"As the Saltfleetby Gas Field moved into the mature phase of its productive life ROC has focused increasingly on how best to maximise the value of the field. During 2004, it became increasingly clear that any value maximisation exercise would be enhanced if it contained an element of gas storage. However, after reviewing gas storage in a UK context, ROC decided that it did not want to become a gas storage company because its upstream skill set and corporate strategy were inappropriate for life as an owner and operator of a gas storage facility."