NEW YORK, Nov. 08, 2018 /PRNewswire-PRWeb/ -- On the
heels of its acquisition of DRS media this summer and the opening
of a new office in San Francisco,
Clarity has made a number of significant personnel moves in its
growing Manhattan office.
Jay Kolbe, who led the
Advertising/ Marketing Technology practice at Sparkpr, has been
named Executive Vice President, Emerging Technologies at Clarity.
Kolbe's focus includes blockchain and cryptocurrency as well as
artificial intelligence, virtual reality and other cutting-edge
platforms and technologies.
Also fleshing out the senior ranks is Michael Paffmann who joins the New York team as Vice President, Enterprise.
affmann, a media relations whiz with wide-ranging B2B experience,
brings nine years at 5W and Highwire to bear.
Finally, longtime Clarity Account Director Sherry Smith has been promoted to Vice President
in charge of Media, Mobile and Marketing. Sherry's client
experiences over the years have included brands like Samsung,
Wochit and CleverTap.
According to Ruth Sarfaty,
Managing Director of Clarity New York, "This infusion of senior
expertise in NY enables us broaden our service offerings across the
company and adds strategic leadership in positions of influence. On
a personal level, I couldn't be happier to have Jay, Mike and
Sherry here in leadership roles. Jay is a creative thinker with
deep relationships whose socio-psychological perspective adds an
unusual spin to every project. Mike brings incredible energy and
media chops and Sherry is a skilled writer who is undaunted by
complexity no matter what the business."
About Clarity
Clarity is an international communications agency that
specializes in strategic public relations for dynamic, fast-growing
companies. Known for its media strategy expertise, deep business
insights and exceptional client service, Clarity helps companies
ranging from promising startups to multinational organizations
bring their stories into focus. The company was founded by CEO
Sami McCabe in 2013 and has offices
in New York, San Francisco, London and Berlin. For more information, visit
http://www.clarity.pr
SOURCE Clarity LLC