By Robin Sidel 

Wal-Mart Stores Inc. said it will stop accepting cards from Visa Inc. in its 16 stores located in the Canadian province of Manitoba on Oct. 24, representing an escalation in its fee fight with the card network.

The move comes after Wal-Mart stopped accepting Visa cards at its three stores in Thunder Bay, Ontario in July. At the time, Wal-Mart said that it planned to roll out the program across Canada if the two companies couldn't reach an agreement on fees.

"We are committed to continuing discussions and we are still hopeful we can reach an agreement with Visa," said Randy Hargrove, a Wal-Mart spokesman.

Wal-Mart employees will start posting signs on Thursday in the affected stores so that customers will be aware of the change, he said. The retailer has seven stores in Winnipeg, which is the capital of Manitoba. Wal-Mart has more than 400 stores in Canada and nearly 12,000 globally.

Visa is the largest payments network in Canada, with 50.6 million cards in circulation and $232.59 billion worth of transactions rung up on its plastic last year, according to the Nilson Report, an industry newsletter.

Wal-Mart started the Visa boycott in Thunder Bay because it is a relatively small and sparsley populated market. Unlike Thunder Bay, some of the stores in Manitoba are open 24 hours and have self-checkout lines. That makes it technically more difficult to stop accepting a specific type of card.

Mr. Hargrove, the Wal-Mart spokesman, said that sales in Thunder Bay have been "better than expected" following the move to stop taking Visa. "Customers have adjusted their payment methods accordingly," he said.

Visa launched a marketing effort to combat the Thunder Bay move, offering gift cards to Wal-Mart customers who used their Visa cards at grocery stores.

Write to Robin Sidel at robin.sidel@wsj.com

 

(END) Dow Jones Newswires

September 15, 2016 07:14 ET (11:14 GMT)

Copyright (c) 2016 Dow Jones & Company, Inc.
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