Still plenty to go for here; although the price has shot up this year, the fundamentals have still not caught up with the extra potential profits of the business - overseas manufacturing; improved quality; better product range; top selling toys in the UK; potentially surplus freehold property assets from relocation of manufacturing to China; first time advertising on TV and other mediums; tremendous experience and knowledge of the market; strong financials; very small capital base still relative to turnover and future P/E, given present share price; reduced shipping cost (see co report); stable exchange rates over the past year and shops that are ABSOLUTELY GAGGING FOR MORE PRODUCT!
I could go on but I'm convinced - how about the rest of you? Read the Hornby story (who are about two years further down the same road) and extrapolate the numbers - ogasmic!