UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549
 
 
FORM 6-K
 
 
REPORT OF FOREIGN PRIVATE ISSUER

PURSUANT TO RULE 13a-16 OR 15d-16 UNDER

THE SECURITIES EXCHANGE ACT OF 1934
 
 
For the month of May 2015 
 
PEARSON plc
(Exact name of registrant as specified in its charter)

 
N/A

 
(Translation of registrant's name into English)

 
80 Strand

London, England WC2R 0RL

44-20-7010-2000
(Address of principal executive office)

 
 
Indicate by check mark whether the Registrant files or will file annual reports
under cover of Form 20-F or Form 40-F:


 
 
Form 20-F X                                                Form 40-F


 
 
Indicate by check mark whether the Registrant by furnishing the information
contained in this Form is also thereby furnishing the information to the
Commission pursuant to Rule 12g3-2(b) under the Securities Exchange Act of 1934


 
 
Yes                                              No X
 

 
Pearson plc - (the "Company")
Notification of PDMR Interests

Long-Term Incentive Plan ("LTIP") - 2015 New-Hire Time-vesting Release
 
In 2001, the Company established the Pearson Long-Term Incentive Plan (the "LTIP"). Its purpose is to link management's long-term reward with Pearson's financial performance and returns to shareholders.
 
Restricted Share Award Granted in 2014
 
Under the terms of the LTIP, time-vested restricted shares can be granted to newly hired employees, with release dates agreed on an individual basis. These awards are not subject to any performance conditions, other than the participant remaining employed in the Pearson Group.
 
The following table sets out the number of shares released to a PDMR on 1 May 2015 under the 2014 LTIP award. The LTIP rules require that sufficient shares are sold to discharge the income tax and social contribution liability on the shares released. The shares set out in the third column below were sold on 1 May 2015 at an average price of £13.3485per share, leaving the after-tax number of shares set out in the final column below, which are being retained.
 
Name of PDMR
Shares Released
Shares sold to discharge tax liabilities
Shares Retained
Albert Hitchcock
34,967
16,435
18,532 ordinary shares

Interests of the PDMR

 
As a result of the above transactions, the PDMR is interested in the following shares (excluding shares to which they are notionally entitled or may become entitled, subject to the satisfaction of any relevant conditions, under the Company's employee share plans):
 

 
Name of PDMR
Number of Shares
% of Capital
Albert Hitchcock
18,532
0.00226%


 
SIGNATURE
 
 
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

 
 
PEARSON plc

 
 
 
Date: 05 May 2015 

 

 
 
By: /s/ STEPHEN JONES

 
-----------------------
Stephen Jones
Deputy Secretary
 

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