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Wendy's New CEO Brolick's 2011 Compensation At $4.6 Million

By Paul Ziobro Of DOW JONES NEWSWIRES NEW YORK -(Dow Jones)- The Wendy's Co. (WEN) President and Chief Executive Emil Brolick earned total compensation valued at $4.6 million in 2011 after taking the helm of the hamburger chain in September, according to a Securities and Exchange Commission filing Friday. Wendy's outgoing CEO Roland Smith, who retired rather than relocate to Ohio from Atlanta after Wendy's sold most of Arby's, took home about $16.5 million in total compensation last year, including $11.4 million in severance pay. That pay package was up more than three-fold from the $4.9 million in total compensation that Smith earned in 2010. Brolick's 2011 compensation included $338,462 in base salary for time served in the role; his base salary for the full year is $1.1 million. Brolick also received a $500,000 signing bonus, $3.2 million in stock and option awards and $533,000 in non-equity incentive plan compensation. Brolick, a former chief operating officer at Yum Brands Inc. (YUM), joined Wendy's on Sept. 12. Wendy's in recent years has revamped the menu at the fast-food chain, adding new salads, fries and hamburgers, as well as breakfast. It is also investing to remodel stores to better keep up with McDonald's Corp. (MCD). Wendy's recently surpassed Burger King Holdings Inc. as the No. 2 hamburger chain in the U.S. in systemwide sales, according to research firm Technomic Inc. But Burger King this week announced a deal that would once again bring it public, and also detailed its strategy for turning around its fortunes in the U.S. Wendy's shares closed Thursday at $4.99, and are down 6.9% so far this year. -By Paul Ziobro, Dow Jones Newswires; 212-416-2194;

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