TIDMASC

RNS Number : 3715U

ASOS PLC

12 July 2018

12 July 2018

ASOS plc ("the Company")

Trading Statement for the four months ended 30 June 2018

 
                                     Four months to 30 June                       Ten months to 30 June 
                                                 Reported      CCY(2)                        Reported      CCY(2) 
 GBPm(1)                    2018    2017         Increase    Increase      2018      2017    Increase    Increase 
                          ------  ------  ---------------  ----------  --------  --------  ----------  ---------- 
 UK retail sales           288.0   234.6              23%         23%     702.5     575.4         22%         22% 
  EU retail sales          257.4   196.6              31%         23%     606.5     445.5         36%         28% 
  US retail sales          108.1    94.4              15%         22%     257.1     218.7         18%         25% 
  ROW retail sales         149.2   134.5              11%         11%     367.9     309.7         19%         19% 
 International retail 
  sales                    514.7   425.5              21%         19%   1,231.5     973.9         26%         24% 
                          ------  ------  ---------------  ----------  --------  --------  ----------  ---------- 
 Total retail sales        802.7   660.1              22%         21%   1,934.0   1,549.3         25%         23% 
                          ------  ------  ---------------  ----------  --------  --------  ----------  ---------- 
 
 Total group revenue(3)    823.9   675.8              22%         21%   1,982.0   1,587.3         25%         24% 
                          ------  ------  ---------------  ----------  --------  --------  ----------  ---------- 
 

(1) All numbers subject to rounding throughout this document, (2) Constant currency is calculated to take account of hedged rate movements on hedged sales and spot rate movements on unhedged sales, (3) Includes retail sales, delivery receipts and third party revenues

Highlights include:

 
      --   Retail sales grew +22% on a reported basis and +21% in constant 
            currency 
      --   Continued market share gain in the UK with retail sales growth 
            of +23% 
      --   International sales growth of +21% as infrastructure and proposition 
            investments continue 
      --   Retail gross margin up 130bps, ahead of plan 
      --   Continued strong customer engagement: active customers(4) +20%, 
            average basket value +1%, average order frequency(5) +8%, conversion 
            +10bps 
 

Guidance:

 
      --   FY18 Sales within the +25-30% range, likely towards the lower 
            end 
      --   FY18 Gross margin guidance c.+100bps 
      --   FY18 PBT expected to be in line with consensus(6) 
      --   FY18 Capex guidance unchanged at GBP230-250m 
      --   Medium term guidance unchanged; 20-25% sales growth p.a. at 
            a c.4% EBIT margin 
 

Nick Beighton, CEO, commented:

"I am pleased with the way the business has traded over the last four months and we are on track with our plans for the year. We delivered good sales growth, particularly in the UK, better than planned gross margin alongside significant progress on our infrastructure investments.

P4 trading has started well, particularly in terms of full price sell through. We remain confident of delivering another year of strong growth."

(4) Defined as having shopped in the last twelve months as at 30 June 2018, (5) Calculated as last twelve months' total orders divided by active customers

(6) Company compiled consensus currently GBP101.0million as at 11 July 2018

Investor and Analyst conference call:

ASOS will be hosting a conference call for analysts and investors at 8.00am (UK Time) today. Please call Tom Berger at Instinctif Partners for dial-in details on 020 7457 2834 or email tom.berger@instinctif.com.

A recording of this conference call will be available on the ASOS Plc investor centre website later today: http://www.asosplc.com/investors.aspx

For further information:

 
 ASOS plc                                          Tel: 020 7756 1000 
 Nick Beighton, Chief Executive Officer 
 Greg Feehely, Director of Investor Relations 
  Website: www.asosplc.com/investors 
 
 
   Instinctif Partners                               Tel: 020 7457 2020 
 Matthew Smallwood / Justine Warren / Tom 
  Berger 
 
 
   JPMorgan Cazenove                                 Tel: 020 7742 4000 
 Michael Wentworth-Stanley / Caroline Thomlinson 
  / Bill Hutchings 
 
 
   Numis Securities                                  Tel: 020 7260 1000 
 Alex Ham / Luke Bordewich / Tom Ballard 
 

Forward looking statements:

This announcement may include statements that are, or may be deemed to be, "forward-looking statements" (including words such as "believe", "expect", "estimate", "intend", "anticipate" and words of similar meaning). By their nature, forward-looking statements involve risk and uncertainty since they relate to future events and circumstances, and actual results may, and often do, differ materially from any forward-looking statements. Any forward-looking statements in this announcement reflect management's view with respect to future events as at the date of this announcement. Save as required by applicable law, the Company undertakes no obligation to publicly revise any forward-looking statements in this announcement, whether following any change in its expectations or to reflect events or circumstances after the date of this announcement.

