NEW YORK, Dec. 10, 2012 /PRNewswire/ -- IMAX
Corporation (NYSE: IMAX; TSX: IMX) and UCI Brazil today announced an agreement to install
three IMAX® digital theatres across Brazil. The agreement, which is a part of
IMAX's restructured master license agreement with Giencourt
Investments S.A., a member of the RACIMEC International Group
(RACIMEC), brings to five UCI Brazil's total IMAX commitment.
(Logo: http://photos.prnewswire.com/prnh/20111107/MM01969LOGO)
"Our existing IMAX theatres have proven to be a key
differentiator for our multiplexes in Brazil," said Duncan
Short, Vice President of International Operations, National
Amusements, Inc., a parent company of UCI Brazil. "We are
confident that the addition of IMAX theatres to our circuit will be
embraced by audiences and help strengthen our business in
Latin America."
"Latin America is a priority
for us and we are pleased to accelerate our network there with
valued partner and world-class exhibitor UCI in Brazil," said Richard
L. Gelfond, CEO of IMAX. "Our existing theatres in
Brazil have performed extremely
well, including our theatres with UCI. We expect strong consumer
demand to continue to drive our growth in the region."
"We believe UCI Brazil is
strategically positioned to help accelerate IMAX's network
expansion and bring the most immersive moviegoing experience
available to more audiences in Brazil," said Miguel
Sfeir, President of RACIMEC Corporation.
About National Amusements
National Amusements, Inc. is a world leader in the motion picture
exhibition industry operating more than 950 movie screens in the
U.S., U.K., and Latin America.
National Amusements delivers a superior entertainment experience in
theatres around the world under its Showcase, Multiplex, and Cinema
de Lux brands. Based in Norwood,
Massachusetts, National Amusements is a closely held company
operating under the third generation of leadership by the Redstone
family. National Amusements is also an equal partner in the online
ticketing service, MovieTickets.com, and is the parent company of
both Viacom and CBS Corporation. Visit them at
www.showcasecinemas.com
About RACIMEC International Group
RACIMEC
International Group was founded in Rio de
Janeiro, Brazil, in August
1966, as one of the most prominent entertainment and public
gaming companies in the world, developing gaming applications such
as Lotto and Soccer Lottery, for various Latin American countries
including Brazil, Chile, Argentina, Venezuela, Colombia and Paraguay. The RACIMEC International Group has
reached outstanding success in various countries with its starring
game KINO, a pre-printed ticket game with a real time live TV show,
crossing over the 4 billion dollar
barrier during the last decade. RACIMEC has been identified by the
Lottery market as the creator of new standards in Game operation
and safety in the different countries where it operates.
About IMAX Corporation
IMAX, an innovator in entertainment technology, combines
proprietary software, architecture and equipment to create
experiences that take you beyond the edge of your seat to a world
you've never imagined. Top filmmakers and studios are utilizing
IMAX theatres to connect with audiences in extraordinary ways, and,
as such, IMAX's network is among the most important and successful
theatrical distribution platforms for major event films around the
globe.
IMAX is headquartered in New
York, Toronto and
Los Angeles, with offices in
London, Tokyo, Shanghai and Beijing. As of Sept. 30, 2012, there were 689 IMAX theatres (556
commercial multiplex, 20 commercial destination and 113
institutional) in 52 countries.
IMAX®, IMAX® 3D, IMAX DMR®, Experience It In IMAX®, An IMAX 3D
Experience®, The IMAX Experience® and IMAX Is Believing® are
trademarks of IMAX Corporation. More information about the Company
can be found at www.imax.com. You may also connect with IMAX on
Facebook (www.facebook.com/imax), Twitter
(www.twitter.com/imax and YouTube
(www.youtube.com/imaxmovies).
This press release contains forward looking statements that
are based on IMAX management's assumptions and existing information
and involve certain risks and uncertainties which could cause
actual results to differ materially from future results expressed
or implied by such forward looking statements. These risks and
uncertainties are discussed in IMAX's most recent Annual Report on
Form 10-K and most recent Quarterly Reports on Form 10-Q.
For additional information please contact:
Business Media:
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Investors:
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IMAX Corporation – New
York
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IMAX Corporation – New
York
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Ann
Sommerlath
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Teri
Loxam
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212-821-0155
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212-821-0110
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asommerlath@imax.com
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tloxam@imax.com
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|
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Sloane
& Company – New
York
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Entertainment Media:
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Whit
Clay
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Principal Communications Group – Los
Angeles
|
212-446-1864
|
Melissa
Zuckerman/Paul Pflug
|
wclay@sloanepr.com
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323-658-1555
|
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melissa@pcommgroup.com
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paul@pcommgroup.com
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SOURCE IMAX Corporation