Amplesample I can assure you I am equally simple - well known companies I'm thinking of are the likes of Corus & Vodafone .... I spent an awful long time thinking about O2 circa 40p, took the bleedin' Spanish to come a long and point out there's value @ 2 quid!
During my short career as a share owner there are loads of things I've looked at and decided were outside my risk parameters e.g. QXL circa a quid, now I believe over one hundred quid and still seen as value by a couple of Israelis!