By Tess Stynes
Scripps Networks Interactive Inc. (SNI) is rolling out Internet
and mobile applications that will allow Time Warner Cable Inc.
(TWC) subscribers to watch the cable-network operator's popular
lifestyle programs on a wider variety of platforms and devices.
The rollout includes Scripps Networks' lifestyle-oriented cable
channels Food Network, HGTV, Travel Channel, DIY Network and
Cooking Channel.
"We're very excited to add these networks to our growing
collection of TV Everywhere offerings," said Mike Angus, general
manager for Time Warner Cable.
Time Warner Cable subscribers will be able to watch shows from
anywhere in the U.S. by logging onto the Scripps Networks websites
for the individual cable networks with their Time Warner Cable
IDs.
"The best way to meet growing consumer demand is to help them
access content beyond the set-top box and deliver it through
various industry initiatives such as TV Everywhere," said Henry
Ahn, executive vice president, content distribution and marketing,
Scripps Networks Interactive.
Scripps Networks shares were recently up 1.9% at $67.84, while
Time Warner shares were down 2.5% at $101.37 after hitting a more
than 5 1/2 year high on Friday.
Write to Tess Stynes at Tess.Stynes@dowjones.com
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