Zoo Digital Technology with a market set to grow strongly

macca28 - 16 Dec'05 - 23:18 - 872 of 876

uknighted its all been kept under wraps,
very hush hush,cloak and dagger stuff,

i only just found out recently that the cannery are using dvd extra
but not a word about it from the zoo camp,
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macca i see what you mean:



English company ZOO Digital Group's software arm ZOOtech has focused its research into the production of its DVD-EXTRA technology, enabling interactive content to be created without needing to use the typically labor intensive conventional DVD authoring software.

Companies that have licensed the use of DVD-EXTRA technology are;

Element Interactive
Compedia
Universal Pictures
Ascent Media
Comchoice
OUAT Entertainment
Freestyle New Media Group
b EQUAL
Snap TV
The Cannery
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All i can say is "clear as mud". For example, go to the Cannery website and you'll see plenty of "our technology, called C-Edge, powers our DVD Games" etc etc. Yet they are in fact DVD-Extra licensees. I see that Compedia are also new users (another USA-based outfit by the way).

Anyway here's what the Cannery have to say about their games and technology (just don't mention the words "DVD Extra" whatever you do):

WHO RULES?"™, THE HILARIOUS NEW DVD PARTY GAME FROM CANNERY GAMES, HITS RETAILERS NATIONWIDE TUESDAY, NOVEMBER 8.

LOS ANGELES, Calif., – November 7, 2005 - "Who Rules?™", a new DVD party game created in a game show format by Cannery Games (www.cannerygames.com), a Burbank-based venture that develops gaming content using proprietary, cross-platform technologies, will be released Tuesday, November 8, in retail stores nationwide.

Discovery Stores, Fry's Electronics, CompUSA, and Amazon.com will be the first retailers to feature "Who Rules?"™. Suggested retail price for the game is $24.99.

"We are especially pleased to have partnered with these great retailers in introducing 'Who Rules?'™ to game show and trivia fans," says Mitch Powers, vice president of Cannery Games.

"'Who Rules?'™ is really a 'next generation' board game that anyone can play using only their DVD player and a remote. We believe it has great market potential among the millions of people who love the excitement of game shows and the fun of playing board games."

"Who Rules?"™ is hosted by actor Patrick Warburton, whose work includes "Seinfeld", "The Tick" and "Less Than Perfect", to name just a few of his stage and screen appearances and voice-over credits.

"Who Rules?"™ is the first DVD game of its kind embedded with cEDGE™, a next generation game engine technology that promises to revolutionize how DVD games are played. The proprietary technology delivers greater robustness and enriched content, providing DVD gamers with new levels of immersion and interactivity.

"'Who Rules?'™ has over 800 questions and hundreds of fascinating video clips that make it hilarious and fun to play," says Powers.

"But what gives the game real staying power is the complete randomization of questions, which means players get a new game every time they play. No matter how many times it's played, 'Who Rules?'™ promises to be fun and challenging. And it works on virtually all DVD players." About "Who Rules?"™

"Who Rules?"™ is a DVD party game created by Burbank-based Cannery Games and produced in the format of a TV game show. Due for retail release on Nov. 8, 2005, the game features over 800 questions and hundreds of fascinating video clips. It is powered by cEDGE™, a revolutionary new game engine that enables total randomization and ensures gamers never play the same game twice. Information about "Who Rules?" can be found at www.cannerygames.com.