Just recently returned from xmas abroad and glad to see that technically due a bounce but more favourably the high level of internet purchasing and publicity that has been accounted for over the xmas run-in.
Nice to see a 2500000 MM purchase early on driving this. Does not normally happen unless they have news, buyer in background again (maybe Simon buying again) or short in general, keeping price down prior to conversion. Who knows. Speculation is normally everything in this game but this company IMHO has great fundamentals which is the basis to ALL sound business practices.
DYOR