ADVFN - Advanced Financial Network.
HOME» NYSE » A » T Stock Price » T Stock News

Att Share News

 At&t Stock Price
T Stock Price
 At&t Stock Chart
T Stock Chart
 At&t Stock News
T Stock News
 At&t Company Information
T Company Information
 At&t Stock Trades
T Stock Trades

T-Mobile's Top Marketing Officer To Step Down This Month

By Greg Bensinger Of DOW JONES NEWSWIRES NEW YORK -(Dow Jones)- T-Mobile USA's chief marketing officer will leave the position later this month less than two years after being promoted, the carrier confirmed Tuesday. Cole Brodman, who held several posts over a 17-year career with T-Mobile, is stepping down effective May 25, though he will continue as a strategic adviser, according to a letter from Chief Executive Philipp Humm sent late Monday to employees. T-Mobile didn't say why Brodman was leaving the post. T-Mobile last year shed customers and put its strategic plans on hold in anticipation of being taken over by AT&T Inc. (T) in what became a failed $39 billion bid for the fourth-largest U.S. carrier. Lacking the popular Apple Inc. (AAPL) iPhone, T-Mobile last year saw 1.65 million contract customers leave its network and is only now embarking on an upgrade of its network to offer the high-speed mobile broadband known as 4G LTE. The Bellevue, Wash.-based carrier is revamping its marketing to emphasize the value of its data and voice plans and recently recast its pink-clad model spokeswoman to project a tougher image, including a tight-fitting leather motorcycle outfit. In his letter to workers, Humm said Brodman helped usher in T-Mobile's first smartphone and led the launch of the carrier's network in Hawaii. "While I hate to see Cole leave, I have to respect his decision," Humm said. Brodman will be replaced on an interim basis by Andrew Sherrard, while the company looks for a permanent replacement, according to the letter. T-Mobile USA is a unit of Bonn, Germany-based Deutsche Telekom AG (DTE, DTE.XE). -By Greg Bensinger, Dow Jones Newswires; 212-416-4676; greg.bensinger@dowjones.com

Stock News for Att (T)
DateTimeHeadline
11/21/201422:00:51Wireless Carriers Bid Up US Airwaves To Record
11/21/201413:58:34Appeals Court Grants TV Programmers Stay in FCC Dispute -- Update
11/21/201413:10:09Federal Appeals Court Grants TV Programmers Stay in FCC Dispute
11/21/201407:28:47European Telecoms Bet on Data, Investment in 4G Infrastructure
11/20/201415:59:45AT&T to Settle Hazardous Waste Allegations in California -- Update
11/20/201415:35:35AT&T to Settle Hazardous Waste Allegations in California
11/18/201420:16:05AT&T Joins Fray On Location Data
11/18/201420:11:29AT&T Enters Legal Fray Over Cellphone Location Data
11/17/201418:51:43Sprint's CEO Shakes Up Executive Ranks, Chief Marketing Officer...
11/03/201423:50:42Australia Holds Interest Rates Steady
10/31/201407:59:34Two Picks to Dig Into Pipelines, Shale Energy -- Barron's
10/29/201400:40:12FTC Sues AT&T, Alleging Company Misled Consumers
10/28/201403:34:08Matomy Media Buys Austrian Mobile Advertising Firm for $17.6...
10/27/201404:56:57AT&T Launches Maiden Bond in Taiwan; Seeks to Raise Up to $1.5...
10/26/201417:03:17Germany Bets on 'Smart Factories' to Keep Its Manufacturing Edge
10/23/201419:33:14Will Free Data Become the Next Free Shipping?
10/23/201409:49:25U.S. Hot Stocks: Hot Stocks to Watch
10/21/201417:47:09Correction to AT&T Earnings Preview Story
10/21/201417:35:09AT&T Earnings Still Intertwined with iPhone -- Earnings Preview
10/19/201405:47:20MARKET SNAPSHOT: More Than 1/3 of Dow Stocks To Report This Week

Att and other New York Stock Exchange stock quotes are delayed by at least 20 minutes.
All other stock price data is delayed by at least 15 minutes unless otherwise stated.
By accessing the services available at ADVFN you are agreeing to be bound by ADVFN's Terms & Conditions
Contact Us | Copyright 1999-2007 ADVFN PLC. | Privacy Policy | Investment Warning | Data accreditations | Investor Relations

ADVFNADVFN ItalyADVFN GermanyADVFN FranceADVFN BrazilADVFN JapanADVFN UKADVFN US noad