MIAMI and MONTREAL, July 22,
2015 /PRNewswire/ -- As the annual secret affair known
as "Le Dîner en Blanc" pops up in select cities around the globe
this year, modern luxury cruise brand Celebrity Cruises will be
bringing a taste of its award-winning onboard experience to Dîner
en Blanc attendees.
"Just as Celebrity Cruises offers award-winning globally
inspired cuisine, sexy and stylish spaces, and intuitive service on
our stunning ships, Le Dîner en Blanc consistently offers
unforgettable evenings of elegance, beauty and magic around the
globe, and there is a natural synergy between our brands," said
Lisa Lutoff-Perlo, President and
CEO, Celebrity Cruises. "We are thrilled to have a strong presence
at Dîner en Blanc events in key cities in 2015, and to bring
special elements of Celebrity's modern luxury to everyone who
attends these incredibly visual, chic events."
Bystanders will witness groups of guests all dressed in white
gathering at specific rallying points all across the city. Guided
by Dîner en Blanc volunteers, these groups will then converge on
one of the city's most beautiful settings, which is revealed only
when guests arrive. Every guest brings their own gourmet feast,
table, chairs and table setting. Over the course of the evening,
they will eat and celebrate amid music, entertainment and
dancing.
Celebrity will reveal a number of exciting event experiences to
Le Dîner en Blanc attendees at events in Boston, Chicago, Dallas, Los
Angeles, New York City,
San Francisco, and Washington DC in 2015. The sponsorship also
offers Le Dîner en Blanc members in those cities the opportunity to
enter a sweepstakes to win a seven-night Celebrity cruise for two
to the Caribbean. Celebrity is
also providing the prize for a contest for Dîner en Blanc attendees
in those cities and additional U.S. cities, which includes
submission of a photo of the attendee's 2015 Dîner en Blanc table
setting and design, which will be judged by Dîner en Blanc on
style, creativity, and elegance. The winner will receive the
ultimate modern luxury escape: a grand prize of a 10-11-night
Celebrity cruise for two in Europe
plus roundtrip, coach-class airfare from a major US gateway, and
$250 onboard credit.
"We are incredibly excited that Celebrity Cruises is bringing
its modern luxury dynamic to our guests in these very special
cities," said Sandy Safi,
Co-Founder, Dîner en Blanc International. "Not only is Celebrity
giving our guests opportunities to win cruises on their beautiful
ships, but they are also bringing some unique touches to our
events. We look forward to a continued relationship with Celebrity
as a result of this year's activations."
About Celebrity Cruises:
Celebrity Cruises' iconic
"X" is the mark of modern luxury, with its cool, contemporary
design and warm spaces; dining experiences where the design of the
venues is as important as the cuisine; and the amazing service that
only Celebrity can provide, all created to provide an unmatchable
experience for vacationers' precious time. Celebrity Cruises' 10
ships offer modern luxury vacations visiting all seven continents.
Celebrity also presents immersive cruisetour experiences in
Alaska and Canada. Celebrity is one of six cruise brands
operated by global cruise vacation company Royal Caribbean Cruises
Ltd. (NYSE, OSE: RCL). For more information, dial 1-800-437-3111,
visit www.celebritycruises.com, or call your travel agent.
About Dîner en Blanc
Launched in Paris in 1988 by François Pasquier and a
handful of friends, Le Dîner en Blanc has become a worldwide
epicurean phenomenon. Dîner en Blanc - Paris now attracts nearly 15,000 people each
year. What was a "friends and word-of-mouth only" event has grown
into an international sensation celebrated on five continents.
While the technology behind the event may have changed over the
years, the principles fueling this fantastic event have not: guests
continue to gather at a secret location for the sole purpose of
sharing a gourmet meal with good friends in one of their city's
most beautiful public spaces. Founded in 2012 and
headquartered in Montreal, Canada,
Dîner en Blanc International is responsible for developing this
secret posh picnic in over 60 cities in more than 25 countries
around the world. Each event is headed by passionate local
organizers who fell in love with the concept and wanted to bring it
to their city, giving this rendezvous a local flair. For all
official videos of Dîner en Blanc around the world, visit YouTube
Le Dîner en Blanc. For more info and photos of Dîner en Blanc
events from around the world, visit the official website
dinerenblanc.info.
To view the original version on PR Newswire,
visit:http://www.prnewswire.com/news-releases/celebrity-cruises-joins-diner-en-blanc-as-official-modern-luxury-vacation-sponsor-300117211.html
SOURCE Celebrity Cruises