corporate travel management in China. It is
the largest online consolidator of accommodations and
transportation tickets in China in terms of transaction
volume. Ctrip enables business and leisure travelers to make
informed and cost-effective bookings by aggregating comprehensive
travel related information and offering its services through an
advanced transaction and service platform consisting of its mobile
apps, Internet websites and centralized, toll-free, 24-hour
customer service center. Ctrip also helps customers book vacation
packages and guided tours. In addition, through its corporate
travel management services, Ctrip helps corporate clients
effectively manage their travel requirements. Since its inception
in 1999, Ctrip has experienced substantial growth and become one of
the best-known travel brands in China.
For further information, please contact:
International PR
Ctrip.com International, ltd.
Tel: (+86) 21 3406 4880 ext 196455
Email: Pr@ctrip.com
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SOURCE Ctrip.com International, Ltd.