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Target to Extend 'Bonus Black Friday' Sales This Month

Target Corp. (TGT) said it was extending its summer online-only "Bonus Black Friday" sale to two full days and will hold its first-ever "Summer Cyber Week" sale. The big-box retailer's move comes as many retailers are searching for ways to boost sales amid the lagging economy. Several stores have started back-to-school sales and introduced fall lines early, while some--like Target--have pushed "Christmas in July" sales to expand the spending season beyond the November and December deluge. The summer Black Friday sale, which Target started two years ago, is scheduled for Friday and Saturday, and the Cyber Week sale will go on all next week. The retailer said customers will find "Black Friday-like" deals on more than 2,000 items on, including toys, movies and apparel. Like its larger rival Wal-Mart Stores Inc. (WMT), Target is still contending with a slow recovery in the U.S. economy that has left many of its core lower-income shoppers extremely cautious with spending. In May, Target said its fiscal first-quarter earnings edged up, helped by a stronger-than-expected top line. Shares closed down 45 cents at $61.50. The stock is up 20% so far this year. Write to Ben Fox Rubin at

Stock News for Target (TGT)
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08/25/201515:45:08Quarterly Report (10-q)
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08/19/201509:10:00U.S. Stock Futures Fall
08/19/201509:01:00Target Lifts Earnings Outlook -- Update
08/19/201508:40:00Target Lifts Earnings Outlook
08/19/201508:31:00Target Lifts Outlook
08/19/201508:03:55Current Report Filing (8-k)
08/19/201508:00:00Target Reports Second Quarter 2015 Earnings
08/18/201513:40:00Target Reaches Settlement With Visa Over 2013 Data Breach
08/18/201508:00:00Target Corporation to Webcast 2nd Quarter Earnings Conference...
08/17/201516:34:06Statement of Changes in Beneficial Ownership (4)
08/17/201515:52:00Target Promotes John Mulligan to Chief Operating Officer -- 3rd...

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