Unilever Sells Motions, Just for Me, Consort, Groom & Clean, and the TCB Brand in Africa to Strength of Nature
December 01 2015 - 8:00AM
Business Wire
Unilever today announced that it has sold the Motions, Just for
Me, Consort, and Groom & Clean brands, and also the TCB brand
in Africa, to Strength of Nature, for an undisclosed amount. TCB is
currently sold in a limited number of African countries.
Kees Kruythoff, President of Unilever North America, said: “We
remain committed to the ethnic hair care and men’s grooming
categories. We believe that the Motions, Just for Me, Consort and
Groom & Clean brands, and the TCB brand in Africa will be able
to realize their full potential with Strength of Nature. We will
continue to focus on the specific needs of both multicultural and
male consumers with our global brands.”
Mario de la Guardia, Strength of Nature CEO, added: “We are very
excited to add these brands to Strength of Nature’s growing
portfolio, and to further expand our international business with
the acquisition of the African rights for TCB. These are trusted
brands, each with a strong legacy and high awareness, reinforcing
Strength of Nature’s commitment to providing affordable and quality
hair care products to our consumers. Each provides an excellent
foundation for renewed growth and expanded innovation, and we look
forward to building these brands.”
SAFE HARBOUR:
This announcement may contain forward-looking statements,
including 'forward-looking statements' within the meaning of the
United States Private Securities Litigation Reform Act of 1995.
Words such as 'will', 'aim', 'expects', 'anticipates', 'intends',
'looks', 'believes', 'vision', or the negative of these terms and
other similar expressions of future performance or results, and
their negatives, are intended to identify such forward-looking
statements. These forward-looking statements are based upon current
expectations and assumptions regarding anticipated developments and
other factors affecting the Unilever group (the "Group"). They are
not historical facts, nor are they guarantees of future
performance.
Because these forward-looking statements involve risks and
uncertainties, there are important factors that could cause actual
results to differ materially from those expressed or implied by
these forward-looking statements. Among other risks and
uncertainties, the material or principal factors which could cause
actual results to differ materially are: Unilever's global brands
not meeting consumer preferences; Unilever's ability to innovate
and remain competitive; Unilever's investment choices in its
portfolio management; inability to find sustainable solutions to
support long-term growth; customer relationships; the recruitment
and retention of talented employees; disruptions in our supply
chain; the cost of raw materials and commodities; the production of
safe and high quality products; secure and reliable IT
infrastructure; successful execution of acquisitions, divestitures
and business transformation projects; economic and political risks
and natural disasters; financial risks; failure to meet high
ethical standards; and managing regulatory, tax and legal matters.
Further details of potential risks and uncertainties affecting the
Group are described in the Group's filings with the London Stock
Exchange, Euronext Amsterdam and the US Securities and Exchange
Commission, including in the Group's Annual Report on Form 20-F for
the year ended 31 December 2014 and the Annual Report and Accounts
2014. These forward-looking statements speak only as of the date of
this announcement. Except as required by any applicable law or
regulation, the Group expressly disclaims any obligation or
undertaking to release publicly any updates or revisions to any
forward-looking statements contained herein to reflect any change
in the Group's expectations with regard thereto or any change in
events, conditions or circumstances on which any such statement is
based.
About Unilever:
Unilever is one of the world’s leading suppliers of Food, Home
and Personal Care products with sales in over 190 countries and
reaching 2 billion consumers a day. It has 172,000 employees and
generated sales of €48.4 billion in 2014. Over half (57%) of the
company’s footprint is in developing and emerging markets. Unilever
has more than 400 brands found in homes around the world, including
Persil, Dove, Knorr, Domestos, Hellmann’s, Lipton, Wall’s, PG Tips,
Ben & Jerry’s, Marmite, Magnum and Lynx.
Unilever’s Sustainable Living Plan (USLP) commits to:
- Decoupling growth from environmental
impact.
- Helping more than a billion people take
action to improve their health and well-being.
- Enhancing the livelihoods of millions
of people by 2020.
Unilever was ranked number one in its sector in the 2014 Dow
Jones Sustainability Index. In the FTSE4Good Index, it achieved the
highest environmental score of 5. It led the list of Global
Corporate Sustainability Leaders in the 2014
GlobeScan/SustainAbility annual survey for the fourth year running,
and in 2015 was ranked the most sustainable food and beverage
company in Oxfam’s Behind the Brands Scorecard.
Unilever has been named in LinkedIn’s Top 3 most sought-after
employers across all sectors.
For more information about Unilever and its brands, please visit
www.unilever.com. For more information on the USLP:
www.unilever.com/sustainable-living/
About Strength of Nature
Strength of Nature is one of the fastest growing companies in
the multi-cultural hair care category, driven by its strong
commitment to consumer understanding and product innovation.
Strength of Nature’s mission is to deliver high quality, innovative
hair care products to multi-cultural men and women at fair and
affordable prices.
Strength of Nature markets a number of leading brands including
Profectiv MegaGrowth, African Pride, Dream Kids, Beautiful
Textures, Elasta QP, Soft & Beautiful, Soft & Beautiful
Botanicals, Proline and TCB.
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Strength of Nature Media:For Strength of NatureRichard de
Wilde, 912-234-3700dick@songlobal.comwww.strengthofnature.comorFinn
PartnersHelen Shelton,
212-593-6443helen.shelton@finnpartners.comorUnilever
Media:Unilever PLC (London)Laura Misselbrook, +44 7825 049
163Press-Office.London@unilever.comorUnilever NV (Rotterdam)Freek
Bracke, +31 (0) 10
2174844mediarelations.rotterdam@unilever.comorUnilever North
America (Englewood Cliffs, NJ)Jaime Stein,
+1-201-894-7760MediaRelations.USA@unilever.com
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