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Marchpole: 40m Forward Orders, Global Network in Place
momentos - Wed, 20 Dec 06 :
WEll there you go, the detail on the Boateng deal. Perhaps it is worth arguing, 400k spend a year for Marchpole!
"7. During the course of 2002 Artpower and Bespoke negotiated the Agreement, under which Artpower was to produce Bespoke's diffusion and jeanswear ranges. The Agreement provides for Artpower to design, produce and sell within the United Kingdom diffusion menswear based on sketches provided by Bespoke, and to use exclusively Boateng trademarks for that purpose. In return, Bespoke would receive from Artpower a guaranteed annual sum of £200,000 and a sales-related royalty. Artpower also agreed to spend a percentage of its sales from licensed items on advertising and promotional activities, subject to a minimum of £80,000 per annum, and to contribute at least a £120,000 annually to the cost of fashion shows to promote Mr Boateng's work. The Agreement also, in essence, granted Artpower an exclusive license to exploit the names 'Ozwald' and 'Boateng' for menswear and jeanswear diffusion ranges to the exclusion of any other person, including Bespoke and Boateng.
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