EL SEGUNDO, Calif.,
Oct. 8, 2015 /PRNewswire/
-- DIRECTV, now part of the AT&T* family, is taking its
first jab at Virtual Reality (VR). We're giving boxing fans a
ringside seat with the new Big Knockout Boxing (BKB) VR App.
The new app delivers highlights from the June 27 BKB fight event at Mandalay Bay in
Las Vegas. You can experience the
blows and knock downs on your VR ready smartphone as if you were
actually at the fight.
The BKB VR app is now available for Samsung Gear VR Innovator
Edition and Cardboard (Android and iOS) headsets. You can
also watch immersive BKB fight highlights in Samsung Milk VR, a
premium virtual reality service. With the BKB VR app on the Samsung
Gear VR Innovator Edition, you can select different fight
highlights and close up camera feeds. Download the BKB VR app now
from the Oculus™ Store, Google Play, and Apple App Stores.
"We know that VR can be a deeply engaging entertainment medium.
It delivers a compelling sense of 'being there' that's unmatched by
any other technology," said Jon
Molod, vice president of Digital Entertainment Products
Group, DIRECTV, part of the AT&T family. "We believe that much
of VR's growth will be mobile driven. As the technology evolves we
hope to find new ways to use VR to enhance not just BKB, but all
sports experiences."
The BKB VR app was designed as a short form immersive experience
focused on presenting a selection of the most exciting fight
moments. The app's immersive content was filmed by a five- camera
system designed to capture the event from the perspective of a fan
in the audience.
*AT&T products and services are provided or offered by
subsidiaries and affiliates of AT&T Inc. under the AT&T
brand and not by AT&T Inc.
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Signal and reliability strength claims based on nationwide
carriers' 4G LTE. Signal strength claim based ONLY on avg. 4G LTE
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SOURCE AT&T Inc.