Second annual sales expo for independent retailers will take place in August in St. Paul, Minn.

Following the success of its inaugural national sales show in 2014, SUPERVALU INC. (NYSE: SVU) today announced it will host the 2015 National Expo this August in St. Paul, Minn.

This year’s event will take place from Aug. 11-13 at the RiverCentre in downtown St. Paul and is open to the more than 2,000 independent retail customers served by SUPERVALU, as well as hundreds of vendors and industry professionals.

“Our first national sales expo was a great success, helping us to increase sales and make stronger connections with our retail customers and our vendors,” said Janel Haugarth, SUPERVALU’s executive vice president overseeing independent business and supply chain services. “We’ve gathered insights and feedback from last year’s event, and are excited to build on that for an even bigger and better show for 2015.”

Nearly 1,500 retailers attended SUPERVALU’s first national expo in 2014, which featured 145,000 square feet of show floor space, 330 exhibitors and 25 education seminars. This year’s show will have an expanded emphasis on fresh departments and products, while again including the valuable “Education Day” offering consumer insights, training seminars, and other resources for operators.

Additionally, the popular Master Marketer Awards ceremony, which rewards the best marketing campaigns across SUPERVALU’s vast independent business network, will highlights this year’s event.

Additional details about the show, including registration information and daily agendas, will be shared as the event gets closer.

About SUPERVALU INC.SUPERVALU INC is one of the largest grocery wholesalers and retailers in the U.S. with annual sales of approximately $17 billion. SUPERVALU serves customers across the United States through a network of 3,360 stores composed of 1,832 primary stores serviced by the Company’s food distribution business; 1,333 Save-A-Lot stores, of which 911 are operated by licensee owners; and 195 traditional retail grocery stores (store counts as of November 29, 2014). Headquartered in Minnesota, SUPERVALU has approximately 35,000 employees. For more information about SUPERVALU visit www.supervalu.com.

SUPERVALU INC.Luke Friedrich, 952-232-9674Luke.Friedrich@supervalu.com

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