Ackroo completes development to Clover to expand SMB footprint
October 03 2018 - 8:00AM
Ackroo Inc. (TSX-V: AKR; OTC: AKRFF) (“Ackroo” or the “Company”), a
gift card and loyalty marketing technology and services provider,
today announced that its gift card, loyalty and promotional
currency application will be one of the first third-party
applications released on First Data Canada’s new Clover Flex app
market. First Data Canada, a division of First Data Corporation
(NYSE:FDC), recently launched the revolutionary android-based
Clover Flex point of sale solution. This integration will allow any
First Data Canada merchant who chooses to select or switch to
Clover, the ability to download the Ackroo gift card, loyalty and
promotional currency application at the click of a few buttons.
These merchants will be able to setup and self-deploy themselves on
Clover eliminating the need to contact Ackroo sales and operations
staff, which will not only speed up the time to begin using
Ackroo’s application, but will also remove the setup costs
associated today with using Ackroo’s platform. The advancement is a
big win for First Data merchants, but also a big win for Ackroo as
they enter the self-serve sign up market for SMB merchants.
“Building a self-serve signup product for our
growing SMB merchant base is a key priority for Ackroo,” said Steve
Levely, chief executive officer at Ackroo. “As we enter our next
phases of growth, reducing the effort required to support the
selling and on-boarding of small to medium sized merchants is
important for the Company. Merchants that use Clover can access the
Clover app marketplace to identify and download the Ackroo
application and effectively self-deploy. Since merchants will
self-setup they will avoid regular Ackroo setup fees and will have
access to a free initial trial of the technology. We see value not
only in redirecting our sales and operational efforts towards
larger or more complex merchant types, but also in reducing the
cost to switch to Ackroo by extending a freemium version of the
product to merchants. This advancement combined with Ackroo being
the first gift card and loyalty provider on Clover in Canada
positions the Company and our partner First Data Canada for great
success in the years ahead.”
“We are thrilled to welcome Ackroo to the Clover
Canada app marketplace as one of our first third-party apps and to
satisfy our merchant’s requirement to consume a leading gift and
loyalty application via the Clover Flex device,” said Brian Green,
President at First Data Canada. “Our Clover Flex launch brings
First Data’s tremendous payments innovation to Canada. Flex is the
first device to offer LTE, Wifi and counter-top capabilities all in
a single device and to include smart technology for the consumption
of apps that are important to business operators. Ackroo has been a
well-regarded partner of First Data Canada for some time and is a
great compliment to the Clover platform.”
About First Data CanadaFirst Data Canada, a
division of First Data Corporation (NYSE:FDC) makes payment
transactions secure, fast and easy for merchants, financial
institutions and their customers. First Data is a global
leader in commerce-enabling technology and solutions, serving
approximately six million business locations and 4,000 financial
institutions in more than 100 countries around the world. The
company’s 22,000 owner-associates are dedicated to helping
companies, from start-ups to the world’s largest corporations,
conduct commerce every day by securing and processing more than
3,000 transactions per second and $2.4 trillion per year. For more
information, visit: www.firstdata.ca.
About AckrooAckroo provides
automotive, petroleum, hospitality and retail merchants of all
sizes a robust, cloud based multi-currency marketing platform to
help attract, engage and grow their customers while increasing
their revenues and margins. Through a SaaS based business model
Ackroo provides an in-store and online automated solution to help
merchants process gift card, loyalty and promotional transactions
at the point of sale, provide key administrative and marketing
data, and to allow customers to access and manage their gift card
and loyalty accounts. Ackroo also provides important marketing
services to assist their merchants with utilizing Ackroo’s
technology solution. Ackroo is headquartered in Ottawa, Canada. For
more information, visit: www.ackroo.com.
For information, please contact:
Steve LevelyChief Executive Officer | AckrooTel:
613-599-2396 x730Email: slevely@ackroo.com |
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