Background note:

ASOS is a global fashion destination for 20-somethings, selling cutting-edge fashion and offering a wide variety of fashion-related content, making ASOS.com the hub of a thriving fashion community. ASOS sells over 87,000 branded and 'ASOS Design' products through localised app and mobile/ desktop web experiences, delivering from fulfilment centres in the UK, US and Europe. ASOS tailors the mix of ASOS design (our in house designed label), global and local brands sold through our own channels to deliver a locally relevant product offer. Our global propositions help bring our amazing product to nearly every country in the world and we serve customers globally with increasingly tailored local experiences: Relevant languages, payment methods and delivery and return options. You can currently shop ASOS in over 200 markets, in 6 major global languages, using an ever greater number of different global payment methods, with hundreds of local delivery and returns options from pick and drop off networks in Italy to Next Day delivery to home in the Netherlands. We aim to offer all our global customers a truly frictionless experience.

ASOS's websites attracted 180 million visits during June 2018 (June 2017: 146 million) and as at 30 June 2018 it had 18.0 million active customers(1) (30 June 2017: 15.0 million), of which 5.8 million were located in the UK and 12.2 million were located in our international territories (30 June 2017: 5.2 million in the UK and 9.8 million internationally).

(1) Defined as having shopped in the last twelve months as at 30 June 2018

Appendix 1 - Retail sales growth by period in sterling

Year ending 31 August 2018

 
                                                                          2017/18 
GBPm                 P1(1)  YOY%  P2(1)  YOY%  P3(1)  YOY%  P4(1)  YOY%       YTD  YOY% 
                     -----        -----        -----        -----        -------- 
UK retail sales      300.9   23%  113.6   17%  288.0   23%                  702.5   22% 
  EU retail sales    235.2   42%  113.9   37%  257.4   31%                  606.5   36% 
 US retail sales     102.4   24%   46.6   12%  108.1   15%                  257.1   18% 
 ROW retail sales    151.9   34%   66.8    8%  149.2   11%                  367.9   19% 
International 
 retail sales        489.5   35%  227.3   22%  514.7   21%                1,231.5   26% 
                     -----  ----  -----  ----  -----  ----  -----  ----  --------  ---- 
Total retail sales   790.4   30%  340.9   20%  802.7   22%                1,934.0   25% 
                     -----  ----  -----  ----  -----  ----  -----  ----  --------  ---- 
 

Year ended 31 August 2017

 
 
  GBPm               P1(1)  YOY%  P2(1)  YOY%  P3(1)  YOY%  P4(1)  YOY%   2016/17  YOY% 
                     -----        -----        -----        -----        -------- 
UK retail sales      244.0   18%   96.8   16%  234.6   16%  122.8   10%     698.2   16% 
  EU retail sales    165.8   49%   83.1   46%  196.6   41%   98.6   46%     544.1   45% 
  US retail sales     82.7   66%   41.6   54%   94.4   38%   42.9   26%     261.6   46% 
 ROW retail sales    113.2   46%   62.0   88%  134.5   54%   62.9   31%     372.6   52% 
International 
 retail sales        361.7   52%  186.7   60%  425.5   44%  204.4   37%   1,178.3   47% 
                     -----  ----  -----  ----  -----  ----  -----  ----  --------  ---- 
Total retail sales   605.7   36%  283.5   42%  660.1   32%  327.2   25%   1,876.5   34% 
                     -----  ----  -----  ----  -----  ----  -----  ----  --------  ---- 
 

Year ended 31 August 2016(2)

 
 
  GBPm               P1(1)  YOY%  P2(1)  YOY%  P3(1)  YOY%  P4(1)  YOY%    2015/16  YOY% 
                     -----        -----        -----        -----        --------- 
UK retail sales      206.2   25%   83.3   26%  203.1   28%  111.2   32%      603.8   27% 
  EU retail sales    111.0   29%   56.9   14%  139.5   32%   67.5   30%      374.9   28% 
  US retail sales     49.7   42%   27.1   38%   68.3   53%   34.1   67%      179.2   50% 
  ROW retail sales    77.4    3%   33.0  (5%)   87.4   16%   48.0   21%      245.8    9% 
International 
 retail sales        238.1   21%  117.0   12%  295.2   31%  149.6   34%      799.9   25% 
                     -----  ----  -----  ----  -----  ----  -----  ----  ---------  ---- 
Total retail sales   444.3   23%  200.3   18%  498.3   30%  260.8   33%    1,403.7   26% 
                     -----  ----  -----  ----  -----  ----  -----  ----  ---------  ---- 
 

