HONG KONG, Nov. 22, 2012 /PRNewswire/ -- Cosmoprof Asia, the
largest and most definitive beauty trade event in the Asia Pacific region has closed with record
numbers.
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The show, held at the Hong Kong Convention and Exhibition Centre
from 14 to 16 November, is a confirmation of the strength and
identity of the Cosmoprof brand and its ability to attract the
who's who of the global beauty industry.
The event, celebrating its 17th year, posted impressive
numbers:
- 74,000 sqm of exhibition area (+9% over last year )
- 1,964 exhibitors (an increase of 10% compared to 2011) from 44
countries and regions
- 531 first-time exhibitors
- 19% increase in participation from Europe (with France ranking first in terms of
exhibitor number)
- 23 national and group pavilions from Australia, Belgium, mainland China, France, Germany, Hong
Kong, Israel, Italy, Japan,
Jordan, Korea, Pakistan, Poland, Singapore, Spain, Switzerland, Taiwan, Thailand, Turkey, UK and USA, joined by the inaugural Canadian and
Brazilian groups.
- 55,386 visitors (a growth of 14% over 2011) over the three show
days with significant presence of buyers from countries such as
Australia, China, Japan, Korea, Russia and US.
- More than 250 members of the media and journalists covered the
event.
Exhibitors reported excellent results and high satisfaction.
Their expectation of meeting new prospective customers was widely
met thanks to the participation of buyers of very high standing
from across the world including procurers representing Chanel,
Coty, Estee Lauder, Johnson &
Johnson, LVMH, P&G, Unilever as well as Li & Fung,
Mannings, SaSa, Sephora and Watsons.
"Amika is the leader in hair care and hair appliances and
Cosmoprof Asia is vital to help us expand our professional
distribution in Asia. We are
looking to expand our business as a heavy player in Asia's professional beauty market and have
received a lot of interest in our brand and met several good
distributors at the show," said Heather
Coughlin, National Education Manager, Amika (USA).
"Cosmoprof Asia is the meeting point with the major
international actors of the industry. An important rendezvous for
us on a fast growing platform," said spokesperson of Albea (France).
"This is the most important beauty event in Asia, the show in which international brands
should participate. This is the place for finding high quality
business opportunities as well as enhancing brand awareness.
Congratulations to the Cosmoprof team," commented Tommaso Corradini, General Manager, Bioline
S.r.l. (Italy).
"For 15 years we have been the leader in the Asian market but we
are maintaining high investments in order to keep the leadership in
this market. Being at Cosmoprof Asia is just one of these important
strategic investments," said Nelson
Philippe, Owner, LPG Systems (France).
For the 6th consecutive year, Cosmoprof Asia organised the
International Buyer Programme to facilitate direct contact between
exhibitors and international buyers. Prominent buyers from
Australia, China, India,
Japan, New Zealand and Russia were invited to meet one-on-one with
exhibitors of their choice. During the 3-day event, more than 140
one-on-one business meetings took place at the International Buyers
Lounge with unanimous endorsement from all participants for the
benefits of this formula.
Cosmoprof Asia Special Events
All seminars and concurrently-held events were fully
attended.
Cosmoprof Asia collaborated with the Asia Hair Masters
Association (AHMA) to host a series of activities including the
AHMA Hairstyling Awards Final to give talented young stylists a
shot at the international stage. The notable hair maestro
Mark Leeson and Schwarzkopf
Professional celebrated the hair event through hair shows and
seminars.
Seminars on China and
Japan offered the audience a
better understanding of the evolution in the two leading Asian
cosmetic markets.
Preview on 2013/2014 fashion and beauty trends as well as
sessions on sustainable packaging, and on natural and organic
cosmetic products, also attracted large audience.
The 5th Cosmoprof Asia Spa Conference brought together a
high-caliber panel of speakers and professionals from the Spa
industry.
"Cosmoprof Asia this year was an outstanding success," declared
Duccio Campagnoli, President of
BolognaFiere and SoGeCos Spa. We are particularly proud of having
been able to produce under the Cosmoprof brand yet another
successful event for international cosmetics industry.
"It's very encouraging to see yet another record-breaking
edition of Cosmoprof Asia. Participants originating from 121
countries and regions testify to the truly international profile of
the show and the increasing importance of the Asia region to the global beauty trade." said
Michael Duck, Executive Vice
President of UBM Asia Ltd and Director of Cosmoprof Asia Ltd.
The 18th edition of Cosmoprof Asia will be held from 13 to
15 November 2013 at the Hong Kong
Convention & Exhibition Centre.
Notes to the editors:
Cosmoprof Asia is organised by Cosmoprof Asia Ltd, a joint
venture company between UBM Asia Ltd and BolognaFiere Group.
About UBM Asia Ltd
(http://www.ubmasia.com)
Owned by UBM plc listed on the London Stock Exchange, UBM Asia
operates in 19 market sectors with headquarters in Hong Kong and subsidiary companies across
Asia, including UBM China in
Shanghai, Hangzhou, Guangzhou and Beijing. We have over 240 products including
trade fairs, conferences, trade publications, B2B/B2C portals and
virtual event services. As Asia's
leading exhibition organiser and the biggest commercial organiser
in China, India and Malaysia, we stage the leading events of their
kind across the region. Our 200 events, 24 publications and 16
vertical portals serve over 1,000,000 quality exhibitors, visitors,
conference delegates, advertisers and subscribers from all over the
world with high value face-to-face business-matching events,
quality and instant market news and industry trends, and
round-the-clock online trading networks and sourcing platforms. We
have over 1,100 staff in 21 major cities across Asia, stretching from Japan to Turkey.
About BolognaFiere Group
(http://www.bolognafiere.it)
BolognaFiere Group, the world's leading trade show organizer in the
cosmetics, fashion, architecture and building, art and culture
sectors, features in its portoflio more than 80 exhibitions, both
domestic and international events. SoGeCos S.p.A., as organizer of
Cosmoprof Worldwide Bologna (established 1967), the most important
beauty meeting point in the world that will take place in Bologna
next March 8-11, 2013 (Cosmopack:
March 7 - 10, 2013), has the
privilege to work with the beauty industry in the five continents
and to monitor new emerging markets where there is a demand for
cosmetics products. The international platform offered by
Cosmoprof, with its events in Hong
Kong (established 1996) and Las
Vegas (established 2002), provides a truly global
marketplace for the beauty industry where brands can find
success.
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MEDIA CONTACT
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ASIA
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WORLDWIDE
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UBM Asia Ltd
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SoGeCos s.p.a - BolognaFiere
Group
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Ms Amy Ng
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Ms Paola Formenti
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Tel. +852-2516-1659
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Tel.
+39-02-45-47-08-252
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amy.ng@ubm.com
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paola.formenti@cosmoprof.it
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Ms Janice Poon
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Tel. +852-2516-2117
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janice.poon@ubm.com
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www.cosmoprof-asia.com
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