I would stay well clear of these, Bubble, their DVD based interactive preschool platform has been a disaster.
They had to reduce the SRP to a clearance price of £ 14.99 from a launch price of £ 39.99 to clear an overhang of 80,000+ pieces.
The DVD feature using IR to communicate to the DVD player is fraught with issues and consumers find it much harder to use than a simple Plug & Play option which is used by other gaming and educational formats.
Bubble is late to market,trying to compete with Vtech's VSmile which is by for the brand leader.
Not a share holder, just wish to give a heads up for those that may value their cash.