(1) Periods are as follows:

P1: four months to 31 December

P2: two months to 28/29 February

P3: four months to 30 June

P4: two months to 31 August

(2) Restated to remove the results of the discontinued operation in China

Appendix 2 - Retail sales growth by period at constant currency(1)

Year ending 31 August 2018

 
                                                                          2017/18 
GBPm                 P1(2)  YOY%  P2(2)  YOY%  P3(2)  YOY%  P4(2)  YOY%       YTD  YOY% 
                     -----        -----        -----        -----        -------- 
UK retail sales      300.9   23%  113.6   17%  288.0   23%                  702.5   22% 
  EU retail sales    235.2   34%  113.9   29%  257.4   23%                  606.5   28% 
  US retail sales    102.4   28%   46.6   23%  108.1   22%                  257.1   25% 
  ROW retail sales   151.9   32%   66.8    7%  149.2   11%                  367.9   19% 
International 
 retail sales        489.5   32%  227.3   20%  514.7   19%                1,231.5   24% 
                     -----  ----  -----  ----  -----  ----  -----  ----  --------  ---- 
Total retail sales   790.4   28%  340.9   19%  802.7   21%                1,934.0   23% 
                     -----  ----  -----  ----  -----  ----  -----  ----  --------  ---- 
 

Year ended 31 August 2017

 
 
  GBPm               P1(2)  YOY%  P2(2)  YOY%  P3(2)  YOY%  P4(2)  YOY%   2016/17  YOY% 
                     -----        -----        -----        -----        -------- 
UK retail sales      244.0   18%   96.8   16%  234.6   16%  122.8   10%     698.2   16% 
  EU retail sales    165.8   38%   83.1   36%  196.6   30%   98.6   36%     544.1   34% 
  US retail sales     82.7   42%   41.6   34%   94.4   26%   42.9   21%     261.6   31% 
  ROW retail sales   113.2   44%   62.0   70%  134.5   41%   62.9   23%     372.6   42% 
International 
 retail sales        361.7   41%  186.7   45%  425.5   32%  204.4   28%   1,178.3   36% 
                     -----  ----  -----  ----  -----  ----  -----  ----  --------  ---- 
Total retail sales   605.7   30%  283.5   33%  660.1   26%  327.2   21%   1,876.5   27% 
                     -----  ----  -----  ----  -----  ----  -----  ----  --------  ---- 
 

Year ended 31 August 2016(3)

 
 
GBPm                 P1(2)  YOY%  P2(2)  YOY%  P3(2)  YOY%  P4(2)  YOY%    2015/16  YOY% 
                     -----        -----        -----        -----        --------- 
UK retail sales      206.2   25%   83.3   26%  203.1   28%  111.2   32%      603.8   27% 
  EU retail sales    111.0   40%   56.9   17%  139.5   22%   67.5   30%      374.9   28% 
  US retail sales     49.7   35%   27.1   32%   68.3   45%   34.1   47%      179.2   40% 
  ROW retail sales    77.4   15%   33.0     -   87.4   17%   48.0   20%      245.8   14% 
International 
 retail sales        238.1   29%  117.0   14%  295.2   25%  149.6   29%      799.9   25% 
                     -----  ----  -----  ----  -----  ----  -----  ----  ---------  ---- 
Total retail sales   444.3   27%  200.3   19%  498.3   26%  260.8   30%    1,403.7   26% 
                     -----  ----  -----  ----  -----  ----  -----  ----  ---------  ---- 
 

(1) From 1 July 2016, constant currency is calculated to take account of hedged rate movements on hedged sales and spot rate movements on unhedged sales

(2) Periods are as follows:

P1: four months to 31 December

P2: two months to 28/29 February

P3: four months to 30 June

P4: two months to 31 August

(3) Restated to remove the results of the discontinued operation in China

This information is provided by RNS, the news service of the London Stock Exchange. RNS is approved by the Financial Conduct Authority to act as a Primary Information Provider in the United Kingdom. Terms and conditions relating to the use and distribution of this information may apply. For further information, please contact rns@lseg.com or visit www.rns.com.

END

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